Harrison C. Nwozo, Jr.

**** ******* ******* ******, ** 20707 abglsk@r.postjobfree.com 301-***-****

SALES AND MARKETING MANAGEMENT/ BUSINESS DEVELOPMENT

Seasoned Business Analyst, Sales and Marketing consultant with over 15 years of business development experience and a

successful career track in building businesses by attracting new customers and penetrating new and existing markets. Specialize in

business processes, business analysis, relationship building and increasing client ROI. Proficient in Microsoft Office,

Salesforce.com/CRM, Excel, SEO, Direct Mail campaign, Gap Analysis, Pay Per Click, Ad Words, Email marketing, Brand

Marketing & Strategy, Search Engine Marketing solutions.

PROFESSIONAL EXPERIENCE

SENIOR MEDIA CONSULTANT

Super Media, LLC Lanham, MD September 2010 - Present

Prospected, developed and maintained multi platform advertising, technology and media solutions for small to medium size

businesses in the Washington DC, Maryland and Virginia Metropolitan Area.

Selected achievements:

• Currently provide online, and print advertising solutions for 85 small to medium size businesses handling over 4.5

million dollars of annualized revenue in Maryland, Washington DC and Virginia.

• Utilized needs-based selling principles, business analysis, processes, and software packages that include Salesforce.com,

excel, business analysis/processes, power point, CRM, MS office, to uncover gaps and overcome objections while

providing business solutions to increase client ROI. Provided clients with recommendations to increase their profit

margin by providing advertising solutions through direct mail, print display advertizing, Google Analytics, Pay-Per-

Click programs, Call/Click Tracking, Impressions, SEO/SEM and website development.

• Managed product line visibility, branding, lead generation for clients by partnering with Neilson, Google, Yahoo, Bing,

Superages.com and other social media Networks to achieve clients business goals and objectives.

• Analyze performance metrics and implemented strategic optimization solutions, incorporating the use of keyword

campaigns and third-party tools while effective managing pipeline of existing and new revenue clients.

MARKETING MANAGER

TribeX Group Silver Spring, MD November 2007-Aug 2010

Responsible for developing and executing company’s strategic marketing and business development plans, as well as maintaining

key client relationships. Oversee design team and online marketing strategy; supervise and train team of marketing associates on

premium customer service delivery and increasing sales growth, client retention and satisfaction.

Selected Achievements:

• Conducted extensive Email marketing to prospective consumers for small to medium size business clients seeking to

expand their brand through email blasts, in order to identify under-utilized consumer groups and marketing mediums.

The campaigns also included use of social (face book, LinkedIn, MySpace, mobile media and internet-based marketing.

Study trends to identify new market opportunities to enhance company growth.

• Developed effective and comprehensive marketing campaign to increase brand awareness and acquire new clients for

start-up company, resulting in a 90% increase in market sales and a 500% increase in client base

• Increased client portfolio by 50% through effective networking, cold-calling and warm-calling- established relationships

with company executives and key decision-makers, which led to significant increase in sales

• Presented innovative technical and marketing solutions, gap analysis, web development, Search Engine Optimization,

Google Ad Words Campaign, Pay Per Click, Traffic Monitoring, and value propositions to clients in professional

workshop and conference settings.

• Assess clients’ business needs, understand prospects’ markets, make recommendations and develop relevant solutions

based on clients’ core competencies and their available resources and capabilities- strong focus on customer service

delivery

ASSOCIATE BRANCH MANAGER

Amstar Mortgage Corporation Camp Springs, MD April 2005-October 2007

Managed day-to-day branch operations for mortgage brokerage firm, alongside branch manager .

Selected Achievements:

• Established and nurtured business relationships with real estate affiliated partners such as lenders, financial institutions,

title & escrow companies, real estate appraisers and residential home builders in order to provide exceptional customer

service to prospective clients

• Led team of ten mortgage consultants and two loan processors to exceed Amstar corporate sales goals by 48% over

quota. Trained mortgage consultants on Fannie Mae guidelines, sales strategies, customer credit consulting and

counseling

• Conducted gap analysis based on branch resources, competitive benchmarking and performance expectations, which led

to the following actions: streamlining processes, roles and responsibilities to eliminate redundancy and improve overall

branch efficiency; leveraging network of real estate affiliated partners to recruit talented mortgage consultants and

enhance customer experience

• Implemented operational standards and procedures to ensure consistent positive customer service experience to our

clients, which led to a 65% increase in referrals

• Managed and advised marketing division on new strategic methods of attracting prospective clients through direct

mailings, letters, public presentations, creative advertising, realtor partnership programs and press releases for online and

print media

MARKETING RESEARCH MANAGER

Costar Realty Information, Inc., Bethesda, MD June 2001-March 2005

Responsibilities: Supervised marketing research team for commercial real estate data firm.

Selected Achievements:

• Increased advertising revenue for online product “Costar Comps” by 35 % over plan. Conducted outside B2B

prospecting for advertisements for Costar online. Performed inside cold calling on target advertisers in the real

estate industry such as investors, lenders, brokers, contractors and commercial builders.

• Supervised and trained junior staff of three to six employees on research procedures and guidelines, as well as

company policies. Researched, analyzed and prepared quarterly forecasts, budgets and management reports, as well

as commercial real estate market data.

• Liaised between company and vendors; providing support, continuous communication, up to date company

information, innovative marketing strategies, and sales presentations of new products and services

• Evaluated approval of loan applications by analyzing prospective borrower’s ability to meet Fannie Mae guidelines,

credit history, capacity, income and 12 month rental history

EDUCATION

UNIVERSITY OF MARYLAND UNIVERSITY COLLEGE Adelphi, MD

Master of Science, Technology Management

UNIVERSITY OF THE DISTRICT OF COLUMBIA Washington, DC

B.B.A. in Business Economics and Finance

CERTIFICATES/ LICENSES

Certificate in Real Estate Consulting

Maryland Real Estate Commission

Licensed State of Maryland Mortgage Originator

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Harrison C. Nwozo Jr./ Resume 3

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