Sales, Marketing, Business Development, Event Management

MEREDITH E. FAULKNER Phone: 678-***-**** Email: ***********@*****.***

OBJECTIVE: TO OBTAIN A POSITION WITH A GROWING ORGANIZATION WHERE I CAN UTILIZE MY ACQUIRED EXPERIENCE TO

IMMEDIATELY IMPACT PROFITABILITY.

WORK EXPERIENCE

JACKSON HOLE NEWS & GUIDE (Newspapers, Magazines and Internet Publications) FEBRUARY 2009 – PRESENT

Jackson, Wyoming

Advertising Sales Representative

Maintain existing accounts, identify new accounts and handle all sales responsibilities within the assigned area.

Prospect and sell advertising campaigns, space, packages and creative for company properties including the weekly

newspaper, Jackson Hole News&Guide, the daily newspaper, Jackson Hole Daily, corresponding news website,

jhnewsandguide.com, and Jackson Hole real estate website, jhpropertyguide.com.

Prospect and sell annual special section publications including: Hole Health, Jackson Hole Woman, Rodeo Book,

Volunteer Section, Fall Arts, Business Focus, Home & Building Resource Guide and Jackson Hole Compass.

Compose ad copy, campaign strategies, promotional plans, contracts and collect payment from clients for all media.

Key Accomplishments:

Increased special section sales for Fall Arts Festival from $8,456 in 2010 to $14,954 in 2011 and over $37,000 in 2012

Certified in Mulit-Media Sales by the SNA (Suburban Newspapers of America). Consistently exceed monthly sales

goals, new customer counts and gross profit goals set forth by the company on average 10% each month.

Home, Building & Recreation Show Manager

Manage and coordinate all aspects of the show including: booth sales, floor plan layout, seminar schedules, town banners,

show staffing, individual exhibitor requests, name badges, exhibitor and house giveaways, show budget, and manage

venue and caterer

Promote show throughout house publications as well as radio, TV and internet ads

Prospect and sell home show booths and ad schedules to industry specific businesses in the area with other sales reps

Manage Home & Building Resource Guide publication schedule and coordinate ad sales with show exhibitors

Western Design Conference Jewelry Show Director

Manage an inventory of jewelry valued over $100,000 for 20+ juried artists from areas throughout the west

Coordinate and showcase 4 models per artist through an event held at the Center for the Arts in Jackson, WY

Assist in the promotion of the event throughout the community and ticket sales at $100 each.

Key Accomplishments:

This show started with 7 artists and grew to over 20 in the two years I managed the show. Sales in excess of $50,000

resulted each year for the artists.

Advertising Coordinator

Coordinate sales efforts within a team of 5 sales reps including assistance with ad copy, billing, account management,

lead generation, educating new clients, contract negotiation and presenting a positive and professional company image.

Assist magazine sales representative with Jackson Hole magazine Images West magazine special features

Research and keep sales team up to date on competing publication rates, clients, promotions and deadlines in the region.

Create special section and Bronc Backers (sponsorship sales) ad production, layout and press schedules for company.

Create internal marketing materials with graphic design team to including flyers, email blasts, direct mailings,

newsletters, event display packets, and all display and internet ads.

Track revenue for top three spending accounts including real estate firms, town and county on a monthly basis showing

trends in spend in comparison to previous years

Participate in internal status meetings to review programs and communicate sales feedback with all departments.

Key Accomplishments:

Received two promotions; consistently increased responsibility; carried and executed dual positions.

Web Content Manager

Create specific ad sales promotions (restaurant guide, calendar, galleries, etc) and provide client specific reports showing

ad traffic, site analytics and comparisons to other related sites.

Manage advertising, content, inventory and analytics for 3 websites: jhnewsandguide.com, jhpropertyguide.com,

lifeinthetetons.com

Coordinate with contracted web developers for any updates that cannot be made through the ad management systems

References Available Upon Request

Walk to End Alzheimers – Director FEBRUARY 2009-PRESENT

Jackson, WY

Manage all efforts for the local Walk to End Alzheimer’s through the regional chapter in Great Plains, NE.

Manage over 15 volunteers for water stations, raffles, registration, and more.

Promote, market, fundraise and walk for the annual event each year.

Key Accomplishments:

When I started volunteering for this event – the amount raised was $700. Since becoming director, we have raised over

$10,000 from this one event.

NEWBRIDGE GROUP, INC. (Real Estate Merger and Acquisitions Group) MAY 2008 – DECEMBER 2008

Atlanta, Georgia

Marketing/ Sales Coordinator

Produced, edited and refined deliverables for mailings, e-newsletters, press releases and advertisements

Client relations and development via cold calls and industry leads

Assisted in determining company sales goals and acquisition strategies and fully support outside sales team

Prospected and scheduled confidential evaluations of businesses then close accounts to coordinated buyers

Assisted in the sale, purchase and financing relationships between buyers and sellers in the industry

Interviewed and qualified potential buyers in the industry gathering important financial data

Provided excellent customer service and acted as the primary contact for all developing business relationships

Key Accomplishments:

Consistently exceeded monthly quotas by 20%.

N (3) - NICHE CUBED (Software Marketing and Sales) JUNE 2006 – MAY 2008

Atlanta, Georgia

Carried this position while I completed my Bachelor’s degree

Business Development Representative II

Acted as a communication liaison between clients and Microsoft representatives, providing Microsoft with valuable

market research information regarding current state of customer business solutions

Promoted and marketed various IT software and services including ERP solutions, CRM Solutions, Business Intelligence

solutions, data migration and encryption and backup/recovery tools with average price points of $500K to Fortune 1000

companies

Communicated direct marketing material and information to top level executives including lead generation campaigns,

negotiating contracts and coordinated the implementation of sales campaigns for Microsoft, Oracle, and SAP gold-

certified business partners

Execute 90 calls per day and generating 10 warm sales leads per month for each campaign staffed

Interviewed all potential employees and trained new hires extensively. Training role included teaching each new hire how

to efficiently compose a lead, effective sales and closing techniques and inform new hires of office regulations

Key Accomplishments:

Consistently exceeded monthly lead quotas by 30% and responsible for interviewing new hires and training.

HUNTER MANAGEMENT COMPANY (Commercial Real Estate) FEBRUARY 2005 – JUNE 2006

Roswell, GA

Carried this position while completing my Bachelor’s degree

Office Manager/ Marketing Assistant

Assisted the CEO, CFO, and Property Manager with various tasks for five office parks

Created and distributed monthly reward promotions to over 100 area commercial brokers marketing available space

Updated and maintained company website with up to date space available and rates

Assist in managing maintenance crew and tenant requests for five office parks

EDUCATION

KENNESAW STATE UNIVERSITY BACHELOR OF BUSINESS ADMINISTRATION - 2007

KENNESAW, GA MAJOR: MARKETING MINOR: FRENCH LANGUAGE

COMPUTER SKILLS

Microsoft Office Suite, MAC environments, Adworks, ACT!, Sales Force, Adobe Photoshop, Dreamweaver, 3D Home

Design, Quickbooks, InDesign, Custom web admin systems, etc.

References Available Upon Request

Contact this candidate