Loretta Roberts,
Loretta “Lori” J. Roberts, CMP
E-mail: ***********@*********.***
Profile
Certified Meeting Professional with unique and diverse work experience and skills in Event Planning and
Management, Customer Service, Hotel Expertise, and Sales and Marketing.
Expertise
• Energetic, results-oriented professional dedicated to building and maintaining strong and lasting customer relationships.
• Excellent organizational, communication, and negotiation skills. Extremely detail-oriented.
• Proven ability to define issues, propose solutions and implement changes.
• Adept at managing changing priorities in a fast paced environment in challenging situations requiring ability to learn new skills.
• Self-starter who meets deadlines and requirements while performing multiple tasks. Motivated team player.
• Advanced skills in Microsoft Office Applications, Microsoft Outlook, and Internet Explorer. Knowledge of Microsoft Publisher and Adobe Photoshop.
• Advanced skills in on-line registration software: Certain, RegOnLine, Cvent
Professional Experience
Meetings to Incentives, Inc., Houston, Texas 4/06–10/12
Event Coordinator
Worked directly with the owner of the company and clients to plan all aspects of their meetings, incentive trips and special events. Responsibilities included maintaining websites for on-line registration, preparing budgets and final bills, reviewing and approving contracts with on-site venues and vendors and on-site management.
• Conducted site research and create proposals for future client events.
• Consistently produced events with fiscal responsibility to clients budget ranging from $10,000 - $800,000
• Managed room blocks and rooming lists with hotels.
• Created food and beverages experiences for meetings and events.
• Managed meetings and events at on-site venues.
• Created print pieces and order merchandise for client’s meetings and events.
• Managed transportation arrangements
• Provided customer service and interacted with event attendees.
• Resolved attendees’ issues and special requests.
• Developed and maintained reports vital to the success of each event.
Hyatt Regency Houston, Houston, Texas 2/03 – 4/06
Catering Sales Manager
Solicited, booked, and serviced corporate, non-profit, social, and wedding business through outside sales calls, telephone prospecting, and regular on-site entertaining. Efficiently handled the day-to-day duties of relaying commitments throughout the hotel while booking business by telephone, appointments, and “walk-in” meeting inquiries.
• Focused on building and maintaining a high level of customer satisfaction.
• Organized various customer events including luncheons, weddings and receptions (many ethnic events).
• Participated in creating yearly marketing plan.
• Consistently exceeded revenue goals ranging from $57,000 - $66,000 per month with an average of 106%
• Responsible for maintaining financial responsibility of each group to the hotel.
• Member of Employee Relations Committee and Safety Committees
• Catering Revenue Manager of the Quarter, 1 Quarter 2006
Planners Services Group, Inc., Houston, Texas 12/00 – 9/02
Account Coordinator
W orked in a team environment to plan all aspects of meetings, incentive trips and events for corporate clients. Responsibilities included building websites for on-line registration, preparing budgets and final bills, and reviewing and approving contracts with on-site venues and vendors.
• Created print pieces for client’s meetings and events.
• Developed ideas and marketing concepts; facilitated tradeshow booths.
• Managed meetings and events at on-site venues.
• Provided customer service and interacted with event attendees including physicians and corporate executives. Resolved attendees’ issues and special requests.
• Developed and maintained reports vital to the success of each event.
• Assistant to the Account Manager.
Hilton Houston Westchase & Towers, Houston, Texas 7/99 – 12/00
Executive Meeting Manager
Solicited, booked, and serviced Corporate Group and Catering business through outside sales calls, telephone prospecting, and regular on-site entertaining. Efficiently handled the booking of telephone and “walk-in” meeting inquiries. Delphi experience.
• Focused on building and maintaining a high level of customer satisfaction.
• Organized various customer events including luncheons, receptions and sales missions.
• Participated in creating yearly Marketing Plan.
• Consistently exceeded revenue goals.
Hyatt Regency Houston, Houston, Texas 6/91 – 7/99
System Administrator/Function Book Coordinator/Front Desk Agent
Education
Texas Tech University, Lubbock Texas 5/91
Bachelor of Science, Restaurant, Hotel & Institutional Management
Affiliations/Activities
Meeting Professional International – Houston Area Chapter (MPI-HAC)
• MPI-HAC Vice President of Membership, July 2011 to present
• MPI-HAC CMP Class Presenter, September 2009 to October 2011
• MPI-HAC Director of Member Care, July 2009 to June 2011
• MPI-HAC Leadership Committee, July 2008 to June 2010
• MPI-HAC Member Care Committee, January 2008 to present
Girl Scouts of the USA, San Jacinto Council
Awards/Certifications
• MPI-HAC “Planner of the Year” Award 2010-2011, June 2011
• MPI-HAC “Rising Star” Award 2008-2009, June 2009
• Certified Meeting Professional, Convention Industry Council, March 2009
• MPI-HAC “Leader of the Month”, September 2008
• “Professional Negotiation Skills”, Hyatt, July 2005
• “Professional Selling Skills”, Hyatt, February 2004
• Girl Scouts of the USA, San Jacinto Council, Gold Award, 1985