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Mechanical Manager/Engineer

Boca Raton, FL
December 03, 2012

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William (Bill) V. Cranston, III

***** ********* ******, **** *****, FL 33428 ( Phone: 561-***-**** ( Email:

Mechanical Engineer/Manager

Results-oriented engineer/manager with 20-plus-years experience in

mechanical engineering, systems development, sales collaboration,

operations management and organizational and employee development.

Proactive team leader with proven ability to successfully select, develop,

motivate and manage diverse, cross-functional teams within a multi-project

environment. Advanced skills in:

Mechanical Design

ISO 9001 Compliance

Project Management

Best Tool Practices

Injection Molding

3D Computer Aided Design (CATIA)

Product Testing

Design For Manufacturability

Product Development

Cost/Benefit Analysis

Team Motivation/Leadership

Thought Leadership

Budget Planing/Accountability

Sales Collaboration

Strategic Planning/Roadmaps

Process Improvement

Highlights Of Engineering and Business Leadership

Firstlantic Healthcare, Inc. (home health agency) Delray Beach, FL

2007 - 2012

Director of Administration/Information Technology:

. Led selection and rollout of clinical software/hardware platforms,

migrating clinical data to electronic medical records and utilizing

point of care for all Medicare patient visits, reducing in-office

expense by 20 percent.

. Successfully improved Information Technology infrastructure to enable

business growth and increase security by improving firewall and VPN

products at each sight, implementing MPLS linking all four locations

and employing workstation monitoring programs.

. Achieved 20 percent reduction in communications expenditures by

selecting and implementing VOIP platform, digital faxing, and

successfully negotiating reduced service provider rates across all

company locations.

. Developed and managed company wide key performance indicators for

multiple lines of business (Medicare Home Health, Private Duty Home

Health, and Care Management). Supervised Information Technology and

Human Resources; managed Sales Operations.

. Selected and implemented knowledge based corporate IT support tools

resulting in automating service requests, reducing average help desk

support time by 15% and tracking all problems to successful closure.

RadiSys Corporation (embedded computing systems) Boca Raton, FL

2000 - 2006

(IBM acquisition)

Engineering Services and Enterprise Systems Director 2004-2006:

. Defined mechanical systems and platform architectures

. Managed multi-site team of mechanical engineers supporting corporate

design initiatives.

. Led team development of custom CPU board for military laptop resulting

in revenues in excess of $20 million.

. Directed product design outsourcing with offshore partner to improve

engineering leverage and efficiency.

. Consolidated previously segmented engineering services to further

realize efficiencies in a matrix management model. Forty person team

consisted of mechanical/thermal engineering, PCB design, document

control center, product compliance and FPGA groups spread across two

development sites. Managed services annual budget of $9 million.

. Successfully coordinated closure of UK design center responsible for

$30 million annual revenue; negotiated relocation of two key team

members to the US.

. Led engineering systems group responsible for annual revenues greater

than $50 Million.

Vice President of Engineering (Interim) 2003:

. Effectively led global engineering workforce planning and balancing of

resources (160+ engineers) for improved efficiency across multiple

projects, resulting in getting critical projects in telecom and

medical markets delivered on time.

. Created and coordinated annual fiscal planning for the 2004

engineering budget of $27 million.

Engineering Director 2000-2003:

. Guided cross-disciplined design team in development of Intel

Architecture (IA) systems and custom CPU-based boards, netting over

$110 million in revenues, primarily to telecom and medical customers

(such as Avaya, Philips Medical, Nortel, Beckman Coulter).

. Developed ISO 9001 compliant mechanical design processes and assured

engineering team adhered to process for all R&D projects.

. Collaborated with sales and led development team that successfully won

contract with Nortel resulting in revenues in excess of $80 million.

. Personally developed and implemented corporate project estimating

tools for all R&D programs resulting in improved estimate accuracy by

25% as well as reduced product quotation cycle.

. Successfully developed and delivered technical sales presentations to

key existing and potential clients resulting in over $100 million in

sales. Majority of value-add was designing custom mechanical

enclosures housing long-life PC-based motherboards.

. Initiated and chaired cross-site communication engineering management

meetings to improve collaboration and operational efficiencies.

. Effectively transitioned more than 90% of IBM development team into

RadiSys employment; team responsible for annual revenues in excess of

$45 million (telecom and medical customers).

IBM Corporation (Industrial Computers/embedded systems) Boca Raton, FL

1988 - 1999

Manager, Embedded Systems Development (1998-1999):

. Led cross-functional team of engineering professionals in developing

IBM Industrial Computer products and transitioned team's focus to

custom OEM systems for Nortel, Avaya, Beckman Coulter, and Philips

Medical. Business grew to $45 million annual revenue.

. Developed and managed annual R&D budget of $2.5 million.

. Collaborated alongside sales team with customers to win business, then

worked as lead engineering customer interface during the design and

production ramp-up cycle.

Lead Team Engineer - IBM Embedded Systems/Industrial Computers (1988-1998):

. Promoted to lead engineer of R&D team (15 engineering professionals)

developing IBM Industrial Computer products and custom OEM systems.

. Extensive experience in 3D mechanical design of injection molded

plastic, structural foam, RIM, sheet metal, compression molding, die

castings and extrusions - CATIA and Pro-Engineer experience.

. Coordinated/led multi-site development of products between IBM Boca

Raton and Japan labs. Served as engineering liaison with domestic and

international manufacturing locations (Europe and Asia-Pacific).

Earlier Professional Experience:

. Diagnostic/Communications Programmer in AML (IBM Robotics Language)

for IBM Robotics group; C programmer for Unix based microcomputer


. RAS Engineer (Reliability, Availability, Serviceability)

Education / Professional Development

* Bachelor of Science, Mechanical Engineering, Mississippi State

University, magna cum laude (3.74/4.0)

* IBM - Manager's School, Diversity Training, Design for Manufacturability

and Assembly, Japanese Culture and Business, Transformational Leadership

* RadiSys - Risk Management, Telecommunication Fundamentals, Quarterly

Management Training

Awards/Special Recognition

* RadiSys Excellence Award

* Awarded eleven U.S. Patents

* Eleven IBM technical disclosures published

* IBM: Outstanding Management Award, Two Outstanding Technical Achievement

Awards, IBM Division Award, Five IBM Informal Awards

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