Roger L. Paiml

*** **** ***** ******

Hoover, AL 35244

abh1g8@r.postjobfree.com

205-***-**** (H)

205-***-**** (C)

ACCOUNT MARKETING with extensive experience in account-based sales and

merchandising. I enjoy the execution of marketing and merchandising

programs at the account level with a high level of customer satisfaction.

SUMMARY OF QUALIFICATIONS

. Represent multiple product lines to retail category managers and

develop custom retail programs at local, area, and regional levels

. Utilize marketing and merchandising expertise to create category

excitement at retail level

. Create/host/conduct formal presentations at the management and all

sales levels

. Ability and desire to maintain highest levels of customer service and

problem solving to maintain and develop relationships with multiple

retail management levels simultaneously

. Extensive experience in multiple facets of sales, delivery, marketing,

merchandising, and space management

. Management experience in working with retail accounts to accomplish

corporate and contact objectives

. Responsible for account based sales volume and revenue budgets, and

control of expense budgets

EDUCATION

BACHELOR OF BUSINESS/MARKETING Macomb, IL

WESTERN ILLINOIS UNIVERSITY

PROFESSIONAL ASSOCIATIONS

Alabama Grocer's Association 1997 - 2009

Food Sales Executive's Club 1997 -2009

Petroleum Marketers Association 1997 -

2009

Mississippi Petroleum Marketers Association 1999 -

2009

TECHNICAL SKILLS

SOFTWARE: Excel, Word, PowerPoint, Intranet and Internet, online

conferencing and training

PROFESSIONAL EXPERIENCE

MARKET SALES MANAGER

9/2009-9/2010

REDDY ICE CORPORATION

Birmingham, AL

. Create account list of current and potential accounts throughout area

for sales opportunities

. Responsible for determining sales opportunities in grocery/convenience

store chain and independent accounts

. Analyze and pursue non-traditional sales opportunities for products

. Provide account service to current high volume chain and independent

accounts

SENIOR KEY ACCOUNT MANAGER 1997-2008

ANHEUSER-BUSCH, INC. Birmingham,

AL

. Responsible for coordinating sales through new products and packaging

to key accounts in a multi-state area

. Coordinate growth of brands to key accounts selling over 4 million

cases of product

. Annual creation, presentation, and coordination of custom account

programs to support retailer and corporate sales objects

. Manage annual personal budget covering all retail programs and sales,

merchandising and office needs

. Communicate (oral and written) programs to distributors in all states

where retail accounts located

. Coordinate space management programs to support total category sales

objectives of each retailer

. Create group presentations via computer/light-pro to retail and

distributor personnel and groups

CATEGORY SPACE MANAGER 1994-1997

ANHEUSER-BUSCH, INC. Memphis, TN

. Work with region personnel to coordinate Space Management with key

retailers in a 5-state area

. Consult with key retailers on the benefits of data-based Space

Management

. Create custom cooler schematics for key retail accounts

. Present and train distributor personnel in Space Management software

. Sell in of software programs to distributors

DISTRICT SALES MANAGER 1989-1994

ANHEUSER-BUSCH, INC. Memphis, TN

Northern

Mississippi

. Corporate liaison to distributors in marketing area for sales,

delivery of products

. Communicate corporate programs (including pricing, sales and

marketing) to distributors

. Consult with distributors on programs that improve their levels of

customer satisfaction

. Manage annual personal budget to achieve corporate objectives

ZONE MANAGER 1986-1989

ANHEUSER-BUSCH, INC. Tampa, FL

. Start up and coordinate new non-alcoholic brands to distributors in

Florida and Caribbean markets

. Interview potential distributors for new markets

. Create, communicate, and coordinate programs to distributors to spur

sales

. Consult with distributors on new product and best practices for

delivery, marketing

BRAND COORDINATOR 1978-1986

ANHEUSER-BUSCH, INC. Louisville,

KY

. Responsible for coordination of brand programs from Corporate

Headquarters

. Create and coordinate sales-based incentive programs

. Manage point of purchase ordering and inventory

. Support sales and delivery team by marketing brands and delivering

product when needed

Contact this candidate