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Marketing Account Executive

Location:
Encino, CA, 91436
Posted:
August 18, 2011

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Resume:

Amy Hirschman

Skilled Communications Professional with experience in results-driven

marketing campaigns,

project management, business development and social media.

Relevant Experience (Volunteer)

TV Campfire Podcast September 2010 - Present

Social Media Marketing Coordinator

. Initiate and drive a marketing campaign through Facebook, Twitter, and

other popular social media outlets in order to increase the podcast's

popularity and listenership.

Professional Experience

Nikkei America, Inc., El Segundo, CA March 2007 -

Present

Account Executive, Advertising Department

. Advise and recommend on Nikkei's new entry into social media channels

while conducting market research on readership demographics.

. Optimize advertising operations and business development while providing

full executive support as the only native English speaker in the Los

Angeles branch of the department.

. Serve as Project Coordinator for Nikkei's Japanese green technology

initiative, organizing every aspect from logistics to communications to

on-site marketing, for green events attended by over 10,000 people. (Go

Green Expo, Green California Summit & Exposition, etc.)

. Design and write copy for advertising proposals that garners new U.S.

advertising clients (PIMCO, Korean Air).

. Translate proposals and letters from Japanese to English, creating clear

lines of communication with English-speaking clients on an ongoing

basis.

Quirk Books December 2010 - Present

Freelance Translator & Social Media Marketing Associate

. Provide editorial translation (Japanese-English) for a popular Japanese

craft book and its sequel

. Assist in the promotional campaign for the book's release, driving

awareness through social media outlets.

Scope Seven, Inc./GDMX, El Segundo, CA May 2006 -

March 2007

DVD Production Scheduler

. Managed scheduling for multiple DVD titles for Fox Home Entertainment to

ensure their readiness for production and distribution to clients on

five continents.

. Collaborated with production managers at award-winning DVD innovator

GDMX to devise and implement a priority process that streamlined

production.

Bang Zoom! Entertainment, Burbank, CA June 2005 -

Aug.2006

Production Assistant

. Represented Bang Zoom's award-winning name and titles at industry

events, co-organizing panels and contests, helping the company earn

greater recognition and increase its sales.

. Worked closely with Associate Producer to complete complex projects

through scheduling of talent, preparation for production sessions, and

daily administrative tasks.

. Wrote copy for episode synopses, based on the original Japanese, which

appeared on the official website of Geneon Entertainment.

Education

University of Pittsburgh, BA in Film Studies & Japanese (Dec. 2003), Magna

Cum Laude

Kansai Gaidai University exchange program in Hirakata, Japan, Fall 2002

Relevant activities: Member of Digital LA-- Largest networking organization

of professionals in digital entertainment, marketing and advertising in Los

Angeles.

4610 Densmore Ave., Unit 9 ( Encino, CA 91436 ( 818-***-**** (

************@*****.***

LinkedIn: www.linkedin.com/in/AmyHirschman



Contact this candidate