ERIC T. RUBIN
* ******** ****** ? Stoneham, MA 02180 ? *******@*******.*** ? 617-***-****
Strategic Sales Planning / Market Expansion / Relationship Management
Dynamic, entrepreneurial sales management strategist with a successful
record of achievement and demonstrated success driving sales growth while
providing award-winning leadership in highly competitive markets ? Adept at
driving growth of company revenues and improving sales-team performance ?
Exceptional mentor and coach ? Tenacious in building new business, securing
customer loyalty, and forging strong relationships with external business
partners and executive decision-makers.
Sales Achievements
Career Achievement of 117% of goal Increased Year
over Year performance
Ranked 1st in New England (2004) Exceeded plan in "3 of 3"
metrics
VP/GM MVP Award Q1 (2000) GM Excellence Winner 4th
Qtr (1998)
PROFESSIONAL EXPERIENCE
Forest Pharmaceuticals (St. Louis MO) July
2006 - Present
Specialty Office Professional Representative (Sept 2008 -
Present)
Responsible for lateral leadership for 2 territories which include 2
teams and 8 Territory Reps
. Build and maintain key relationships with high volume physicians to
increase business
. Influence high volume prescribers to utilize Forest products over
generic equivalent
. Build a Brand within a specific disease state in order to grow market
share
. Build an effective call plan in order to maximize the time the
representatives spend within a territory
. Review weekly sales goals in order to maximize productivity and reach
goal
. Effectively launch new products within multiple geographies and market
segments
. Manage monthly sales meetings in order to maintain a specific agenda
and keep on task
Territory Sales Representative (July 2006 - Sept 2008)
. Promoted Lexapro (MDD, GAD) and Namenda (Alzheimer's) to physicians
within assigned territory.
. Increased market share by reinforcing the products features and
benefits
. Detailed Physicians with the use of clinical studies and Master Visual
Aides.
. Successfully launched Bystolic (Beta Blocker) within a saturated
generic market.
. Effectively sold products to Cardiologists, Psychiatrists,
Neurologists, Internists, Family Practitioners, Nurse Practitioners
and Pharmacists
. Increased Presidents Club Ranking from last in the country at start
date to within the top 25%
. Maintained call average of 10, and sample percentage of 60%
. Actively contributed to team goals and cooperate with others to
achieve them
. Actively participated in Physician networking events to strengthen
business relationships
. Proactively worked to gain access to key decision makers in target
physician offices
. Identified and prioritized key territory opportunities
AT&T/Cingular Wireless (Westwood, MA) Dec 1997 -
April 2006
(AT&T Wireless was acquired by Cingular in Oct 2004)
Area Sales Manager (February 2005 - April 2006)
(Managed a team of Account Executives in Massachusetts, Rhode Island,
and Maine)
. Oversaw all sales and business development functions, including new
operational procedures, product rollouts, B2B Development & key
account management, customer relationship development, contract
negotiations, and order fulfillment.
. Held P&L and budget responsibilities within the channel.
. Provided cross-functional team training, coaching, and mentoring.
. Responsible for implementing quotas, tracking sales, and compiling
analytical data for a team of 6 Account Executives.
. Analyzed quarterly results on sales and expenses, and compared to
budgeted and forecasted numbers.
. Presented The Channels results to all functional leads in VP/General
Managers Monthly meetings.
ERIC T. RUBIN Page 2
PROFESSIONAL EXPERIENCE (continued)
AT&T/Cingular Wireless (continued)
SALES MANAGER (Jan 2000 - Feb 2005)
. Managed all aspects of the channel for the New England market.
. Worked closely with 13 Account Executives as well as Business to Business
sales force.
. Responsible for forecasting and maintaining budgets within the channel
for expense, incentives, headcount, and market development funds.
. Implemented all operational procedures and policies for distribution
network.
. Participated in sales calls with Account Executives in order to help
close deals.
. Monitored distribution locations to ensure policy and procedure
compliance as well as overall sales and attachment goals were met.
. Tracked sales results daily down to the Account Executive level on a
daily, weekly, and monthly basis.
. Compiled and prepared information to be presented to the VP/GM as to the
state of the business on a monthly basis.
. Established relationships with functional leaders in order to help
resolve escalated issues more efficient and effectively.
Key Achievements/Awards
. 2001 - # 1 ranked Sales Team in North East Region for Solution Selling
. 2000 - AWARD: VP/GM Most Valuable Player (1st Qtr)
INDIRECT ACCOUNT EXECUTIVE (Dec 1997 - Jan 2000)
. Start up of the AT&T Wireless Sales Channel in the New England Market.
. Cultivated new distribution in order to grow the business.
. Managed, trained, and maintained National Retailers as well as local
and regional dealers.
. Responsible for meeting and exceeding a monthly quota through all
agent locations.
. Prospected an assigned territory for new growth.
. Performed presentations and reviews with senior management as to the
performance of the territory.
. Consistently met or exceeded all monthly quotas pertaining to gross
adds and attachment rate goals.
Key Achievements/Awards
. 1998 - AWARD: Excellence Winner (4th Qtr)
Beeper Page, Inc. (Everett, MA)
FOUNDER & PRESIDENT August 1991 - June 1996
. Founded company in 1991.
. Negotiated 12 lease agreements with Pyramid Development Group.
. Grew the company to over 40 employees, 12 locations, and annual
revenue that exceeded 1.1 million dollars all while maintaining the
lowest churn rates in the industry.
. Became the largest reseller for Arch Wireless throughout the
Massachusetts and upstate New York Markets.
. Installed point of sale systems in each location and tracked sales on
a daily basis to ensure profitability.
. Created separate profit centers within locations to continue to grow
the margins.
. Set quotas for sales force and management by location to ensure profit
and loss within all retail locations as well as outside sales force.
. Worked with Controller to analyze figures by location in order to find
where improvements were needed to remain profitable.
. Negotiated contract with Arch Northeast to purchase all the assets of
the corporation including locations, customer list, and inventory.
EDUCATION
Bachelor of Science, Psychology (Sept 1994)
Suffolk University, Boston, MA