Director Design
Resume:
SIMON LEE
Philadelphia, PA 19103
*************@***.***
PROFESSIONAL OBJECTIVE:
Seasoned and passionate award-winning and published Creative Director
with over 15 years of exceptional strategic and creative planning, multi-
tasking, team building, management, marketing, communication,
presentation, social media, and web design skills, seeks a senior level
director position in the advertising/ fashion/retail/photography
industry.
PROFESSIONAL EXPERIENCE:
July 2007 - November 2010
ANTHROPOLOGIE
Philadelphia, PA
SENIOR ART DIRECTOR
. Adeptly move all catalogue and web design in-house for eclectic
clothing and home goods international retail chain.
. Instrumental in taking the brand global and making sure it had one
vision across all channels.
. Liaise daily with merchandisers, copywriters, graphics, web designers,
videographers, fashion designers, media, internal production team, in-
store visual team, and global marketing team, to ensure accurate and
profitable business decisions.
. Solely responsible for all concepts and art directing of monthly
catalogs and website.
. Concepted original interactive ideas that generated conversation and
drove sales. Using traditional media,
video and animation.
. Lead, guide, delegate and inspire art directors, art buyers,
producers, and designers to captivate fresh, creative, monthly
catalogues that enhance marketing strategies and meet deadlines and
budget, in addition to conceptualizing web, PR, and social media
needs.
. Successfully incorporate brand vision across all channels including
monthly 60 - 120 page catalogue with multiple, diverse stories.
Directing all photo shoots, fashion, still life, location and studio
photography while hiring and overseeing models, photographers,
stylists (prop and fashion) and managing the creative budget.
. Accountable to presidents for presenting new concepts, current trends,
and finished catalogue, on monthly basis, and keeping the team
appraised of new and exciting talent though weekly presentations.
. Collaborate with outside vendors to ensure retouching, color
correction, and all pre and post press issues are flawless.
June 2005 - July 2007
TJX COMPANIES, INC.
Boston, MA
CREATIVE DIRECTOR
. Led and motivated staff of 16 art directors, designers, copywriters,
and producers, for worldwide Fortune 500 Company, specifically
Marshalls and AJ Wright brands, specializing in apparel and home
fashions.
. Worked on brand differentiation, establishing The TJX Companies as not
just another "me too" brand.
. Instrumental in producing concepts for TV campaigns, in-store
promotions, web-site, printed collateral materials, advertising
campaigns, direct-mail, signage, press kits, and social media.
. Strategized, developed, and launched corporate and brand identities
for the brands, and translated seasonal creative, marketing, and
business objectives to achievable, cohesive creative strategy, within
budget.
. Presided over photo shoots during fashion and still life, while
directing photographers, stylist, and models during sessions.
. Interviewed and evaluated new hires while mentored creative team and
initiated brainstorming sessions.
. Effectively partnered with ad agency on radio and television campaigns
to identify and broaden brand consistency.
November 2003 - June 2005
D'ARCY & PARTNERS
New York City
SENIOR ART DIRECTOR
. Directed design team with concepts and branding for high profile
clientele branding and ad agency.
. Coached design team on diverse projects, while leading photo shoots,
models, photographers and stylist.
. Oversaw art directors, collaborated with vendors, and managed
allocated budgets.
. Identified and presented concepts to clients including: Sue Devitt
Cosmetics, Boem Shoes, Searle, and Burj Dubai.
September 2002 - November 2003
FREELANCE ART DIRECTOR
New York City
. Renowned clients included: Fila USA, NYM World Group, VP Records.
October 1999 - September 2002
CREATIVE DIRECTOR
United Kingdom
UYR DESIGN
. Led team of 24 art directors and designers for full-service design
agency.
. Managed and presented art directed photo shoots, selected models,
photographers, and hair and makeup, keeping within budget constraints.
. Creatively designed and customized pieces of print collateral.
. Spearheaded effective web initiatives.
September 1997 - October 1999
OUTSIDE THE BOX
United Kingdom
SENIOR ART DIRECTOR
. Led design team with emphasis on layouts, graphic design at this large
advertising agency with focus on results driven direct marketing.
. Worked on diverse printed material and interactive new media, for
national and international clients including art directing photo
shoots across the UK.
. Successfully headed brand consistency for clients including: Boots
Beauty, Alliance & Leicester and The Royal Mall.
August 1995 - September 1997
MDP
United Kingdom
ART DIRECTOR
. Worked on numerous, Ad Campaigns, Brochures, Corporate ID and Direct
Mail for a wide range of clients.
. A leader in Internet and New Media in the UK, introducing new
promotional solutions to its wide client roster.
. Established rapport with numerous clients while directing photo shoots
for Grattan's Catalogue, and Asdas clothing brand George.
. Pioneered and concepted advertisements for BMW, Mitsubishi, Grattan's,
Asda and GE Capital.
May 1995 - August 1995
RWP
United Kingdom
GRAPHIC DESIGNER
. Recognized and sought after for creative talents by prestigious ad
agency after receiving Royal Society of Arts award.
EDUCATION:
Leeds College, United Kingdom, BA, Advertising, course emphasis in
Photography, 1995
RECOGNITION:
2010: Art directed unique, international photo shoots in: Iceland,
Patagonia, Mexico, India, England, Slovenia and Slovakia
2009: Recognized and featured in edition of Le Book and numerous blogs
2004: Awarded prestigious Fellowship from Royal Society of Art for
excellence within field
2003: Designed and launched Fila USA's 2004 t-shirt spring wear
collection
2001: Advertising Instructor, part time, local college
1998: Photography exhibited in travelling exhibition, UK
1997: Work showcased in book recognizing 100 directors over last 15
years
1996: Exhibited in 5 galleries across UK
1995: Presented highly coveted Royal Society of Arts award for
advertising, awarded to 1 designer annually in UK
COMPUTER SKILLS AND PROGRAMS:
Proficient: MAC, Photoshop, in Design, Quark Express, Capture One,
Illustrator, After Effects, Bridge, Word, Excel
Contact this candidate