Manager Management

ABHIJIT BASU 408-***-**** (

***********@*******.***

*** ****** ***** ***. *******, Ca 94539

SENIOR PRODUCT EXECUTIVE: Software and Technology Products

[pic]( Growth Focused Business Strategies ( High Performance Teams

( Market-Focused Products

Catalyst for Innovation and Profitable Growth: Result-driven product

leader, with a proven record to deliver innovative products, business

critical partnerships, strategic marketing, high performing product

teams & strong bottom-line growth that your business needs for the

next big leap.

> Led Products and businesses with Cloud, Video, Mobile, Analytics

and Social offerings.

> Highly successful in identifying organization strengths &

weaknesses, voice of customer and articulating a vision to drive

growth in cloud, SaaS and enterprise software business

> Altus - Doubling revenue Y/Y. New Video offering for enterprise

with SaaS, Social & mobile.

> Actify Inc. - 150% quarterly revenue growth & successful new

product suite in six months.

> WebEx - 20% +/Qtr increase in SMB revenue by creating SMB Segment

specific solutions.

> Tyco - 40% revenue growth & 2 new touch platforms over 2 years

from acute innovation crisis.

> Fourth Technologies - Built $30 MM in revenue and 350 people team

over 3 years from <1M in revenue and 30 people. Innovated two new

product lines with P&L of $12.5 MM.

Expertise in: Product management, customer experience, strategic

marketing, Go-To-Market strategy, building high performance teams,

business development, project management, business operations &

process improvement, process management, pricing, general management

(people, P&L and budget), developing strong relationships and

alliances with customers and channel partners, pre-post M&A

management, change management, patents, software development, ROI

analysis and forecasting, competitive analysis, segmentation strategy.

Exceptional communication and presentation skills.

EXPERIENCE AND ACHIEVEMENTS

[pic]ALTUS

2009-Present

Sr. Director, Product Management

Altus is an Enterprise SaaS video platform to publish, consume,

socialize, share premium video content on mobile and non-mobile

devices powered with search to the spoken word, fast access to tribal

knowledge and business analytics. Started as a consultant and became

FTE in 2010.

. Transformed Altus business from service to pure cloud based

platform. Responsible for product strategy including partnership

and business roadmap. Doubled revenue year over year.

. Leading corporate strategy of cloud based Video platform to create,

consume, analyze and commerce enterprise rich media content on

desktop and mobile devices.

. Launched a new product line for enterprise events that will combine

physical, online, on-demand, social and mobile event experience

into one integrated Hybrid whole.

. Reduced post production and CDN delivery costs by two thirds

bettering margins while competitively pricing.

ACTIFY INC.

2007-2008

Sr. Director, Products

Actify is a visualization and digital design rendering and

collaboration software company.

. Led product group to deliver successful releases of Actify

software suite spurring 150% plus quarterly revenue growth, 100%

customer satisfaction and COGS reduction by a third.

. Led product management, user experience and product engineering

efforts with teams in the US, Europe and India. Launched SaaS

offering for a very large data centric application.

. Innovated SOA based Design sharing & collaboration platform with

in-built social networking.

. Led product vision and roadmap, product positioning, market &

competitive analysis. Owned product development processes,

pricing, licensing and mentored reports.

. Sealed business critical product and business partnerships with

Oracle, Adobe, Corel and Siemens.

ABHIJIT BASU (408) 757-

5757 ( ***********@*******.***

[pic]

WEBEX COMMUNICATIONS 2005

-2007

Sr. Manager, Segment Strategy

WebEx provides on-demand platform for web meetings, IT solutions,

Events, VoIP and SaaS applications. Led SMB and Education product

solutions comprising of Meeting, Support Center, Event Center, VoIP

and Presence products.

. WebEx's SMB product strategy was a one size fits all approach.

Created tailored Product solutions, pricing, customer care

processes and Go-To-Market strategy with value proposition

definitively connecting products and features to customers' need

in specific SMB market segments.

. Aligned product management, sales teams, demand generation

process, channels to market, wholesale and retail pricing,

messaging and direct marketing efforts to specific SMB segments

resulting in improved customer need satisfaction, 33% increase

in prospect to customer close rates, more than 20% quarterly

revenue growth and 0.7% reduction in customer churn.

. Led product and market due diligence teams to acquire and

integrate Intranets.com as WebEx Web Office.

. Steered competitive analysis, segmentation strategy, revenue and

profit models, growth projections, and ROI analysis, mail merge

and direct marketing campaigns.

. Conceptualized a next generation collaborative operations

approach to enhance SMB marketing, sales team's collaboration

and bind global marketing strategy and campaign execution to

actual sales leads.

TYCO

2003 - 2005

Sr. Manager, Product Initiatives

Tyco division is Touch technology market leader. Touch enabled

computers and handhelds are consumer favorite. Trained on six sigma

methodology to represent voice of customer.

. Elo's expiring touch patents significantly increased competitive

pressure from low-cost manufacturers. Strategized and

implemented a two prong approach to promote innovation. Internal

deployment of technology, people and processes to identify and

better manage winning products resulted in a capacitive touch

product line that closed a growing product gap with an

archrival. External scouting resulted in acquisition of patented

sound based touch technology platform to deliver next generation

touch products.

. Lack of project prioritization and too many concurrent projects

led to delays in business critical delivery. Using six-sigma

portfolio analysis reduced 50 plus projects to fewer than 20

actionable concurrent projects, and managed them thorough

successful completion. Leveraged my team of project and product

managers to successfully deliver 50 plus product related

projects over three quarters. Institutionalized product life

cycle process and improved cross-functional communication to

save $200K/project.

FOURTH TECHNOLOGIES

1998 - 2003

Director, Product Management

Positions held with Fourth Technologies - Sr. Consultant, Sr.

Manager, Products and Services.

Fourth Technologies struggled for 8 years to break free of being a 30

some people firm executing small projects. Provided a new strategic

path with an unwavering focus on execution. Led the west coast

operation to take on turnkey application development and integration

projects for clients like Bank of America, Intel, Genentech etc.

Knowledge of client's business and challenges led to build two

enterprise content applications and integration products from ground

up. Wrote PRDs, MRDs, managed P&L, development, competitive analysis,

marketing and product launch. Grew a 350 plus person strong product

and services company with annual revenue of $30 M within 3 years.

Managed the west coast operation with a team of 180 people and $12.5

MM P&L.

ABHIJIT BASU 408-***-**** (

***********@*******.***

[pic]

HCL (HCL Comnet - Sea Technologies)

1993 - 1998

Program Manager

HCL Comnet is a telecommunication giant, spin off from HCL group, a

leading high-tech company in India.

Led multiple VSAT communication projects for Stock exchanges and

brokerage firms to integrate data sources of various regions across

India enabling a comprehensive intelligent data-driven trading.

Presented strategic product initiatives and technological advances to

executives.

EDUCATION[pic]

Master of Business Administration [MBA] Santa Clara

University, California 2002

GNIIT [Software Exports] with Scholarship NIIT, Delhi

1997

Bachelor of Science with Honors in Physics University of

Delhi, Delhi 1993

INDUSTRY & TECHNICAL SUMMARY

[pic]

Industry Expertise:

Enterprise Video, Mobile, Online Gaming, Cloud/SaaS/On-demand, High-

Tech (Software and Services, Hardware, Telecom).

Application Expertise:

On-demand/Cloud Applications, Web Meetings, mobile apps, Online

Content Management, Online Collaboration, Gaming, Digital Design

Collaboration, VoIP, Voice (IVR), Presence (IM), Virtualization, Wiki,

Blog, Software as a Service (SaaS/PaaS/On-Demand/Cloud Computing),

business applications - CRM, ERP, PLM.

Methodology Expertise:

Agile, Six Sigma, Product and Project Life cycle Management, SDLC.

Technology Expertise:

Networking: P2P, SIP, H.264, Broadband voice and data, VOIP,

IVR, VSAT.

H/W & S/W: Platform Management, Touch Screen Interaction, Web2.0,

SOA, Database architecture, Modeling, Design,

Development, Application and Data integration, XML/XSL,

VXML, Java, CGI/Perl, HTML/DHTML, Sybase, Oracle.

[pic]( Content ( Video ( Communication ( Mobile

( Collaboration (Social

Contact this candidate