Manager Sales

P AT R I C I A S K I A D O S

Oviedo, Florida • CELL 407-***-**** • ********@***.***

CAREER PROFILE

Highly competent, team oriented, and results driven professional with strong qualifications honed over 15

years of progressive experience in sales and management positions. Proven record of success in meeting and

exceeding business goals through utilization of effective sales techniques. Demonstrated proficiency in

implementing effective strategies and solutions to improve productivity and reduce costs. Skilled negotiator

and strategist; relationship builder with customers, team members, and high level personnel, based on

professionalism and integrity.

CORE COMPETENCIES

Sales and Marketing, Business to Business Sales, Leadership and Training, Strategic Thinking, Analysis,

Solution Based Sales, Consultative Sales,Business Development, Multitasking Abilities, Self starter, Able to

Work Independently, Team Player, Excellent Work Ethic, Organized, Professional, High Energy, Problem Solving

Skills, Strong Relationship Building Skills, High Quality Customer Service, Client Support, Excellent Verbal and

Written Communicator, Good Listening Skills, Prospecting, Cold Calling, Solid Time Management Skills, Microsoft

Word, Excel, PowerPoint, Outlook,Salesforce.com, Computer Hardware, Software, Networks, CRM, Training,

Accounting, Payroll, Inventory

CAREER HIGHLIGHTS

DME AUTOMOTIVE FLORIDA ACCOUNT MANAGER June 2010-June 2011

• Manage the relationship of assigned Digital Marketing accounts throughout Florida beginning with the point

of enrollment and throughout the customer lifecycle. Responsible for retention, maintenance, and revenue

growth.

Communicate with different levels of dealership management, resolving all customer issues and conflicts.

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Conduct monthly dealership visits and meetings to maximize the use of the program through ROI reviews,

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consulting with management on recommended coupon and program changes. Launch custom Email

Campaigns with selected list criteria. Up sell custom direct mail and VBDC inbound and outbound live calls.

Maintain daily activity in Salesforce, creating new opportunities, requests for changes or updates, contact

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changes.

AUTOLOOP SOUTHEAST REGIONAL SALES MANAGER August 2009-April 2010

• Full support duties and responsibilities of assigned accounts throughout the Southeast US for cross media

marketing program.

Dealership visits and meetings to maximize the use of AutoloopHD through ROI reviews, Campaign Manager

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Services, direct utilization of AutoloopHD software features and service benefits.

Sold add on products of direct mail, loyalty program, and append services. Delivered on site and web based

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sales and training presentations to individuals, groups and various levels of management.

Project Management for new accounts, set up and implementation coordinating with Operations.

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Increased customer base 20% by bringing in new accounts. Grew direct mail business 100% from ground up

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to an average of $45,000 monthly.

PREMIER LOYALTY SOLUTIONS SOUTHEAST DISTRICT SALES MANAGER July 2005-November 2008

• Opened the Southeast territory, primarily Florida, for a small start up marketing company, selling 10 new

accounts the first year, resulting in just under $1million in revenue for the company.

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Implemented the Sales Touch system, an asset control system, which increased the efficiency of dealership

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sales personnel and inventory control by providing prospecting and key management resulting in an increase of

18 22% in vehicle sales. Average dollar sale $90,000.

• Presented web based and on site product presentations to various groups and levels of management.

Marketed an automated personalized follow up marketing system to provide communications to

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dealership’s prospects by way of Direct Mail, Email and Voice Mail marketing events.

PAT R I C I A S K I A D O S

Oviedo, Florida • CELL 407-***-**** • ********@***.***

PREMIER LOYALTY SOLUTIONS continued

Project management for new accounts, facilitated implementation, scheduling and client training for

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purchased products.

Responsible for maintaining 40+ existing accounts for ongoing support and training of purchased

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products to Improve the productivity and profits of the dealership, resulting in highly satisfied customers.

Provided and presented professional proposals, contract preparation, and secured financing.

ADP DEALER SERVICES 1986 2005

ADP Dealer Services provides integrated computing solutions to 25,500 auto, truck, motorcycle, marine and recreational vehicle dealerships

throughout the world. Dealer Services is the third largest business unit of Automatic Data Processing, Inc.

ADP DEALER SERVICES TERRITORY MANAGER Central Florida 2002

2005

Generated the sale of business solutions to a mix of existing ADP customers and acquired competitive

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accounts within assigned geographical territory Assignment consisted of approximately 80 existing customers

and 40 competitive accounts. Took on the challenge of a neglected territory, producing over $1.5 million per

year in revenues.

• Identified opportunities by consultative selling approach, presented effective product solutions, provided

proof and developed references, created proposals and contracts.

Utilized effective prospecting strategies and relationship building skills to capitalize on new business

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opportunities, accelerate expansion, and improve profit contributions. 5 new name accounts and 17% of

existing customers upgraded to new technology solution the last year.

Directed implementation to coordinate business process strategies to generate profitable results.

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Established and cultivated long term relationships with department managers and business owners;

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worked collaboratively with support personnel to ensure client satisfaction and timely resolution of

problems.

TERRITORY MANAGER, COMPUTERIZED VEHICLE REGISTRATION (CVR) AN ADP COMPANY 1998 2002

Facilitated the sales of electronic vehicle registration software to new and used auto, truck, motorcycle,

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and RV dealerships.

Worked collaboratively with CVR trainer/account manager and dealership personnel.

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• Gathered necessary documents and prepared contract package inclusions to satisfy county specifications.

Established and maintained strong business relationships with new and existing clients to expand client

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base and increase profitability.

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EARLIER EXPERIENCE – ADP DEALER SERVICES 1986 1998

• Territory Manager, Virginia Region, 1995 1998

• Major Accounts Manager, Virginia Region, 1992 1995

• Laser District Manager, Virginia Region, 1990 1992

• Account Executive, Virginia Region, 1986 1990

AWARDS AND HONORS

ADP President’s Club Achievement multiple times Laser District Manager of the Year 1991

CVR Top Salesperson FY 2001 Top Account Executive of the Year 1989

Major Account Manager of the Year 1995

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