Sales Representative
Resume:
Rodney A. Williams
Home: 518-***-****
Cohoes, NY 12047 Cell: (518)
Suburb of Albany.N.Y..
Email: *******@*****.**.***
SALES REPRESENTATIVE / SALES MANAGEMENT EXECUTIVE
Key Account Management ? New Business Development ? Direct Sales &
Alliance Partnerships
? Networking & Relationship Building
PROFILE Proven sales career reflecting growth of sales and services of
national accounts selling a variety of brand items. Remain on
the cutting edge, driving new business with key accounts by
securing primary, secondary and additional floor space, and
establishing strategic partnerships and client relationships to
increase product revenue.
o Successfully managed $4 million in sales; a territory that covered
Eastern and Central New York as well stores in Vermont and
Massachusetts.
o Outstanding in effectively communicating with culturally diverse
client personnel and maintaining relationships with both district
managers and store personnel.
o Grew Krylon sales by 20% in 2009 with a BOS percent of over 51%. The
positive results came on top of a 25% increase in 2008.
o Exceptionally well organized with a track record that demonstrates
self-motivation, creativity, and initiative to achieve both personal
and corporate goals.
o Ease with speaking and presenting to large groups.
o Sustained in 2009 a Dutch Boy paint BOS of 14% with a goal set at 15%.
"I enjoy having Rodney as a part of the team. Competitive by nature,
he looks to grow sales at each of his stores - sometimes with creative
thought (that he runs by me). Rodney had a solid sales year -
especially in this difficult economic climate. Additional challenges
and opportunities will come up in 2010. I am confident that Rodney
will continue to seek out and act on these."
- Mike Dondero, Regional Sales Manager,
Mid Atlantic States - Sherwin Williams
PROFESSIONAL EXPERIENCE
April 2000 - July 2010 Sherwin Williams - Diversified Brands Division
Sales Service
Representative
Executed the growth of sales and services of National Accounts. Met
regularly with district managers, store managers, DIY hardware managers,
and all levels of store personnel. Planned and implemented large district
trainings for all levels of store personnel. Taught "How To Paint"and the
use of "Features and Benefits" to store personnel to promote increase of
sales. Piloted evening and Saturday hours at Wal-Mart and Sears Hardware
for sales training of district team. Troubleshot any issues that arose.
Secured additional sales space in other areas of stores for paint products.
Participated in new store openings. Checked integrity of inventory and
plan-o-grams.
Key Achievements
o Successfully met sales target in rough economic climate{2009}.
o Trained and certified in PEERS World Class Selling Skills offered by
Sales Effectiveness Inc., Roswell, GA.
o Sited in divisional publication "Perspective" for sales achievement of
Dutch Boy and Krylon paint sales.
o Awarded divisional honors in 2004, 2005, 2006, 2007, 2008, 2009.
o Received 2004 "Sales and Accomplishment" award for 12% increase
overall vs. 8% average of peers.
o Exceeded sales goal by 3% in a declining market. {2008}
Rodney A. Williams
February 1997 - April 2000 Unified Marine, Inc
Territory Manufacturer Sales Representative
Lead salesperson in NY, MA, VT, CT, PA, and NJ servicing major accounts in
K-Mart, Lowes, Sports Authority, and independent shops. Projected and
ordered marine accessories and hardware products. Conducted sales and
informational meetings with regional and local management and instructed
Unified Marine personnel and store management personnel on product and
procedures. Contacted other sales representatives pertaining to current
programs and projects. Merchandised product, developed and set-up layouts,
executed company special projects. Scheduled and route self, and developed
merchandising strategies. Actively called on prospective DIY stores,
hardware stores and boat dealers to introduce boating line products to
them.
November 1996 - February 1997 Garden Way Manufacturing
Customer Service Representative
Processed phone orders via computer and informed customers of product line.
Notified potential customers of sales promotions. Took necessary
information for credit applications and performed follow-up calls to
potential DIY customers.
December 1993 - July 1996 Eber Brothers Wine and Liquor
Sales/Merchandiser
Handled account services for Capital District territory, on-premise and off-
premise accounts. Maintained and expanded existing sales base. Promoted
new products and programs. Resolved customer problems and assisted
customers in developing sales potential. Set-up sales and maintained
seasonal displays in stores. Assisted in setting up new stores.
Maintained inventory control of merchandise.
September 1990 - December 1993 Nabisco-Biscuit Company
Merchandiser/Spare Sales Representative
Serviced convenient D.S.D. and mass merchandise accounts. Advised and
resolved customer concerns. Ordered products for delivery deadlines and
maintained inventory control.
1988 - 1993 Touch of Class Limousine
Sales Manager (Part-time)
Handled phone inquires, participated in trade shows, scheduled services and
made account collections.
1986 - 1990 Coca-Cola Bottling
Representative (part and full time
positions)
Serviced large grocery stores, convenient stores and local personally owned
grocery stores with product for delivery deadlines. Maintained accounts
with all management levels, and resolved customer problems.
PROFESSIONAL DEVELOPMENT
o Certification in PEERS World Class Selling Skills offered by Sales
Effectiveness Inc., Roswell, GA
o Efficient in Microsoft computer software: Word, Power Point, and
Excel
MARKETING STRATEGIES
o Secure primary, secondary and additional floor space.
o Actively seek new accounts.
o Recommend new services and programs to enhance existing sales.
o Consultive partner.
o "Features and Benefits"
EDUCATION
Bachelors of Arts - pursuing
SUNY at Morrisville, A.A.S. Degree
Contact this candidate