Sales Marketing

Beatrice Lackey

707-***-**** *********@*****.*** http://www.mybcreative.com

Objective

Graphic Designer/Artist

Profile

“Jack of all trade” Graphic Designer with experience in print design, packaging, marketing and multimedia. Highly

creative – take pride in doing a good job and comfortable with critique. Hard worker, remain efficient under pressure.

Dynamic team player with a can do attitude and ability to work independently on multiple projects. Honest, competent and

reliable. Capable of assimilating into a new environment easily and eager to learn and update skills.

Skills Summary

Project Mac/PC Photo Editor

Management Adobe Creative (Photoshop)

Creativity Suite CS4/CS5 Quark

Problem Solver Basic HTML & Microsoft Word

Multitasking CSS (Intermediate Drawing,

Speak French Dreamweaver) Sketching

Fluently Painting

Professional Experience

Backscratchers Salon Systems – (Nail care) Elk Grove, CA 2008 – 2011

Graphic Designer/Artist

Expertly created without supervision designs to promote the Backscratchers’ brand (advertisements in beauty magazines

and other marketing materials). Successfully managed design projects from concept through completion and consistently

met deadlines. Designed logos and packaging for two different lines of products and was responsible for the production

and color corrections of print items. Updated the company’s website with Dreamweaver (HTML, CSS), created a new one

in Photoshop (http://www.backscratchers.com) and participated in the making of training videos.

Key achievements:

- Increased sales by giving the Backscratchers’ catalog a new look.

TableStar Games – Berkeley, CA. 2007 – 2007

Graphic Designer/Artist

Designed playing cards, packaging, page rules and logos for board games, translated English games’ rules into French,

tested games and adapted to a new environment.

America’s Lemonade Stand (Fund-raiser for schools) – Benicia, CA. 2000 – 2007

Graphic Designer/Artist

Collaborated closely with the Marketing Director in assisting the sale force by designing marketing materials and sales

collateral. Conceptualized themes for a marketing incentive tool referred as the “Prize Poster” which generated two posters

a year. Created graphics for a yearly conference, participated in photo shoots and updated the website’s graphics.

Key achievements:

- Successfully improved communication between the marketing department and the sale force.

- Was personally complimented on several projects by America’s Lemonade Stand’s CEO.

- Created a label featuring an association between America’s Lemonade Stand and Sunkist.

Education

Silicon Valley College

Computer Graphics Specialist GPA: 3.88/4.0

Istituto per l’arte e il restauro

Art Conservation

School of Fine Arts

Art Certificate

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