Kiirja Kristiina Paananen
** ****** ****, *********, ** 01462
************@*****.***
Product Marketing and Design Professional
Professional Accomplished Marketing Professional who savors any role that
Summary gets the job done. Known for work that contributes to the
success of the company. Track record of producing captivating,
intelligent work. Enthusiastic, results-oriented team player.
Strong design eye. Tenacious and driven to create user and
customer satisfaction.
AIIM certified Information Organization and Access
Practitioner
Specific strengths:
Strong writing and communication skills
Understand and articulate product and customer requirements
Establishing Design and Branding Guidelines
Product Marketing and Technical writing, technical
illustrations
Business process and workflow design
Storyboarding, wireframing, use cases
Search Engine Optimization (SEO)
Page layout and navigation design
Ability to assimilate design, marketing and engineering
requirements
Applying principles of Information Architecture
Managing cross-functional project teams and roles, Agile
development
Developing marketing materials
Technical Adobe Acrobat, Dreamweaver, Photoshop, Illustrator, InDesign,
Tools Mac and Windows Platforms, WordPress, Google Adwords, Constant
Contact, Sharepoint 2007, Sharepoint Designer, Active
Directory, CMSDesk, Perforce, STSADM, JIRA, HTML, CSS
Experience
Web Content SeaChange International, Acton MA
Manager / Information Architect role, managing content and
Webmaster administration of company intranet and public-facing websites.
2006-2010 Business analyst for workflow development.
Increased employee confidence in, and use of, the intranet by
applying the principles of Information Architecture and User
Centered Design
Created intranet site inventories, created and maintained site
indexes
Designed site information architecture, categorization,
labeling, and navigation schemes for intranet
Elicited requirements via interviews, personas, use cases,
task flows for document approval, product configuration,
report request and purchase order workflows
Managed web-based surveys
Streamlined business processes using Sharepoint and Skelta
workflow processes
Empowered employees by training them in Sharepoint, data
management, blogs
Created technical and marketing graphics for public and
intranet sites
Responsible for content management and site indexes on
internal and external web
Administered Intranet Help Desk, JIRA to solve employee issues
Product Oracle Corporation, Burlington, MA
Manager Managed technical and marketing documents, collateral and
2001 - 2006 demos for the Configurator product for all sales, consultants,
and implementation partners
Designed customer win and implementation reports, analyst
presentations, gathered and analyzed competitive information
Collaborated with engineering teams to create and gain
corporate approval for over 120 User Interface icons and
branding images for new thin-client product release
Formulation, implementation and continuing updates of
product-related websites
Created Flash movies showing customer implementations of our
product, plus web banners, animations, technical
illustrations, and graphics for product demos and the User
Interface
Produced product functionality demos, building database models
for this purpose
Managed over 100 bug reports during QA testing of new product
release, including review of product design criteria and test
scripts
Monitored and responded to Oracle consultant questions at
Oracle User Group
Project Biz2Net, Worcester, MA
Manager Managed over 50 customers until company closed
2000
Successfully multitasked to a high level of customer
satisfaction
Managed the development and delivery of CDs and marketing
materials
Prepared price quotes, carried out inspection, editing,
proofreading and processing of artwork, inventory control,
fulfillment and shipping arrangements
Senior Artist Advertising Associates International, Weston, MA
1999 - 2000 Artist and Project Manager interfacing with customers,
photographers, printers
Developed and designed packaging, advertising, marketing
collateral, corporate identity programs, medical device
illustrations
Obtained print estimates and did on-site press proofing
Freelance Elemental Design, Sterling, MA
Designer, Managed corporate, print, writing, and design for clients.
Illustrator Partial Client List: Astra Pharmaceuticals, TD Systems,
and Technical Dubois Patch Advertising, EAW Soundworks, Rivers-Doyle-Walsh,
Writer Greater Boston Soaring Club, Piano Artisans, GrainPro, Inc.,
1993 - 2010 Sage Communications
Developed advertising, magazines, product catalogues, reports,
brochures, mailers, newsletters, and package inserts,
collateral material, product technical documents
Designed and implemented websites
Produced vector-based artwork and illustrations
Obtain print estimates and on-site press proofing, supervised
product photography
Authored and designed printed newsletters for 5 non-profit
organizations
Marketing Health Plans, Inc., Worcester, MA
Communications Designed and developed marketing materials for this health
Specialist insurance company
1995 - 1997
Designed and developed technical documents, catalogues,
reports, brochures, mailers, newsletters, artwork
Managed printing process, including estimates and on-site
press proofing
Pre-Press and The Hanover Group/Allmerica, West Boylston, MA
Designer Pre-press and graphic design for this insurance company's in
1994 - 1995 house print division
Produced vector-based and illustrative artwork, collateral
materials, advertising, annual reports, mailers, brochures and
newsletters.
Sr. Software Digital Equipment Corporation, Maynard and Marlborough, MA
Engineer, All phases of software development, from design, SQA,
Maintainabilit implementation, maintenance and documentation in all phases of
y Engineer the lifecycle.
1979-1994 Graduate of DEC's first comprehensive Programmer Training
Program. Designed, coded and implemented software applications
using RDB and TDMS relational databases and design of user
interfaces. Relational Database design, GUI design, Unix, C,
TCP/IP, Motif, java, Visual Basic, Visual C, and technical
documentation. Served as liaison between field service and
design engineers.
Education
Northeastern University Oracle SQL, Flash Actionscript Programming
Worcester Polytechnic Institute Certificate in UNIX Systems Programming, C
and C++
Atlantic Union College Graphic Arts and Design courses
Digital Equipment Corporation First Comprehensive Programmer Training
University of Massachusetts Program
Steve Krug, Author, Don't Make Comparative Literature major
Me Think Principles of Information Architecture
Workshop
Recent Accomplishments
Started a photography hiking series at the local chapter of the Appalachian
Mountain Club
Mentor and on-call consultant to other local writers, designers and artists
Appointed to Lunenburg Cultural Council 2010