Ahmad Mercado Simone ***********@*****.***
**** **** ***** *******, ******* 32738
EDUCATION
MBA Business Florida International University Miami, FL 2011
BA Media Arts University Of South Carolina Columbia, SC 1994
L I C E N S E S / C E R T I F I CA T I O N
SBE Television Operator Certification 2005
CAREER SKILLS
Technical Experience
Automation: Florical, Louth, and Avid
Servers: Media Pool, Omneon, and Avid.
Switcher Boards: Saturn BTS and Grass Valley.
Broadcast Media Content Delivery systems: DGS and Vyvx.
Coordinated satellite feeds, maintained digital libraries, and utilized Florical’s Ingest/Media Timer system.
Leadership Experience
Promoted to a supervisory role within my first year at Univision Network.
Team leader at a NBA sports marketing competition.
Implemented crisis resolution techniques to safeguard millions in commercial and programming revenue.
Maintained affiliate relationships across the U.S., Mexico, Puerto Rico, and South America.
WORK EXPERIENCE
Financial Aid Advisor, Full Sail University Orlando, FL (2008 – 2009)
Collaborated with admissions to adjust enrollment estimates and meet monthly objectives.
Participated in sales trainings and prepared a formal recommendation to improve client turnover.
Broadcast Operations Senior Operator, Univision Network Miami, FL (2002 – 2007)
Liaison to middle management and pivotal in the training and development into server technology.
Ensured on-air quality of programming and served as Technical director for: Prime Time News (Noticiero
Univision, Primer Impacto, Ultima Hora, Aqui y Ahora), Sports (FIFA World Cup), and Entertainment shows
(Sabado Gigante, Don Francisco Presenta, Despierta America).
Broadcast Operations Engineer, Viacom Station Group Miami, FL (1999 – 2001)
Made rotational adjustments of media elements to ensure billing according to contract specifications.
Identified log discrepancies such as competing product placement and incorrect client codes.
Master Control Operator, WACH FOX 57 Columbia, SC (1995 – 1999)
Completed FCC broadcast training and became lead operator for prime time programming.
Updated and maintained a regulatory log of all broadcast activities and identified accuracy of transmissions.
A CCOM P LISHM ENTS
Employee and Operator of the month, 2001 (Viacom Stations Group)
Winner of the NBA Marketing competition at the University of Central Florida, 2007
NBMBAA Scholarship recipient, 2010-2011
Won the Corporate Simulation Capstone project competition (Highest overall performance), 2011
Proficient in Microsoft Office Tools (Excel, Word, Power Point) and Advanced Spanish.