PATRICK G. FLANNERY
SPRING HILL, FL 34609 US
Phone: 727-***-****
**********@*****.***
Professional Background
SALES AND MARKETING: Residential Real Estate Sales and Project Manager,
Advertising Account Executive, Direct Mail Sales Manager, Electronics
Retail Store Manger
I possess a proven career record of extensive media knowledge including
print, direct mail, broadcast and internet. I am a resourceful team builder
with a strong ability to effectively prioritize activities, work
independently and build long term relationships. I have achieved the
highest awards available with every organization in which I've been
associated.
Employment History
Real Estate Sales, Project Manger
12/2009 - Present
My responsibilities include all phases of managing and marketing
residential real estate property. I negotiate home pricing, coordinate
contractor work; manage logistics and work directly to market each property
from acquisition to closing. I also design budgets for each project and
ensure deadlines are met.
Community Advertising Account Executive
06/2009 - 11/2009 Hernando Today / The Tampa Tribune, Tampa Bay, FL
As an Account Executive, I created newspaper advertising campaigns. This
was achieved by evaluating a prospect's current advertising, uncovering
their marketing strategies and by appropriating additional channels for
revenue growth. The advertising I suggested often utilized non-traditional
venues such as web and mobile whenever appropriate. Common goals were
served by establishing trust through increased revenue and market share for
the customer.
Direct Mail Account Executive
12/2005 - 03/2009 St. Petersburg Times, Tampa Bay, FL
As a Direct Mail Account Executive, I was responsible for generating
advertising revenue by contacting prospects and conducting a thorough needs
analysis of their marketing. I would identify their primary target audience
using database analytics and explore creative initiatives using third party
vendors. I wrote custom proposals and presented my recommendations. I
secured client contracts, negotiated vendor contracts, and designed graphic
layouts while delivering on a deadline. I have consistently met or exceeded
corporate sales goals and created several new direct mail products
resulting in positive year-over-year growth. I collaborated with sales
teams from each bureau by training and field coaching them in order to
build additional revenue.
Senior Direct Mail Account Executive / Hillsborough Direct Mail Sales
Manager
06/1992 - 11/2005 Response Media, Clearwater, FL
In my role as Hillsborough Sales Manager, I had complete responsibility to
recruit and train a sales force.
My team marketed direct mail options through our advertising display
magazine. We mailed monthly to 5 counties with a combined circulation of
over 1 million households in Tampa Bay. My duties included
Patrick Flannery Resume Page 2
assigning territories, conducting performance reviews, assessing growth
opportunities, forecasting sales and implementing company directives.
I also worked as a Senior Account Executive in an independent contractor
capacity with no base salary. I was responsible for generating my sales
income by prospecting for opportunities, scheduling appointments, and
presenting direct mail advertising to business owners. I would negotiate
contracts, write copy, design layouts, and collect all receivables.
Electronics Retail Store Manager
10/1987 - 06/1992 Tandy Corporation / Radio Shack, Clearwater, FL
As an electronics retail store manager, I was responsible for the daily
operations. This included evaluating and controlling inventory, projecting
sales budgets, conducting employee sales training and delivering aggressive
year over year growth. This position allowed for autonomy within the
framework of a corporate structure. I earned a bonus annually by the
performance results of a positive Profit and Loss balance sheet.
Awards
St. Petersburg Times- 2006 Direct Mail Advertising Sales Person of the Year
Response Media Account Executive of the Year 1997, 1998, 1999, and 2001
Response Media Tampa Sales Manager of the Year 1996
Tandy Corporation / Radio Shack District Top Sales for 1990 Top Average
Sales for 1991
Education History
Date: Institution: Qualification:
Course of Study:
2009 State of Florida License
Real Estate Sales Associate
2006 Direct Marketing Assoc. Certification Direct
Marketing Strategies
2006 St. Petersburg College Certification
Communication Styles / Strategies
1985 St. Petersburg College Associates Degree Marketing