Sales Manager

WATER TREATMENT SALES & BUSINESS DEVELOPMENT

PROFILE Dynamic career in the water treatment industry with a proven

track record for increasing sales and profit gains within highly

competitive markets. Domestic and international sales experience

encompassing new territory expansion, training initiatives, and customer

development. Astute communicator and presenter adept at establishing

rewarding relationships to benefit business growth. Outstanding success in

building and maintaining relationships with key decision makers while

providing excellent levels of retention and loyalty. Exceptionally well

organized with a track record that demonstrates effective selling,

negotiation, problem solving skills, and creativity to achieve both

personal and corporate goals.

"Joe made the water department a profit center for the company... a stand

out in my twenty-nine year career." HR

Manager, Snow & Jones, Inc.

Professional Strengths & Abilities Include:

? Sales Pricing & Promotions ?

Technical Background

? Contract / Price Negotiation ?

Startup Operations

? Presentations & Trainings ?

International / Domestic Sales

? New Business Development ? Territory

Development

? Network & Relationship Building ? Client

Management

? Key Account Management ? Public /

Media Relations

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CAREER PROGRESSION

Operations / Sales Manager, Ready Rooter, Inc., Sandwich, MA

2009 to 2010

Brought on to launch and manage start-up water treatment division with

Ecowater Systems brand.

Sold over $ 200,000 of new line of residential equipment in 1st year with

no advertising budget.

Increased awareness of water issues throughout Southeastern, MA by starting

local educational TV

show, 'Joe The Water Pro', shown in over a dozen communities.

In charge of all pricing, promotions, inventory, training, marketing, and

sales.

Aggressively established accounts and developed new relationships through

creative marketing techniques.

Department Head, Snow & Jones, Inc., Middleboro, MA

2005 to 2009

Developed and executed sales, marketing, advertising, promotions and

training for regional

wholesale plumbing supply company with sales of $2 million with 9 branch

locations.

Doubled sales volume for underachieving product line within 2 years.

Increased gross margin of department from 31% to 40% in the first year.

Coached, trained and motivated a team of 6 outside salespeople with no

turnover.

Saved the company $100,000 by negotiating with vendors on reduced product

pricing.

Developed, implemented, and delivered high impact sales presentations to

secure new accounts

Operations Manager, The Water Pro, Inc., Rockland, MA

1998 to 2005

Spearheaded launch and growth of water treatment company that generated

sales of $500,000

and grew non-existent client base to over 2000+ accounts through the

Ecowater Systems brand.

Oversaw strategic direction of company, including all sales, marketing,

accounts receivables, and inventory.

Built and maintained relationships with residential clients and commercial

accounts such as Pepsi,

Wal-Mart and Staples distribution centers, numerous colleges and banking

institutions.

Championed creative marketing initiatives, including a series of

educational seminars for the general public.

International Sales Manager, Durastill Export, Inc., Weymouth, MA

1991 to 1998

Led development, sales and marketing campaigns for water distillation

export firm targeting

U.S. Government Embassies and Consulates overseas, as well as business

corporations.

Surpassed corporate goals by driving sales over $2 million by expanding the

dealer network.

Initiated company's participation in U.S. Department of Commerce sponsored

business matchmaking mission

in Greece, Saudi Arabia, and Egypt resulting in $250,000 increase in

sales.

Composed new and improved product manual that was adopted by the

manufacturer.

Identified and introduced new products that increased sales by $500,000.

EDUCATION

University of Massachusetts, Boston, MA

Bachelor of Science, Marketing

AWARDS

Completed Dale Carnegie Sales Course and received Top Salesperson Award

PUBLICATIONS

Authored over ten articles published in trade journals over the last 15

years, including Water Conditioning

& Purification and Water Technology magazines.

CERTIFICATIONS/AFFILIATIONS

Member of the Water Quality Association (WQA). Selected to lecture at WQA

national conventions.

Former Certified Water Treatment Specialist VI level and Certified

Installer with the WQA.

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