Sales Manager
Resume:
Frank D. Casteel
Brighton, Michigan 48178
P: 248-***-****
C: 616-***-****
E: ********@*********.***
SALES AND MARKETING MANAGEMENT EXECUTIVE
To obtain a senior level management position with a growth oriented progressive firm where my
leadership and management skills can be utilized to optimize corporate profits.
CORE EXECUTIVE QUALIFICATIONS
Thirty years of experience in the manufacturing industry, beginning with a NECA Contractor
Obtained Michigan’s Master Electricians license at the age of 27
Obtained an MBA (Marketing) while working full time in a National Executive Position
Expertise in setting up and managing sales rep networks across North America.
Experience in both the electrical and mechanical industries
Highly developed interpersonal, communication and leadership skills
Consistent high performances in regards to assigned sales quotas
Detailed, highly organized and energetic individual
Success in building relationships with Fortune 500 companies, contractors, consulting
engineers, field sales reps and OEMs
Regarded in both industries as someone who gets difficult situations accomplished
Managed North American Sales & Marketing for company with 1,150 employees
PROFESSIONAL EXPERIENCE
MPGMI VP Sales & Marketing
• Responsible for the direction and management of all sales & marketing aspects of the company
• Market coverage for the state of Michigan, Indiana, Ohio and Western Pennsylvania.
• Origination and implementation of business plan development & strategic activities
• Consulting with the executive management and making final decisions
• Strategizing on target accounts plan to achieve overall corporate objectives.
• Developed and implemented sales and marketing strategy to increase MPGMI market visibility
• Recognized as an Industry Leader in the Midwest markets
• Developed and implemented preferred manufacturer relationships
• Obtained numerous consulting contracts in electrical and mechanical industries
• Performance record of consistently increasing sales volumes by 200 – 300% over previous
Lipten Energy Solutions Director Business Development
• Responsible for Design Build sales and marketing activities world- wide.
• Developed and managed new independent sales rep network of 55 offices
• Increased sales from $ 4.5 million to over $ 45 million in less than two years.
• Developed and implemented business plan to dramatically increase sales volumes
• Coordinated all national account targets at corporate level with local representatives
• Developed marketing effort including company newsletter, association meetings etc.
• Development of an MP3 marketing effort with corporate managers at targeted accounts.
• Vertical markets included Automotive, Food, Municipalities, Universities and Design Build firms
• High level of customer interface/relations
• Negotiated numerous power plant (mechanical & electrical) projects with F500 owners
Midwest Power Group VP Sales & Marketing
• Built multi-faceted sales and consulting company from $ 0 to $ 4.5 million in less than 3 years
• High level of customer interface, establishing and building trust
• Built Sales organization to handle multiple major electrical product lines
• Developed relationships and specifications with electrical contractors, engineers and end users
• Managed large complex projects critical to the overall profitability of the company
• Developed harmonic conditioning training program for electrical engineers and contractors all
across the United States markets and Canada.
• Obtained consulting contracts to help electrical manufacturers develop new product lines
• Obtained consulting contracts to assist a mechanical manufacturer build a new rep network
• Obtained contract to provide Adjunct Professor of Business services to local University.
The Wiremold Company International Sales Manager
• Hired as the companies first Regional Sales Manager in Houston, Texas
• Promoted to National Sales Manager in Hartford, CT at the age of 37
• Developed new sales rep product training program
• Managed 7 regional sales managers, 75 field sales people and 35 inside sales people
• Exceeded national sales quotas every year by a minimum of 15%
• Raised the bar for existing employees through work ethic, performance monitoring and results
• Implemented new sales and marketing strategies for the sales and marketing departments
• Company sales grew from $ 24 million to $ 137 million from 1981 to 1991
• Assisted in the implementation of Kaizen in our company restructuring.
ITE/ Siemens Sales Engineer
• Managed electrical contractor and electrical wholesaler account networks
• Managed specifications for projects at targeted electrical engineering firms.
• Duties included quotations, project management, customer relationships for projects
• Increased sales volumes from $ 175,000 to over $ 2,500,000 in less than three years
Hatzel Buehler Electric Master Electrician
• Union field construction electrician
• Obtained state of Michigan Master Electricians license
• Typical projects included Michigan State University, General Motors and Metropolitan Hospital
• Installations included Universities, Automotive plants, Commercial buildings & Hospitals
EDUCATION
University of Connecticut MBA
Davenport University Adjunct Professor of Business
Lansing City College Electrical Technology
Ferris State University Architecture
PERSONAL ORGANIZATIONS
Board of Directors of an International Non-Profit Organization
REFERENCES
Available on Request
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