ALLAN GINSBURG
***** *********** ****, *********, ** 20852 - Home: 301-***-**** - Cell:
E-Mail: *************@*******.***
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BUSINESS TECHNOLOGY REVENUE MAXIMIZATION EXECUTIVE
Passionate executive with highly visible accountabilities eager to increase
profitability, value, revenue and knowledge.
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PROFESSIONAL PROFILE
. Performance driven entrepreneurial business professional with 25+
years of continuous advancement and expertise in US and International
business, sales and marketing, advertising, budgeting, profit and
loss, consulting, system design, development, application, training,
and support.
. A pioneer in the application of Yield Management.
. Proactive self-starter with track record of initiative,
accountability, decision-making, and results.
. Analytical thinker and problem solver with demonstrated ability to
scrutinize technical, financial, and analytical data to identify
deficiencies and correct them.
. Strong and passionate leader who effectively motivates others.
. Communicator, presenter, and negotiator at all organizational levels.
. Creative, dependable, and enthusiastic change agent with proven track
record in improving efficiencies, managing information and data flow,
reducing costs, managing and operating within budgets, and maximizing
revenues.
. Strategic short and long term planner and marketer with history of
developing brand strategies to position and reposition brand for
growth and revenue maximization.
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AREAS OF EXPERTISE
. Economics
. Yield Management
. Information Systems and Networks
. Strategic Planning
. Budgeting and P&L
. Education and Training
. System Design
. System Development
. Broadcast Business Development
. Inventory Management and Control
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PROFESSIONAL EXPERIENCE
Consultant, Sales Associate, and Instructor for Computer Consultant
Corporation, Washington, DC. January 2011 to present
President of HLAG,LLC, a Maryland Company specializing in Real Estate
Consulting, Evaluation, Purchase, Lease, and Sales- February 2006 to
present
Vice President Enterprise Yield Management, Clear Channel Communications,
San Antonio, TX 2000 - 2005
. Recruited from WorldSpace to design, develop, test, and train Clear
Channel Managers in the discipline of Yield Management, Inventory
Control, and Proposal Generation for the purpose of maximizing
revenue across the broadcast enterprise.
. Managed a $3M operating budget and $1M capital budget with a staff
including software engineers, support personnel, and management and
sales consultants.
. Led and managed the internal marketing strategies across 1,200
business units located in over US 200 markets driving sales and
revenue growth.
. Drove the development and implementation of a Web-Based Wide Area
Network for Yield Management.
. Led and supervised the creative and analytical development of the
Yield Management and Proposal Systems from white board to
production.
. Managed the integration of multiple systems and platforms into a
single operating environment.
. Partnered with corporate, regional, market and station managers in
the ongoing effort to serve the individual informational
requirements for evaluating performance, needs, and requirements.
. Prepared, presented, and performed within strict budgeting
guidelines.
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Vice President of Advertising and Sales, WorldSpace Corporation,
Washington, DC, 1998- 2000
. Designed and managed the global sale of advertising and frequency
allocations for WorldSpace's Asian and African Broadcast Satellite
networks.
. Identified and designed the internal specifications and oversight
in the development of business sales and management applications.
. Visited and presented the benefits of WorldSpace to Advertising
Agencies throughout Africa, India, the Middle East, China, Europe
and the US in the branding and marketing of the WorldSpace product
lines.
. Designed the Wide Area Network business application to manage the
day to day business activity for satellite radio frequency sales,
advertising sales, inventory pricing and revenue maximization.
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Product Manager, Pro-Rate, Radio Computing Services, Inc. (RCS), White
Plains, New York, 1991-1998
. Managed the development, enhancement, and marketing of the Pro-Rate
Yield Management System.
. Recruited by RCS to build and market the revenue stream for Pro-
Rate from an Excel Spreadsheet to a functional PC application for
the Radio Broadcast Market.
. Invited and served as an Expert Guest Panelist on Yield Management
for the National Association of Broadcasters, and the National
Cable TV Business Comptrollers and Managers.
. Attended and participated in countless national and international
trade shows.
. Marketed Pro-Rate globally, building Brand Awareness and Revenue by
presenting, selling, installing, and training managers in the US
and around the world.
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EDUCATION
. Master of Technology of Management, American University,
Washington, DC.
. Bachelors of Arts in Economics, University of Pittsburgh,
Pittsburgh, PA.
. Department of Defense Race Relations Institute, Cocoa Beach, FL.
. Air Instructors School, US Air Force, Montgomery, AL.
. Academy of Military Science, USANG, Alcoa, TN.
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