Manager Supervisor

Accomplished Public Relations Director and Community Outreach Expert

Summary of Qualifications

Presenting more than 15 years' successful public relations management

experience combined with a four-year degree. Highly accomplished in

designing and managing creative campaigns, promoting businesses and

organizations, and attracting attention. Strong background in the media and

editorial content, design and delivery. Established outstanding media

relationships every step of career with journalists, editors and program

directors. Consistent results with campaign deliveries in print, broadcast

and online mediums.

Areas of Expertise

. Public relations management; writing; editing; print production

. Media relations; campaigns; news releases; press conferences; special

events

. Media training; crisis communications; spokesperson services; speeches

. Marketing communications; copywriting; market launches; community

outreach

. Internal communications; online content; E-marketing

Career Achievements

. Secured articles or broadcasts with well-respected media organizations

including the Los Angeles Times, Orange County Register, Sacramento

Bee and Los Angeles Daily News, and major television news stations and

radio talk show programs.

. Spearheaded successful community outreach efforts for companies and

organizations, including a national trade association, homebuilders,

hospitals and elected officials.

. Launched successful new programs for organizations including an

electronic magazine, email newsletters, columns, social media pages,

and awards programs.

Professional Experience

KEITH JAJKO COMMUNICATIONS - Simi Valley, Calif. 2002 -

Present

Principal for a public relations consultancy specializing in media

relations and writing

. Conceptualize and execute strategic public relations campaigns aimed

toward specific goals and target audiences, such as potential

homeowners, shoppers and new customers.

. Managed regional corporate communications for homebuilders, including

spokesman services for KB Home broadcast on KABC-TV Los Angeles in

February 2007.

. Attracted hundreds of news articles for the Simi Valley Town Center

regional mall (in 2009, more than 4,900 media print column inches and

KCBS-TV Channel 2 News special event coverage; in 2010, more than

5,000 print column inches).

. Arranged a partnership with a local nonprofit organization that along

with media outreach attracted KCAL-TV and front-page Santa Clarita

Signal coverage for a roofing contractor in December 2010, resulting

in 125 business leads for the company.

. Secured front-page articles for the Free Clinic of Simi Valley in

consecutive years.

. (Note: for 19 months concurrently worked part-time for Assemblyman

Tony Strickland, until the position expired).

ASSEMBLYMAN TONY STRICKLAND - Thousand Oaks, Calif. 2002 - 2004

Communications Director for elected official representing 200,000 voters in

two counties.

. Wrote, pitched and had published dozens of opinion-editorial columns

in newspapers throughout California, including the Sacramento Bee and

Orange County Register.

. Secured interviews for the Assemblyman on key radio talk shows

including the John and Ken Show on KFI AM 640 in Los Angeles, the

Roger Hedgecock Show in San Diego, Melanie Morgan in San Francisco,

Eric Hogue in Sacramento and Inga Barks in Fresno.

NATIONAL NOTARY ASSOCIATION - Chatsworth, Calif. 2000 - 2002

Communications Group Manager for national trade association with 200,000

members nationally, multiple print publications and a budget of more than

$20 million.

. Managed staff of 14 in four departments to develop and execute public

relations, editorial, public affairs and publications to raise

awareness of notaries public.

. Researched and produced in-depth study of laws of 50 states and U.S.

territories resulting in national attention, including the Wall Street

Journal and Nashville Business Journal.

. During tenure the group's staff size doubled and the association's

revenues grew 31 percent. Named "Leader of the Quarter," fall 2001.

FLEISHMAN-HILLARD INC. - Los Angeles, Calif. 2000

Account Supervisor for Los Angeles office of largest public relations firm

in the nation at time.

. Counseled corporations in strategic media management, and delivered

media training, messaging, news releases, media responses and public

outreach services. Clients included Pacific Bell, SBC and Community

Memorial Hospital.

. Corporate spokesman for Pacific Bell on KTTV-TV Los Angeles, August

2000.

VENTURA COUNTY SUPERVISOR JUDY MIKELS - Simi Valley, Calif. 1995 - 2000

Press Secretary, Chief of Staff for elected official representing a 750,000-

person population and 8,000-employee government agency.

. Managed staff of four employees to execute an elected official's

policies for residents of the district and the county. Press Secretary

for three years, Chief of Staff the remainder.

. Created annual Business Appreciation Award program for the Supervisor

that generated considerable media coverage and appreciation from the

local business community.

. Vice Chair, City of Simi Valley Vision 2020 community planning

project, 1996-1998.

DAILY NEWS OF LOS ANGELES - Woodland Hills, Calif. 1992 - 1994

Staff Writer for 250,000-circulation major newspaper serving Los Angeles.

. Covered the Los Angeles riots in 1992, a series of wildfires in 1993,

and the Northridge Earthquake in 1994. Honored with two Ventura County

Press Club awards, 1993.

Education

1990: Bachelor of Arts in Journalism, California State University,

Northridge.

Community Leadership & Recognition

President, Journalism Alumni Association, California State University,

Northridge, 2003-2005; Board Member, Free Clinic of Simi Valley, 2006-

Present; Vice President of Marketing, Board of Directors, Boys & Girls Club

of Simi Valley, 1995-2001; Volunteer Service Award, CSUN, 2004; Employee of

the Quarter, Simi Valley Enterprise, 1991.

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