Michael Maiara
RESIDENTIAL LOCATION: TAMPA, FL
Phone: 813-***-**** (H) 813-***-**** (C)
E-mail: *******@********.**.***
MARKETING AND DISTRIBUTION
Advertising & Promotions Direct Mail Campaigns Customer Service
Computer Marketing
multi-talented and quality-driven professional with over 15 years as a
marketing professional with skills at the staff and management levels.
Highly focused with a talent in aligning industry/customer needs with
market opportunities. Supported large volume of marketing and production
efforts for a highly-recognized insurance company. International marketing
experience.
relevant QUALIFICATIONS
. Develops innovative marketing materials and publications to increase
customer response.
. Prepares and distributes marketing communications, illustrating
graphics and findings.
. Conducts ROI evaluations for events and similar direct mail campaigns.
. Designs the production and distribution of promotional and
informational materials.
. Manages project budgets to determine print quantities and cost
effective methods.
. Measures and assess customer and employee satisfaction.
. Forecasts and tracks marketing and sales trends, analyzing collected
data.
. Directly supervised Graphic Artists and List Processors.
. Technically skilled with Microsoft & Windows Platforms and the
following computer applications:
Microsoft Word, Excel, Access, PowerPoint, Outlook FileMaker Pro SPSS
Showcase Quark Xpress PageMaker and InDesign PeopleSoft PrintCafe
E-mail LOTUS Notes MAS 500
Relevant CORE COMPETENCIES
New Product & Service Launches Contracts & Negotiations Lead
Generation
Customer Relationship Management Executive Presentations Cross-
Functional Team Leading
Client Satisfaction Initiatives Corporate Communications
Presentation & Training
EMPLOYMENT
Event Solutions Management, Tampa, FL Director of Event Marketing
2010-Present
New York Life/AARP Operations, Tampa, FL Senior Marketing Services
Consultant 2008-2010
Response Mail Express, Tampa, FL List Supervisor/ Processor
2003-2007
Tampa Tribune, Tampa, FL Distribution Center Coordinator
2002-2003
Columbia House, New York, NY Production & Assistant Manager
1998-2001
EDUCATION
B.A., History, Rutgers University, New Brunswick, NJ