Project Manager Marketing

KRISTINE de LORIMIER DWORKIN

*** ****** **.

Mountain View, CA 94040 (650) 799-

6216

***************@*****.***

PROFILE:

. An experienced writer with expertise in managing editorial

and communications projects under tight deadlines.

. Extensive experience in developing and editing web site copy,

articles, blog posts, newsletters, white papers, case

studies, collateral pieces, product manuals, brochures, sales

guides, presentations, scripts and other marketing materials.

EMPLOYMENT:

2007-2010 STANFORD UNIVERSITY

Web Project Manager, Office of Development

. Responsible for developing, editing and publishing content

and executing new Web projects.

. Duties include: working with various groups throughout the

organization to develop and prepare content for online

publication, coordinating communications surrounding the

launch of new sites or tools, keeping all online content

error-free, up-to-date and consistent while strictly adhering

to project and maintenance schedules.

2005 -2007 SPANSION, Sunnyvale, CA

Senior Marketing Writer

. Responsible for supporting the editorial and communications

activities of Spansion's corporate communications, web team,

marketing communications, public relations and internal

communications functions.

. Duties included: managing editor of the company newsletter,

producer and script writer for a MP3 talk show developed for

the sales force, internal news reporter and content provider.

. Conceived and developed ongoing series, "6 Minutes, 6

Questions," interviews with employees leading major company

initiatives and technical projects.

2004 -2005 MARKETING WRITER/CONSULTANT (Self-employed)

Consultant for Interamark, a Silicon Valley-based marketing firm

and Voxiva, a leading global provider of practical information

solutions to strengthen health care systems, enhance safety and

improve government service delivery.

. Developed and wrote white papers, case studies, web site

copy, brochures, sales guides, presentations, flash movie

scripts and other marketing materials for Interamark clients.

Worked mainly with Cisco Systems, writing about the company's

healthcare technologies and Symbol Technologies on their

wireless switching products.

. Created, designed and wrote Voxiva's new product literature

line including white papers, case studies and product sheets.

. Provided editorial services to develop a complete and

consistent marketing materials package that carried company

brands throughout.

. Researched healthcare IT market and the state of wireless

switching to prepare for assignments.

Kristine de Lorimier Dworkin PAGE 2

1999-2004 HEWLETT-PACKARD, Palo Alto, CA

Marketing Communications Manager, Global Library & Information

Services

. Planned, managed and executed marketing programs for the

company's corporate libraries worldwide. Operated effectively

on very limited resources.

. Launched the library's first editorial program, which

included a subscription-based newsletter and grew it from 0

to more than 2000 readers in just 4 months.

. Recruited library staff to write articles about research tips

and services for internal online news service, "Employee

Services News" and edited staff submissions.

. Authored all internal company communications about library

programs and announcements.

. Developed, wrote and published tutorials for using library

research tools.

. Produced and updated library website content.

. Played a leadership role in designing and launching the HP

library portal.

1999. FATBRAIN.COM, Sunnyvale, CA

Web Writer

. Wrote product news, book reviews, subscriber e-mails,

promotional and web site copy.

. Covered the Computing and Internet news beat.

. Performed copy-editing tasks as required.

1997-1998 SEGASOFT COMPUTER GAMES. Redwood City, CA

Associate Product Manager, Virtual Makeover Product Line

. Worked with the Virtual Makeover product line from inception

to ship date.

. Edited manuals, collateral materials and tip guides for the

Virtual Makeover product line.

. Key provider of new content to product web site.

. Editor, "SegaSoft News," a news communiqu for the company's

buyers and retailers.

1995-1997 NEC TECHNOLOGIES. Mountain View, CA

Marketing Coordinator, Laptop Marketing

. Developed, implemented and edited, "Channel Flash," an e-mail

newsletter to NEC's Channel Partners.

. Coordinated trade show and press tour arrangements as well as

special company events.

. Managed department program loaning laptops to movie studios

to use as props.

. Maintained department library and archives.

1993-1995 INTER-CITY EXPRESS. Oakland, CA

General Assignment Reporter

. Covered urban and business issues such as business retention,

affordable housing, seismic retrofitting, and San Francisco

Bay Area military base closures.

. Edited copy and took photographs to accompany many articles.

. Involved in the editorial decision-making process.

. Often covered self-assigned stories.

. Assumed editorial duties in the editor's absence.

EDUCATION:

Bachelor of Arts, Journalism, San Francisco State University.

LinkedIn Profile available at: http://www.linkedin.com/in/kristinedworkin

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