EVELYN A. ROBLES
301-***-**** **** Pleasant Gate Lane, Potomac MD 20854
*********@*****.***
SUMMARY
Experienced in Business Management/Operation, B2B Sales, Consumer Marketing
and Corporate Communications with broad business experience in Fortune 500
and small to medium size organizations. Independent, self-driven,
organized individual with analytical skills, inherent language and cultural
diversity prepared for a global business environment. Proven business
leadership in developing successful marketing (product, campaign
development and implementation), communications, project management,
strategic workflow planning, contracts management and business operations
strategies. Skills include adaptability, fast learner, and effective in
cross-functional projects, proven success in dynamic environments.
PROFESSIONAL EXPERIENCE
T. COOMBS & ASSOCIATES, Springfield, VA 2007 - Present
VP Health and Staffing Operations for Corporate;
Program Manager of accounts:
. Priority in budget, CRM and development
. Accountable for high value account management: Portsmouth account
$189.M, and TCA accounts $800K
. Management of headcount of 400+ employees throughout USA, Germany,
Korea
. Complete management including but not restricted to control of
overhead, employee relationship, financials, renewals, maintaining
regular cash flow and search for additional business
. Mentor PMs on the job within organizational and PMP training
. Role combines marketing, sales, operations and business development
responsibilities
. Active Accounts - Portsmouth (Navy), Security (AF), Automation (AF)
. Satisfactory closed contracts - CASU $1.5, DCI 500K, CBP 240K,
Pentagon 250K
. Contracts transferred - Gulf Mato and Carolina Mato
Project Manager: USDA, National Project Manager, Federal Funding
Accountability Transparency Act
. Lead PM on Policy and Communication of IT implementation project to
support Congressional Act dubbed FFATA later Recovery Act
. Captured records and communicate project development for U.S.
Congressional Review, OMB
. Manage database implementation, Resources, Budget, and priorities
throughout gov. agencies
. USDA Business Development and Marketing efforts - 24 different USDA
sub agencies.
SPRINT NEXTEL CORPORATION, Reston, VA 2005 - 2007
Sr. Marketing and Communications Implementation Manager. Focused on
national marketing efforts for local telecom distributors intended to
increase sales, revenue and customer retention efforts.
. Developed launch initiatives for new custom products from pilots and
gradual national reach.
. Led national public relations and communications efforts through
eCommerce, direct mail, and tele-marketing.
. Streamlined national handset upgrade program; developed corporate
policy and implemented it to acquired/merged companies such as Nextel
and Nextel Partners.
. Managed product marketing launches of custom products featuring new
technology phones (Hybrid and High Performance Push to Talk/QChat);
balancing confidential info while generating new product interest.
. Developed product/campaign launch communication, collaborated on
launch calls and system trainings.
. Promoted from Public Sector Lead (E-Rate) Senior Analyst, to Indirect
Marketing Effectiveness Program Manager prior to Marketing and
Communications Manager.
EVELYN ROBLES
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NEXTEL COMMUNICATIONS, Reston, VA 1997 - 2005
Lead Senior Financial Analyst - Corporate and Public Sector. Managed U.S.
contractual corporate relationships with government and corporate with
close compliance to negotiated requirements.
. Worked closely with internal IT groups to develop custom software to
effectively share corporate contract information without jeopardizing
sensitive information.
. Trained on knowledge management tools to sales, customer care and
corporate management.
. Managed 7-10 direct reports to load information into knowledge
management tools.
. Developed processes, procedures and manuals as written references of
tools.
. Promoted from Executive Assistant to General Manager, Baltimore,
Washington and Virginia Market, to Executive Assistant to Regional
Vice President of Sales, to State, Local and Education Analyst prior
to Lead Senior Analyst of Corporate and Public Sector.
ADVO, INC., Encino, CA 1996 - 1997
Sales Manager. Managed Southern California office for direct mail
advertising services by allocating new clients to existing sales force.
. Developed and implemented effective marketing strategies; focused on
high ROI within untapped markets
. Created marketing campaign to capture growing Hispanic market;
customizing collateral, marketing campaigns and sales strategies.
. Introduced Spanish Direct Mail Marketing efforts to key target market
growing segment from Zero to 55%.
JMR ELECTRONICS, INC., Northridge, CA 1995 - 1996
International Inside Sales Representative, Customer Relationship
Management. Managed international communications and product launches to
Europe and Latin America with emphasis on Germany and Israel, Mexico and
Brazil.
. Leveraged inherent language and cultural skills to work closely with
local distributors to move components complete or in parts.
. Increased sales with Compaq and Hewlett Packard of large components by
presenting towers for home, commercial and government uses such as
accessible library storage
. Supported regional service needs and coordinated participation in key
industry conferences
ARTHRITIS FOUNDATION, Southern California Chapter, Los Angeles, CA 1991 -
1995
Marketing, Communications and Fundraising Developer. Developed non-profit
marketing efforts to regional customer base and increased it by reaching
out to Spanish speaking people afflicted with the disease.
. Developed summer programs for children, celebrity fundraising events
as evening galas and targeted commercial holidays such as Secretaries
Day.
. Managed volunteer efforts to support events and programs
KNOLL INTERNATIONAL, West Los Angeles, CA 1989 - 1991
Sales Representative, Textile and Furniture Product Lines. Managed end-to-
end West LA showroom sales productivity, including coordinating special
industry events to increase sales.
UNITED STATES EDUCATION
University of Maryland University College, College Park, MD
International World Trade, 2006
Masters of International Management (MIM), 2005
Executive Masters of Business Administration (EMBA), 2004
Bachelor of Arts, Business Management, focus in Marketing and English,
2002 (Dean's List)
EVELYN ROBLES
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INTERNATIONAL EDUCATION
Universiteit Antwerpen, Antwerpen, Belgium
Business in a European Context, 2005
International Management Institute, New Delhi, India
Business in an Asian Context, 2007
ADDITIONAL BUSINESS SKILLS
Languages: Spanish and English
AWARDS
TCAssociates Presidential Recognition Award (2008)
Nextel Corporation Sales Operations Teamwork Award (20040
Nextel Corporation Circle of Excellence Award, (2001) (20020
Advo, Inc. North Star in Sales Achievement Award (1997)
STATUS
United States Citizen - Government Clearance, TCA/TCMP