Sales Management

MARC A. NICKOLAUS

EDUCATION: University of Wisconsin- Stout, Menomonie, Wisconsin

May 2010

Bachelor of Science: Retail Merchandising and Management

Concentration: Human Resource Management, Store Operations

Management

Minor: Business Administration, Human Resource Management

Overall GPA 3.15

EXPERIENCE:

Business Analyst - Tabletop

January 2011- Present

Shopko Corporation

. Allocate product to create optimum store inventory and flow

levels to achieve a financial plan of 16 million, an increase

of 7% to LY.

. Partnered with merchant to created newness and trend right

merchandise that increased Tabletop comp sales 3.5% to plan.

. Communicate with vendors to ensure product arrives in stores

for set dates.

. Work in RDF and create SAS ladders to effectively quantify

new products that we are bringing into stores to maximize

sales.

. Research and analyze planograms to ensure we have enough

product to support all stores.

. Increased turnover from .15 to .19 by recognizing poor

performing products and optimizing affective markdowns.

. Work in Retek and MDW to effectively write purchase orders

and to understand best selling items, so I can react and

maximize sales.

Internship, Food and Beverage Buyer

September 2009- May 2010

The Niche Store, UW-Stout College Store

. Built strategic plan to drive a 10% increase in sales and a

14% increase in profit within the food and beverage

department.

. Understand the competitive landscape by benchmarking other

small collegiate stores.

. Created a focus study that examined what our customers were

looking for when they shopped our store.

. Applied focus study results in creating an assortment that

would deliver on our strategic plan and satisfy our customers

while still driving an increase in sales.

. Collaborated with our vendor distributors, Pepsi and Tri-

Mart, to negotiate competitive pricing along with a

differentiated assortment.

. Initiated and lead group meetings in order for our team to

meet sales objectives.

Assistant Manager June

2003- October 2010

River Oaks Golf Course

. Managed retail sales and net profit for all golf merchandise.

. Initiated and led implementing changes in retail

merchandising strategies.

o Visual presentation changes to club house merchandise

o Monitored sales changes during season and environmental

factors

o Recommendation for changes in golf course aesthetics

. Worked with vendor partners to procure inventory allocation.

. Monitored inventory levels on a monthly basis.

. Monitored shortage and theft of inventory.

ACTIVITIES / ACHIEVMENTS / ORGANIZATIONS:

. Academic honorable list

. UW Stout Varsity Golf Team - 4 years

. University of Wisconsin-Stout SHRM - Society for Human

Resource Management

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