Sales Manager

Paul T Redmayne

** ******* ***** #**, ****** Creek, Ontario, Canada

Home: 289-***-****, Cellular: 905-***-****, Email: **********@******.**

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Business Development, Sales, Marketing & Operations Executive

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PROFILE:

An accomplished leader, entrepreneurial executive with more than 15 years

of experience managing sales, marketing, operations and business

development at the decision and accountability level delivering solid

vision and implementation talents at the district, regional, corporate and

international level for not only the start-up but also established business

covering personal care, consumer products through direct to consumer sales

channels.

Hands on, lead by example, motivational management style with a record of

building and retaining successful relationships at the team member,

distributor network and manufacturer representative level. Successful at

uncovering opportunities for accelerated growth and true corporate value.

Sales, Business Development and General Management qualifications:

Strategy Execution & Leadership, New Market Expansion,

Profit & Loss Management,

Sales & Marketing Strategies, Start-up, Turn around

& Change, Staff Development & Motivation,

International Market Planning, Budget & Expense Control,

Crisis Problem Management

Growth Management Business Development Product

Development & Roll out

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PROFESSIONAL EXPERIENCE:

PTR Network Management.

March 2006 - present

Business Development Director.

Originated and developed this start-up boutique management consulting

company to fill a niche in the market by developing sales distribution

channels bridging the gap between conventional (Mass Retail) and

unconventional (Direct sales) sales strategies. Conceive, deliver and

implement such business deliverables as 3 & 5 year business plans,

marketing plans, sales strategies, target customer demographic reports and

new business development initiatives.

. Implement vital strategies taking accountability for sales and marketing

structures within client organizations throughout North America and

Europe ranging in size from 250K to 250M.

. Develop and map product positioning and sales channels allowing further

expansion into new markets using advanced business development and start

up techniques including recruiting over 800 distributors in 3 months for

a start-up company.

. Developed and implemented complete sales channel and strategies for

companies competing in Health, Beauty & Fitness, Environmental Products,

Mass Appeal and Natural Beverages, Consumables and many other consumer

packaged goods.

. Review, Design, Develop and change processes involving the day to day

sales functions of a companies overseeing and implementing new

technology, web initiatives, CRM deployment, order entry, warehouse and

distribution and finance.

Lifestyles Global Network

Feb 05 - Dec 05

General Manager North America

Senior sales and operations executive for this well developed $140 million

consumer health, beauty and personal products direct sales manufacturer.

Directed all initiatives including advertising, marketing, recruiting and

positioning, lead generation, distributor relations and product events and

launches in order to turnaround a stalled 3 location North American

operation. Managed and supervised a support staff of 15 and over 75 lead

corporate distributors. Managed and developed all sales forecasts, budgets

and expenses.

. Developed a new format of Corporate/Distributor product event

rollouts for distributors increasing volume by 20% month over month.

. Implemented new and innovative product incentives and market grouping

driving new distributor distribution and increasing top line sales by

over $100k per event

. Created new lead management and a complete CRM platform allowing for the

successful tracking of the Customer which decreased costs by 25% overall

and developing a long-term growth strategy allowing for solid return

sales and market share.

Paul T. Redmayne ~ Page 2 ~ 289-***-****

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GMA Industries Inc. (EnviroNu)

Feb 00 - Jan 05

Vice President & General Manager

Joined as the senior executive responsible for direction and growth of this

multi-division company covering environmental and energy efficient

products, warehouse fulfillment and 3rd party logistics distribution, and

consumer products. Quickly became the "go to" guy for leadership and all

new initiatives driving growth and top line sales to over 30 million

nationally and 28 million internationally in 5 years. Broad scope of

responsibility included P&L, product design and marketing, corporate

operations and policies, inventory control and distribution, International

license relationships, and cross divisional marketing. Led a staff of 65+

including management, administrative, warehouse, and both distributor and

manufacturing representatives.

. Develop business through local, regional, national, and international

business relationships generating an increase

in sales from 2.8M to 32M in under 30 months.

. Implemented and initiated due-diligence to acquire a state of the art

lighting and retrofitting fixture manufacturer increasing international

presence and offering a new line of mass retail distribution

. Increased gross profit by 5% while decreasing commission and inventory

turn-back charges by 27% by implementing a new incentive and commission

structure.

. Implement sales and marketing, business distribution and product

agreement strategies to expand new markets driving top and bottom line

growth and new revenue streams in Canada, U.S., Europe, and Mexico

enhancing the presence

and positioning of the organization.

. Developed and led a team of talented managers located in Canada, and the

U.S. that created a cross divisional

marketing platform that allowed for value adds to distributors and

media firms in North America and Europe.

. Trained and motivated staff on cultural, demographic differences and best

business practices to allow for international expansion through

independent distributor channels and corporate partnerships increasing

sales by 28M annually.

. Implemented staffing changes supporting cultural growth and front end

business to align the company as profitable

and growth orientated.

JATO Dynamics Inc.

Feb 98 - Jan 00

General Sales Manager

Brought in to this innovative and forward thinking automotive and finance

internet database Management Company to utilize my contacts and experience

to expand into a totally new and undeveloped market for them. Deployed

initiatives to expand and develop a new revenue stream from the insurance,

bank, ISP, and the lease and finance industries. Through innovative

thinking grew the average new contract price to $250k increasing bottom-

line and market share

. Presented, implemented and closed database management contracts with

organizations in print media, internet service providers, private web

portals and large national web traffic developers such as Torstar Media,

CanWest, Excite, MSN, AOL, Yahoo and more.

. Implemented shorter sales cycle growing the average new contract price to

$250k annually.

. Established strategic business partners in Canada, England, U.S. and

Asia to launch new e-commerce database management technology products

adding a solid increase to the bottom-line performance.

. Developed and implemented a shorter sales cycle structure allowing

penetration into Bank, Insurance, and Lease

and Finance industries.

Manheim Auto Auctions Mar 95 - Jan 98

Corporate Sales Manager, Canada

Joined the company in a middle management role in order to develop and

deliver results within a competitive automotive service industry.

Diligently performed cold calls and on and off-site presentations for new

clients resulting in an increase in business and dealer satisfaction.

Through corporate contacts and cold calls developed a new channel for state

of the art technology to be rolled out to the bank, insurance and finance

industry.

. Implemented, demonstrated, and initiated testing of customized technology

from the U.S. head office within Canadian clients.

. Implement annual contract negotiation with existing clients while

continuing to establish new clients, developing a solid growth rate and

increase in sales revenue.

Paul T. Redmayne ~ Page 3 ~ 289-***-****

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Intercraft Industries Inc. June 86 - Feb 95

Manager International Sales Analysis & Planning / Corporate

Sales & Finance Report Manager / Computer Operator /

Warehouse and Production Assistant

Joined the Canadian division as a warehouse and manufacturing production

assistant working in such areas as shipping / receiving, production,

product development and order fulfillment. Advanced rapidly to junior

office roles working with the IT to define corporate sales and financial

reporting needs. Conceived, developed, implemented and trained staff in all

9 divisions of this $400 million picture frame manufacturer on a new an

innovative format for executive financial monthly report development and

submission. Assigned responsibilities for sales analysis and planning

against POS versus return against marketing and advertising dollars for the

International division including Europe and Australia.

. Developed and evaluated reporting structures and standards comparing

shelf space versus sales per product line

supplying strategic information for senior international executives

to evaluate expansion of sales initiatives in markets.

. Designed and developed a report pricing structure and system to calculate

waste from corner cuts against pricing of finished goods resulting in a

major reduction in product waste.

. Performed detailed point of sales analysis within international markets

and demographics allowing implementation of

new sales and marketing strategies for large and expanding mass

retail clients throughout North America and Europe.

EDUCATION / PROFESSIONAL DEVELOPMENT

University of Texas - Austin, Texas. 1991 ~ Executive MBA program

International Business ~

University of Toronto - Toronto, Ontario. 1986 ~ Business Administration,

Marketing & Economics ~

Sheridan College - Brampton, Ontario. 1983 ~Economics & Finance~

Plan Your Work, Work Your Plan. Six Steps to Business. 2004 ~ Presidents

Association ~

Branding, Advertising and Where to Spend Your Money 2005 ~ York University~

Oakville Soccer Club - Oakville, Ontario. Present ~ Convener and Coach~

Carry a Canadian and European Union Passport

Hold a temporary Visa for the United States

Available to Travel as needed to gain the required results

Willing to Re-locate for the right opportunity

Contact this candidate