Sarah A. Ramey
** ******* ****** *********, ** **830 978-***-**** ********@*****.***
HIGHLIGHTED STRENGTHS
. Project management, excellent organizational and
interpersonal skills
. Proven ability to create and implement effective marketing
strategies to increase sales
. Strong vendor and customer service relations
. Microsoft Word, Office 2000, 98/NT/XP, Excel, Outlook,
Photo Shop, Adobe Illustrator, Quark, Internet, IFS/CRM
database
. Candidate for CTSM certificate
PROFESSIONAL EXPEREINCE
THE GEM GROUP, INC., Lawrence, MA June 2006-present
Tradeshow Marketing Specialist
Trade Show
. Organize and coordinate over 90 tradeshows a year
throughout the US and Canada. Floor space ranges from
10x10 to 50x70.
. Develop new processes for timely arrival of trade show
booth, product, marketing collateral and other information
for tradeshow program
. Create and manage trade show give away
. Order all appropriate supplies for all trade shows such as
electricity, porter service, labor, Fire Marshall Permit,
etc.
. Work closely with the sales department to inform staff of
all new products, merchandize a plan o gram for trade
shows, and provide travel itinerary.
. Work with vendors to maintain and improve trade show booths
. Graphics, Logistics, I&D, maintain vendor relations
. Point of Purchase as well as custom booths and displays
. Travel arrangements for staff including Vice Presidents and
President
Budget
. Manage and maintain $2 million marketing budget includes
tradeshow, marketing collateral, website and miscellaneous
projects
. Process department purchase orders; work closely with
accounts payable regarding marketing purchases
. Monthly reports submitted to Marketing Manager and
President
. Revise budgets as needed
Creative
. Work with ad agency to create and design new marketing
programs for trade shows and on site showcase rooms and
collateral
. Produce, validate and create mail list for 8-10 mailings
per year; work with mail house for accurate addresses and
manage each direct mailing project
. Create and produce sell sheets highlighting new products
each season
. Manage 4 seasonal catalogs from conception to finalized
product.
. Work with cross functional departments to ensure accuracy
information regarding product, material and decoration
techniques
. Supervise the catalog print process to for accurate colors
of product
E-Marketing/Web
. Assist with company website with Web Manager and IT.
o Create image sizing procedure with China office for
new website
o Manage image process between China office and
headquarters IT department
. Edit and update our website with price, photo, product
information
. Manage several industry websites with accurate product
information
Sarah Ramey, page 2
FANNING PERSONNEL, Boston, MA July 2004- June 2006
Staffing Consultant
. Recruited, qualified, interviewed, and evaluated candidates
for administrative positions
. Responsible for sales and market development of new and
existing client retention and candidate sourced through
leads, networking, advertising, cold calling, recruiting,
Internet research and monitoring of internal files
. Maintained excellent business relations with new and
established clients
BOSTON SKI & SPORTS CLUB Brighton, MA November 2001-July 2004
Event Coordinator Sales & Marketing
. Coordinated planning for events, included consulting with
conference directors. Negotiated event contracts with
outside vendors.
. Researched costs and the associated profit margins to
develop the best product mix and pricing structure for all
events.
. Arranged tradeshow exhibits, guest accommodations,
receptions, and other applicable conference activities.
. Monitored and prepared reports on revenues and expenditures
to ensure cost effective events.
. Provided on-site coordination, which includes problem
solving, decision-making, and interaction with local
vendors.
. Assisted Director of Marketing with execution of marketing
efforts on post-event analyses and summaries.
. Participated in event marketing by developing, designing
and distributing advertising, mailings, posters, flyers,
newsletters, brochures, and other promotional material
. Act as liaison to event participants; prepared promotional
materials and correspondence to participants; hire and
train special event support staff.
. Liaison with sponsors to ensure sponsorship compliance with
their needs and expectations.
. Collected and assessed market research on competitors, new
products, customers, prices, trends, etc. for overall
product lines of sports, travel and social.
ANDOVER CONTROLS CORPORATION, Andover, MA March 2001-Nov.
2001
Sales Administrator
. Assist the Sales Manager, Sales Team and General Manager of
the Systems Integration department on current bids,
proposals, monthly sales forecast reports and assist on
special projects such as organizing corporate summer
outing, open house and organize the move to our new
location.
LOGIX, INC., Waltham, MA March 1997- March
2001
Senior Administrator
. Supported 28 staff members including CEO and Director of
Operations. Responsibilities included answering and routing
all incoming calls, drafted company policy handbook
invoiced clients, accounts payable, accounts receivable,
routed new resumes to appropriate recruiters, maintained
and troubleshot all office equipment, scheduled conference
rooms for monthly staff meetings and client meetings,
ordered office supplies, delivered and picked up daily
mail.
EDUCATION University of Massachusetts, Dartmouth, MA June 1994
Bachelor of Science Business Management with concentration in
Human Resources