Manager Account Executive

Susan E. Macaluso

*** ******* *****

Webster, NY 14580

Home phone: 585-***-****

Cell 585-***-****

Work Experience:

Generonix Inc.

Rochester, NY

Founder/Executive Administrator*

2005 - 2009

Wrote marketing plan and marketing budget and edited final business plan

for telecommunications equipment start-up company. Researched outside

funding opportunities, including technical grants. Toured manufacturing

facilities and created recommendation reports. Developed PowerPoint

presentations and wrote executive speeches.

*This is a family-owned business. Sales in 2010 exceeded 350k. I do not

work for the company, because my husband is the CEO.

Archer Communications

Rochester, NY

Account Executive & Public Relations

2000 - 2001*

Responsible for the management & growth of the following corporate

marketing accounts: Ontario County Public Health, St. John Fisher College,

Canandaigua Industrial Development Agency, City of Geneva, Boces II,

Spoleta Construction, and Bon Appetit Food Services.

*2001 - In early 2001 I got remarried and became a stay-at-home mother.

My management and creative duties included copywriting for print, b2b

collateral, radio, newsletters, brochures, catalogs, press releases, and a

regular newspaper feature article in the Daily Messenger and Finger Lakes

Times (for Ontario County Public Health), development of marketing

strategies and plans, public relations, art direction, editing and

proofreading, creating timelines and job cost estimates using Excel,

supervising production staff, coordinating and chairing all client meetings

for needs assessment and budgeting, scheduling and conducting interviews,

trade show booth design, quoting print and media/production jobs,

developing relationships with media sources and placing advertising,

approving bluelines and matchprints, providing billing information to

accounting and approving invoices, providing purchase orders for outside

vendors, building relationships with outside vendors, assisting in

completion of RFP's to gain accounts, and directing internal website

updates.

Ohio University, Child Development Center

Athens, Ohio

Newsletter Editor

1997-1999

Part-time editor of quarterly publication.

"The Athens NEWS"

Athens, Ohio

Classifieds Department Manager

1993 - 1994*

Responsibilities included copywriting, supervising three employees, setting

weekly department goals, selling line advertisements and small display ads.

*1994 -This time marked the beginning of my full-time return to school,

although during the proceeding time I continued working part time and also

started a family.

Benjamin Franklin Savings and Loan

Yakima, Washington

Teller**

1987 - 1988*

Cross-trained in all teller related functions, including continuing

education related to all products, interest rates, etc. and necessary

safety functions as trained by FBI, complied with all bank regulations,

which included adherence to guidelines for new account procedures and daily

maximum withdrawals and deposits, fostered excellent customer relationships

and projected a positive image of the bank, supported teller rotation of

assigned responsibilities for office clerical and facility maintenance,

processed daily in-clearing or rejected items, daily return items, assisted

in maintaining audit controls and procedures for office and automatic

teller machine, fulfilled outside inquiries, resolved problems through

research and counseling, assisted other tellers with daily balancing as

needed, answered office telephones and other duties and projects as

assigned.

*1988 - In 1988 this savings and load went under conservativeship and

closed.

**Special accomplishment: Keeping low cash reserves. I performed well under

stress during a bank robbery at my window.

Education:

Ohio University

B.S.C. Organizational Communication, B.A. Philosophy; 1994-1999

GPA: 3.3

Volunteer Work:

Webster Comfort Care Home, 2003 - 2008; Caregiver

Good Shepherd Episcopal Church of Webster, NY, 2005-2007; Meal Ministry

Food Link, 2006, 2009, 2010; Food Sorter

Skills: Mac & PC, Word, PowerPoint, Access, Excel, Lotus SmartSuite, Adobe

Photoshop, 10-key by touch

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