D iane Erickson
***** **** ****** ****. ** • East Bethel, Minnesota 55011
Cell: 763-***-**** • E-mail: ***********@*****.***
QUALIFICATIONS PROFILE
Accomplished and creative Graphic Designer/Production Artist with commercial design, project
management, and print coordination background. Demonstrated capacity for orchestrating commercial design
projects, restructuring and improving production processes, and assuring compliance with demanding deadlines
and quality requirements. Multi-focused and versatile coordinator with special focus on design enhancement
and photo-touching and emphasis on quality, accountability, and customer service excellence.
TECHNICAL & CORE COMPETENCIES
Applications: Macintosh OS, InDesign, Photoshop, Illustrator, QuarkXPress, Acrobat, Dreamweaver,
HTML, Microsoft Office, Cascading Style Sheets
Design Areas: Catalogs, Print Ads, Course Catalogs, Education Textbooks, Logos, Direct Mail, Brochures,
Trade Show Booth Design & Signage, Motion Graphics, Greeting Cards, Catalog Inserts,
Business Cards, Flyers, Envelopes, Letterheads, Customer Stamps, Collateral Marketing
Skill Sets: Advertising Design, Layout & Production, Project Management, Typography, Prepress
Production, Project Planning, Client Presentations & Project Reviews, Vendor & Supplier
Sourcing & Management, Photo Manipulation, Writing & Editing, Proofing
CAREER HISTORY
Celarity, Bloomington, Minnesota, 2009 - Present
Graphic Designer/Production Artist
• Orchestrated layout and design process and executed numerous product catalog design projects
• Photo-touched, manipulated, and enhanced greeting card images for four Deluxe Corporation divisions
Creatis, Minneapolis, Minnesota, 2005 - Present
Graphic Designer/Production Artist
• Converted QuarkXPress files to InDesign via Mac and PC platforms for Medical Arts Press account
• Designed course catalogs, inserts, brochures, direct mail, and collateral marketing materials for the
University of Minnesota Continuing Education Department
• Collaborated with Greer & Associates, a branding communications agency, and created and produced
mock-ups and product packaging designs for a commercial wine producer
• Partnered with TKDA Project Team, and orchestrated the layout, printing, assembly, and final production
of twenty 24 to 28-page proposal books for numerous prospective clients
DianeEDesign, East Bethel, Minnesota, 2001 - 2005
Freelance Designer/Production Artist
• Consulted with commercial clients, defined product requirements and preferences, created, presented, and
marketed compelling logo, business cards, brochures, and print-ad designs, and consistently achieved high
level of client satisfaction
• Designed revenue-generating print ads for St. Francis newspaper
• Collaborated with Trend Enterprises Design Team, attended planning meetings, strategized/defined product
placement and ad layout requirements, and facilitated the design and production of three 172-page catalogs
• Evaluated and structured page layouts, assured compliance with color, quality, typography, image, and
messaging specifications, and consistently surpassed design, quality, and schedule objectives
• Designed and produced page layouts and press-ready copy for three 700 to 800-page textbooks for Pearson
Education, and assured textbook content accuracy and consistency
D iane Erickson Page Two
CAREER HISTORY
Deluxe Corporation, Shoreview, Minnesota, 1985 - 1998
Form & Check Design Artist
• Utilized QuarkXPress, Illustrator, and Photoshop, managed prepress and production processes, and
designed and produced checks, collateral materials, direct-mail and ATM cards for the Prepress Department
• Served in Plate Room Department, managed stripping and plating processes, and facilitated the production
of 100 daily orders for commercial clients
• Championed/recommended a workflow restructure strategy, reduced job changeovers, optimized workflow
efficiencies, and reduced labor costs by $20,000 annually
EDUCATION
Hennepin Technical College, Brooklyn Park, Minnesota
• Associate of Applied Science Degree, Graphic Design
• GPA: 3.96
• Women of Wisdom Scholarship, President’s List of Achievements, Student-of-the-Semester Award
PROFESSIONAL CERTIFICATIONS & DEVELOPMENT HIGHLIGHTS
• Certified National Council Member of the Women’s Business Enterprise
• Web Design Program, Century College, 2010
COMMUNITY PARTICIPATION
• Feed My Starving Children Volunteer, 2011
• Meals on Wheels Volunteer, 2010