Sales Marketing

Nathalie O. Toro

**** ********** **.( Houston, TX 77056

786-***-**** ( ************@*****.***

Business Development

Builds Brand Awareness, Maximizes ROI, and Increases Overall Profitability

SUMMARY OF QUALIFICATIONS

A highly accomplished International Marketing Professional with experience

creating, executing, and integrating dynamic marketing plans to promote

brand awareness through analyzing business practices, forecasting trends,

providing market research, organizing promotional events, networking with C-

Level connections, and generating leads. Develops strategic marketing plans

tailored to both new and established markets, analyzes their effectives,

and leverages all results to strengthen the impact of future plans,

increase revenues, and secure the overall financial stability of the firm.

Possesses strong understanding of Latin American Culture, Demographics, and

Buying Behavior.

( Media/PR Spokesperson ( Develops Marketing Plans ( Sales/Account

Management ( Well-Traveled/Cultured

( Client Relations ( Strategic Planning ( Orchestrates Media

Functions ( Diplomatic Communicator

( Negotiation ( Presentation Skills ( Defines

Target Goals ( Leader/Self Starter

( Cold Calling/Networking ( Lead Generation (

Interpersonal Skills ( Organizational Skills

Professional Experience

Temporary Job-2010

Liberman Broadcasting Houston, TX

Account Executive

Present market strategies to new clients who buy air time for radio and TV.

Prepared script for radio commercial and television. Promote and prepare

sales packages presentation for local events.

2009-2010

Hotel ZaZa Houston Houston, TX

Guest Services Liaison

Provided personalized service to both general and high-profile guests at a

luxury boutique hotel while ensuring the distinguished Four Diamond hotel

image.

. Maintained customer loyalty and generated referrals by diplomatically

resolving guest grievances, recommending premier city

events/attractions/dining/social venues, and introducing the unique

features/amenities of Hotel ZaZa.

. Developed a vital network with well-established merchants and services

including: bonded baby-sitters, florists, spas, salons, dry-cleaners,

transportation, and barber shops.

2008-2009

ISG-International Sales Group Miami, FL

International Marketing/Sales Executive

Led international marketing and sales initiatives for Trump PR/MEI Miami

Beach to include: developing marketing plans, scheduling/planning/executing

events, tracking the success of marketing programs based on their return on

investments (ROI), serving as the "face" of ISG to network with corporate

decision makers, managing marketing/sales budgets, and identifying new

opportunities.

. Planned, marketed, and executed seminars. Collaborated with business

leaders, and discussed ISG's unique service benefits.

. Attracted and developed new corporate accounts in a highly competitive

marketplace by conducting market research and analyzing trends/

decision processes to create marketing plans that engaged both clients

and prospects.

. Cultivated new business and gained new contracts using creative

networking and business development techniques.

2006-2008 Richard Realty & Landmark

Development Miami, FL

Business Development/Marketing Manager

Developed strategic marketing plans to build international clientele and

revenue for a real estate project management consulting group through

relationship development, coordinating and attending international public

relations events/trade shows in Latin America and Europe, and serving as

the media spokesperson.

( Secured $30M in investment funds "on the spot" by assisting the CEO

on a sales call with the Vice President of Freemont Bank - Atlanta.

( Closed $27M of business within 18 months to win the "Best of the

Best" Award.

( Recipient: Certificate of Achievement for Consistent High Quality

Services/Dedication.

. Negotiated "win-win" partnership agreements to achieve all revenue and

profitability objectives.

. Cultivated and maintained relationships with senior-level executives

at key prospects/clients/partner companies.

. Led the Sales Training for local and international Account Executives.

2005-2006 Grec Conversions

Miami, FL

On-Site Marketing/Sales Supervisor

Promoted domestic/international sales, brand awareness, and public

relations through multiple media outlets including: newspapers, television,

radio, and conventions/road shows while serving as the liaison between the

buyer and bank to expedite processing and quickly close sales.

(Winner: Top Sales Executive with $25M achieved sales in 12 months.

2001-2004

Loews Hotel Miami Beach, FL

Guest Services

Responded to all guest requests at a 5-Star hotel (special services, city

events/attractions), built relationships with local

Merchants/vendors, assisted in all hotel promotional/marketing initiatives,

and coordinated functions for top 500 clients.

Freelance Media/Marketing Experience

Flight Attendant

Avianca Airline-Colombia S.A

On Air Hostess

RCN- Radio Network

Assistant Talent Coordinator/Event Coordinator

Telemundo Network

Talent/Infomercial

Ingl s sin Barreras (or English without Barriers)/Lexicon

Marketing Consultant/Spanish Market

ESPN Radio

Event Public Relations Representative

Cartier Le Dome

Media Coordinator

Inter-Forever Sports/Gold Cup

Media Coordinator/PR Spokesperson

Inter-Forever Sports/FIFA World Cup

Assistant Event Coordinator

Univision Network/Cinco de Mayo

Selected Achievements

Produced/directed Pereira Enamorada, a live prime-time weekend show for one

of the most important Spanish radio networks in Latin America. (RCN -Radio

Network)

Prepared materials for on-air appearances, orchestrated media events,

coordinated programming schedules, booked security, managed press

interviews, and ensured all performers' needs were met. (Telemundo Network)

Education/Training/Certifications

Santa Monica College, Los Angeles, CA

Journalism/Mass Communications

Spanish Broadcasting USA, Hollywood, CA

Spanish Radio Broadcast Training

Communications Internship: Univision-KMEX Channel 34 (Los Angeles, CA),

Floyd Wickman Sales Seminar (Miami, FL),

State of Florida Mortgage Broker and Real Estate licensee

Texas Real Estate Licensee

Volunteering/Networking Affiliations

Volunteer: Central Intelligence Agency (CIA) during the 2008 Presidential

Elections. Member: National Association of Realtors, Miami Buena Vista

Lions Club Board of Directors, The Republic of Colombia Elections, Vote

Juror, Association of Journalists for Latin America (APLA)

References Available Upon Request

Contact this candidate