KARI ASADORIAN ****.*********@*****.***
SUMMARY OF QUALIFICATIONS
Extensive and successful sales experience in food industry
Excellent communication, interpersonal, and managerial skills developed
through managing a diverse client base and brokers in three markets
Passionate about natural foods & beverages
Self-motivated; able to achieve immediate and long term goals
Adaptable, analytical and results oriented
PROFESSIONAL HISTORY
Eco-Products, Inc. 2010-2012
Regional Sales Manager Northwest
. Manufacturer's Representative selling compostable and recycled content
disposable products through foodservice distribution in Washington,
Oregon, Alaska and British Columbia.
. Received bonuses for quarterly initiatives for volume and profitability.
. Managed national account contract business and multi-unit chain
operators.
. Negotiated and instituted marketing programs.
SYSCO Food Services of Seattle 2008-2010
Menu Development Analyst
. Sold and designed menus for independent restaurants.
. Conducted monthly menu engineering seminars for sales representatives and
restaurant owners.
. Increased sale of menus by 35% within first year.
Summit Brokerage and Sales 2004-2007
Distributor Manager
Account Executive
. Distributor Manager for SYSCO Seattle. Presented and maintained new
product placements. Conducted business and program reviews for 25+
principals.
. Lead for trade shows, quarterly sales meetings and product trainings.
Directed team on promotions, monitored progress on key lines and
achievement of goals. Growth was driven through building relationships
with key distributor sales representatives and end user accounts.
. Worked closely with Group Purchasing Organizations - Compass, ARAMARK,
Sodexho and Center Plate to enforce specs, train on new products and menu
development.
Encore Sales and Marketing 2001-2004
Distributor Manager
. Distributor Manager for SYSCO Seattle, Cheeseman, PFI and Borracchini
Foods.
. Responsible for sales of $15.3 Million at Sysco Seattle in 2003-4.
SYSCO Food Services of Seattle 1996-2001
Marketing Associate
Health Services Specialist
Marketing Specialist
. Increased sales of healthcare products by 14%.
. Maintained and coordinated menu program for 55+ customers; responsible
for initial presentation, training, fielding of problems and billing of
program. Tripled sales in two years.
. Trained Health Services Account Executives; new products, account
penetration, menu and software programs.
. Initiated and published a quarterly newsletter for customers.
Ohio State University Medical Center
Registered Nurse
Designed & taught educational groups on disease processes, medication &
health maintenance.
Reduced medication errors of staff RNs by 50%.
EDUCATION
University of Washington, MBA, Marketing
Ohio State University, Baccalaureate of Science in Nursing