Marketing Sales
Resume:
Francis X. Stier
Great Falls, MT 59401
**********@***.***
SUMMARY
An accomplished, highly organized Advertising Professional with
extensive experience in strategic planning, team leadership, client
partnership and talent mentoring. I subscribe to a team-oriented,
disciplined approach to finding unique marketing solutions. I
continually provide optimistic, yet realistic, counseling to my
clients and staff, while keeping a keen eye new trends and
opportunities for the organization.
EXPERIENCE PROFILE
Banik Communications
November 2009 to Present
Director of Account Services
Strategic leader of Banik Communications account services team. My
role is to define and set processes for better client and agency
communications, foster better strategic cooperation within the
agency and help facilitate creative, effective campaigns that employ
traditional and emerging mediums. Clients include the Montana
Department of Transportation, Montana Contractors' Association
Trusts and Benefis Health System.
FX Stier Consulting September 2008 to November 2009
Serving as an independent consultant, I utilized my account management,
client interface and strategic planning skills to accomplish strategic
objectives and growth for my clients. Clients include McCann Erickson on
the US Army account (Louisville, KY) and Banik Communications, Great
Falls, MT.
Arnold Worldwide/Ft. Worth, TX
August 2007 to September 2008
Management Supervisor
Leading the RadioShack account services team in RadioShack's corporate
headquarters (Ft. Worth, TX); my responsibilities included overseeing a
staff of five on-site, as well as the account service and interactive
staff in the home office. My team's main duties included incorporating
the new brand campaign into RadioShack's television, radio, print and
online elements. Working closely with RadioShack's senior marketing
team, my team developed highly successful sales events utilizing
traditional and emerging mediums, while building strong brand loyalty
amongst consumers.
Fahlgren/Columbus, OH
December 2005 to June 2007
Vice President/Account Director
Directed and managed two of the agency's most high profile
accounts and oversaw Fahlgren's talented staff in developing and
executing the strategic plans for our clients. With valuable teams in
the account service, creative, media, public relations, design and
interactive departments, my leadership skills provided structure,
guidance and mentoring in accomplishing our mission. As an Account
Director, my clients looked to me for strategic and tactical advice,
thoughtful opinions and bold leadership. Most rewarding duties
involved the challenging re-branding of Cooper Tire, which included
an updated brand identity, unique web site, younger demographic and
exciting new products. In addition to consumer advertising, my team
designed vital channel marketing plans that built unification between
the manufacturer and important distributors/dealers.
Graham Advertising (Colorado Springs, CO) 2003
- 2005
Director of Client Services/Automotive Consultant
Responsibilities included supervising, training and motivating a
staff account supervisors, senior account executives and account
support staff. Responsible for implementing new and cohesive
management practices that led to increased client communications,
strong strategic development in creative and media, and improved
account services team productivity. Also responsible for recruiting
and hiring intelligent, enthusiastic account service personnel.
Kirby Mizak Advertising (Cincinnati, OH)
1997 - 2002
Senior Account Supervisor
Responsible for the entire marketing communications and advertising
management on the agency's growing client roster. Duties included
client-to-agency proactive interfacing, strategic solution
development and implementation, media planning, account budget
oversight, and creative enhancement of marketing strategies to
fulfill client objectives and goals. Clients included retail,
business-to-business and not-for-profit accounts.
McKinney & Silver (Raleigh, NC) 1993-1996
Regional Account Supervisor (Chicago)
Regional association account supervisor for the Audi of North
America Central Region advertising account and McKinney & Silver's
Chicago office. Responsible for overseeing the media, creative and
organization of over 20 Central Region Audi Dealer Advertising
Groups, as well as over 40 individual Audi Dealer single-point
second-tier accounts. Integral source of sales tracking, marketing,
creative and strategic input focused on regional and national Audi
advertising activities. Participated in highly successful
introduction of the Audi A4 sports sedan and the elegant Audi A8
luxury sedan.
Ammirati & Puris (New York, NY) 1990-1993
Account Supervisor
Responsible for the supervision of the BMW of North America (BMW/NA)
Eastern Region marketing communications account. Worked diligently
with BMW Dealers and BMW/NA regional personnel to insure centricity
with the BMW national plans and regional goals. Highlights included
introduction of the all-new BMW E36 (325i, 325is and convertible) in
the company's largest sales region. Duties included regional
advertising media planning, creative strategy development and
implementation, close agency/client/dealer relations with intricate
proposals and strategy presentations, BMW Leadership Circle events
and promotions. Also opened, coordinated, supervised and hired staff
in the Chicago regional office.
EDUCATION
Xavier University, Cincinnati, OH, MBA, Marketing
Miami University of Ohio, Oxford, OH, BA.
Marketing/Advertising
University of Vienna, Strobl, Austria, German Language and
International Business Studies
MEMBERSHIP/VOLUNTEER ACTIVITIES
Northern Kentucky Chamber of Commerce Marketing and PR
Committee, Give Back Cincinnati, Project Open Hands (Columbus),
Capital University (guest lecturer)
INTERESTS
Family, Soccer, Handball, Tennis, Current Events
REFERENCES
Provided upon request.
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