Jennifer L. Kreuser 715-***-****
*** ***** **** ****** #**, Burbank, CA 91505 **********@*****.***
EXPERIENCE:
Cramer-Krasselt, Account Executive, Milwaukee, WI
October 2010-August 2011
Clients: Benjamin Moore Paints, Cintas, and EZ Storage
Gathered critical data to assist the agency and client in developing strategic recommendations, while
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monitoring effectiveness and profitability
Worked with the Project Manager/Campaign Manager to organize and plan the workflow of the agency in
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order to provide outstanding work in an appropriate time frame and budget
Oversaw nearly 1,000 nationwide PPC campaigns and SEO programs to drive qualified leads to local
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divisions and generate click-to-call conversions
Vibrant Graphics, Marketing Specialist, Milwaukee, WI
May 2010-October 2010
• Developed and executed distinctive social media campaigns and promotions to support business
objectives
• Implemented Google AdWords Campaign and SEO Program, resulting in increased quality website
traffic and leads by 20%
Travel Guard, Travel Emergency Coordinator, Stevens Point, WI
January 2010-May 2010
Prepared travel advances and obtain necessary approvals and documentation
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Reconciled travel expense statements and assist Project Coordinators with daily research
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Federal Bureau of Investigation (FBI), Advertising Research Manager, Intern, Milwaukee, WI
January 2009-June 2009
Coordinated and facilitated focus groups/survey disbursement
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Researched innovative promotional strategies and past recruitment campaigns
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University of Wisconsin-Milwaukee, Marketing Coordinator, Intern, Milwaukee, WI
January 2009-June 2009
Wrote and distributed press releases/promotions, and copy-edited department materials
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Provided administrative support by maintaining contact lists, processing invoices, scheduling meetings,
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and coordinating lecture conferences and other university events.
Freelance, Line Producer, Casting/Production Assistant, Various Locations
May 2006-October 2008
Coordinated all cast and crew travel arrangements, supervised script revisions and production schedule,
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managed wardrobe, prepared talent contracts, and promoted/conducted auditions
Developed promotional materials /media kits and distributed to media contacts.
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Supervised Production Assistants and Second Assistant Director
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EDUCATION:
University of Wisconsin – Milwaukee, B.A., Journalism & Mass Communications
Emphasis Area: film/strategic planning
COMPUTER SKILLS:
Proficient in Excel, Microsoft Word, Microsoft Outlook, and PowerPoint
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Experienced with Google Adwords, Microsoft Ad Center, Kenshoo, EMS Software, Search Engine
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Optimization (SEO), and Search Engine Marketing (SEM)