Patrick "Ford" Henley
*******@*****.***
Birmingham, AL 35209
OBJECTIVE To become an effective employee for your company in
management or marketing
EDUCATION Bachelor of Science in Commerce and Business
Administration,
The University of Alabama, Tuscaloosa, AL
Major: Marketing, G.P.A. 3.3
Elective studies in Advertising and Pubic
Relations
COMPUTER Microsoft Office (Word, Excel, PowerPoint, Outlook),Google
Sites, Adwords, Adsense,
SKILLS Dreamweaver, InDesign, Basic Web Design for:
www.wrightplaza.com,
www.uasigmapi.com
RELATED District Leader August 2010-Present
Primerica Financial Services, Birmingham, AL
. Sell and Present Financial Products
. Life Licensed
. Securities Licensed
Marketing Intern July 2010-Present
Boys & Girls Clubs of Central Alabama,
Birmingham, AL
. Create Newsletters and other promotional materials
. Monitor and update Web Site
Sales Associate March 2010-July 2010
EXPERIENCE Nike Factory Store, Destin, FL
. Monitor Inventory and pricing
. Assist Customer needs
. Push sales promotions to Customers
Public Relations Intern Jan 2010-Present
Silver Sands Factory Center (The Howard Group), Destin, FL
. Aided in the development of both internal and external
promotional materials
. Worked to promote the center via Facebook and Twitter
. Documented free media exposure on Excel
. Increased communication line between Tenants and the
front office through newsletters
. Built media package for the Image Award application
(Regional Champion)
Marketing Intern May 2009-August 2009
Boys & Girls Clubs of America-National office, Atlanta, GA
. Created copy for the Day for Kids newsletter
. Implemented an effective Webinar promotion strategy
. Managed the Day for Kids Ning & Flickr site
. Monitored inventory of the new Be Great campaign
merchandise
. Developed a Mommy Blog strategy for the Day for Kids
campaign
Marketing Associate July 2006 to Present
Wright
Shopping Center Inc., Ft. Walton Bch., FL
. Manages website www.wrightplaza.com
. Manages Companies Facebook Page
. President of E-nception Enterprises
. ICSC Southern Region Community Support Award
ACTIVITIES: Dale Carnegie Public Speaking course, Big Brothers & Big
Sisters, Alabama Rugby Club, Okaloosa Rugby Club, SIFE, ICSC, AMA, Shadowed
cold calls with Royal Cup Coffee, Recreation Leader for Salvation
Ministries USA in London, enjoy boating, hunting, and fishing.