Sales Management

JOYDEEP ROY

Mobile: +91-916*******

E-Mail:*******.****@*****.***

CAREER OBJECTIVE

Experienced pharmaceutical professional whose decision-making, strategic

focus and detailed tactical planning lead to strong sales results.

Demonstrated leadership through numerous brand challenges including

lifecycle planning. Recognized for high degree of creativity as well as

excellent communication and presentation skills that can motivate a sales

force into action.

SUMMARY

o Qualified P.G.D.M (Marketing & SCM) from EMPI Business School, New Delhi

and B.Pharm from Jadavpur University.

o Currently associated with Cipla Ltd.- as Product Manager.

o A reasonably quick learner with the ability to work under pressure and

meet deadlines.

o Exceptionally well organized with a track record that demonstrates self-

motivation, creativity and initiatives to achieve the set goals.

o Well-versed with the concepts of Sales and Marketing with Practical

Orientation.

o Possess strong inter personal skills, good reasoning and analytical and

communication skills.

AREAS OF EXPERTISE

V Different market situation analysis and identifying sales potential

V New marketing plans and implementation

V Sales and Marketing data updating area wise

V New activity implementation.

V Analysis of New Marketing activity to be launched and their

implementation.

V Core Sales, Marketing and Meeting reports analysis.

V ORG as well as internal data analysis.

V Input design as per the market requirement.

V Training of field force

WORK EXPERIENCE

PRODUCT MANAGEMENT TEAM, CIPLA LIMITED (FROM AUGUST'11 TO TILL DATE),

MUMBAI:

Currently looking after the Anti-infective portfolio of Cipla Ophthalmic

Division which contribute 36% to the division.

Responsibility:

V Brand Management

V Strategy planning and getting implementation of the strategies across

the country so as to achieve the set of objectives

V Communication /Campaign design and monitoring

V Monitoring and tracking sales performance (internal as well as

external)

V Doing field work as per the need for understanding the doctors views

on designed strategies and suggesting new brand/molecule launches

V Working on extending the PLC.

V Giving training to new as well as the existing field force.

V KOL management.

V Working as a part of team to enhance the productivity of entire

division

V Divisional responsibility

V Corporate responsibility

SALES EXECUTIVE,ALLERGAN INDIA PVT. LTD. (FEBRUARY'10 TO JULY'11),KOLKATA:

Worked with the ophthalmic division of Allergen.

Responsibility:

V Achievement of Given Budget for Assign Territory

V Brand promotion

V Distribution channel management

V Conducting CME"s, Seminars, Arranging Conferences, Patient Education

Programs, CRM activities And Market Survey.

V Key account management

Scientific Communicator, Cadila Healthcare ltd. (July'09 TO

Jan'10),KOLKATA:

Worked with the Cardio diabetic division of Cadila Healthcare.

Responsibility:

V Scientific promotion of brands to top notch KOLs

V Scientific services, scientific support to Sales team and KOL Drs

through: slides, literature search, online search

V Coducting CME's and various academic programs on regular basis.

Business Manager, RPG life sciences ltd. (From:Jan'06-July'07),KOLKATA

Worked with the Neuro psychiatry and Nephrology division of RPGLS.

Responsibility:

V Achievement of Given Budget for Assign Territory

V Brand promotion

V Distribution channel management

V Conducting CME"s, Seminars, Arranging Conferences, Patient Education

Programs, CRM activities And Market Survey.

V Key account management

ATTAINMENTS

V Personal visiting caller in the Placement committee of EMPI's PGDBM Batch

2007-09.

V Participated in various academic & cultural activities.

V Directed, scripted and acted in college skits.

V Elected & performed the duty of C.R. at EMPI Business School, New Delhi.

V Grade 'A' in GFP (general fitness for proficiency) in PGDBM course.

V Coordinated and executed intra-college AdMad Show & other events in EMPI.

V "All rounder of the batch" at Scientific Communicator induction program

at Cadila Healthcare.

V "Best Detailer" at training program of Allergan India Ltd.

EDUCATIONAL QUALIFICATIONS

V PGDM in Marketing & Supply Chain Management from EMPI BUSINESS SCHOOL,

NEW DELHI in 2009 with 1st division.

V B.Pharm, Jadavpur University in 2005, 1ST Division

V XII from W.B.C.H.S.E West Bengal in 2000, with 1st Division.

V X from W.B.B.S.E West Bengal in 1998, with 1st Division.

PERSONAL DETAILS

V Address : Sai Prasad Arcade,SEC.:7,PLOT

NO.:2,KAKOTHE,NAVI MUMBAI

V Date of Birth : 3RD DECEMBER, 1981

V Nationality : Indian

V Sex : Male

V Marital Status : Married

V Languages Known : English, Hindi & Bengali

V

KEY INTERESTS

Brand Management, Creative communication, International Marketing, Key

account management,

[pic]

Contact this candidate