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Manager Marketing

Location:
Saint Petersburg, FL, 33707
Posted:
December 10, 2010

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Resume:

Garrett Johnson **** Beach Blvd S., Gulfport FL, *3707

774-***-**** *******@****.***

Objective

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Translate a company's marketing goals into communicative products, using my

technical skills, software expertise, talent, and experience.

{Meet} - {Collaborate} - {Plan} - {Design} - {Publish} - {Reach

The Market}

{Communicate With The Market} - {Sell}

Major Accomplishments [pic]

One of three core managers chosen to launch a new company. I was tasked to

create and manage the department responsible for the production for a

weekly publication, giving art direction, coordinating recourses for

display advertising from sales people, relating constantly to printers to

ensure deadlines, and ultimately, every week, publish a quality document

ready for distribution.

And every now and then I got to do what I love... AD DESIGN.

Provided management and marketing skills, along with creative talent to a

small antique gallery business grossing approximately $1 million/year, and

launched it into a $10 million/year enterprise, by aggressively marketing

in niche markets not occupied successfully by competitors.

Provided strategic leadership in the production of auction catalogs, from

directing digital photography through digital graphic design, layout to

publishing, working with printing vendors, negotiating contracts and

deadlines - and coordination of mailing services. Even though they were

event-specific publications, they are still sold through outside vendors as

currently valuable reference publications.

Established all technical procedures for creation of all marketing

documents for a retail company, producing volumes of direct mail, ROP, POP,

posters etc.

Experience

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2010 - Present Uncle Henry's of Florida, St. Petersburg, FL

Creative Manager / Publishing Manager

Responsible for the launch of a new publication from creative design and

technical publishing issues.

This publication has a 40 year history and loyal following in New England

and Canada. I was picked

for the redesign for the company's expansion to Florida. Art direction to

keep the tradition and

brand recognition alive, while updating the "feel" for a new market.

2006 - 2009 Snow's Home And Garden, Orleans, MA

Graphic Designer/Production

. Responsible for graphic design, and technical digital production as part

of the in-house advertising team for family-owned and managed retail

concern founded in 1887

. Creative arm for the company's public presence in direct mail, ROP, POP,

posters and in-store visual promotional marketing elements.

2004 - 2006 Family Illness, Orleans, MA

. Cared for mother who passed away from cancer

. Responsible for management of health and hospice care professionals

1994 - 2003 Fontaine's Auction Gallery, Pittsfield, MA

Art Director / Marketing Manager / Media Buyer

. Strategic direction of marketing resources, managing a $350,000 media

budget

. Provide creative direction for marketing content and execution including

production of catalogs, advertisement, website, and digital photography of

some of the greatest American antiques to a wealthy market that truly

appreciated them.

. Brought sales of $1 million/year to $10 million/year in 8 years.

Education

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New York University, New York, NY

Majored in Marketing

Continuous Professional Affiliation and Education

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National Association of Photoshop Professionals - member since 2002

ongoing online tutorials, staying current with new upgrades of Adobe

products

recently attended Photoshopworld Expo in Orlando 2010

Keyword Summary

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. Expert experience in digital design and marketing for more than 10 years

and in Adobe Photoshop

since the release of Version 5.0 (1998) and current user of CS5.

. Advanced Experience in Photoshop, Bridge, InDesign, and Microsoft Office

software.

. General knowledge of ripservers for publishing large print media

. Design and production of ROP and direct distribution materials.

Discover more, and view my portfolio at www.Art2go.me



Contact this candidate