Design Manager

MICHELE R. NEWTON

**** ******** ****., ***. ****; Austin, TX 78613 . 210-***-**** (cell) .

*******.******@*****.*** http://www.creativehotlist.com/mnewton3

MARKETING MANAGER

Leverage strategic vision and creative talent to deliver superb quality,

cutting edge, and highly impactful design solutions.

High degree of success implementing new, competitive, and cost-effective

design from conception to launch. Maintain vision

for product and services by cultivating corporate and brand awareness and

by becoming an advocate and keeper of the brand. Ability to translate

business needs and requirements into effective communication and creative

briefs that increase efficiency and minimize timelines. Procure and

maintain quality vendor relationships that support the company's business

goals. Forge and sustain high-performing team of design creatives. Hire,

train and mentor creatives to broaden and develop both intuitive and

learned design functions. Adapt to ever-changing technology in business,

design and market trends that influence commerce

while maintaining corporate standards.

AREAS OF EMPHASIS

Art direction, creative direction, photo direction, brand management,

budget management, hiring, workflow management, excellent communication and

presentation skills, design, illustration, production, press checking,

print buying, training.

20 years experience on both MacIntosh and PC platforms with design, web

design, and office management software.

PROFESSIONAL EXPERIENCE

2008 to 2011, Packaging Design Manager

Packaging Department; Michael Angelo's Gourmet Foods, Inc.; Austin, TX

Manage the workload of a team of creatives. Direct, design, and produce

packaging and marketing materials for a premium line

of Italian cuisine. Communicate directly with vendors and printers on job

direction and detail. Art direct all photography for packaging and

promotional materials. Present packaging solutions to senior management.

2006 to 2008, Senior Graphic Designer

Assessment & Information; Pearson Education (formerly Harcourt Assessment);

San Antonio, TX

Design and produce marketing pieces for the promotion of educational

products under the Psychological Corporation

and Harcourt Assessment brands. Collateral pieces include logos, ads,

direct market pieces, posters, flyers, duratrans tradeshow pieces,

brochures, magicpaks, catalogs, and sample reports. Produce artwork for the

development and maintenance of company website and for the production of e-

mail blasts used as promotional tools. Help identify design solutions with

team of designers through guidance and leadership of proper strategic

concept development of both product and the brands. Arrange and direct

illustration and photography for designs when appropriate. Supervise and

direct press-checks of catalogs. Work with Design Director and team to

manage timelines and workflow effectively. Manage department digital and

sample archives.

Present design concepts to Design Director and Clinical and Talent

Assessment teams at design reviews.

99 to 2006, Senior Packaging Designer

Own Brand Design; H-E-B Grocery Co.; San Antonio, TX

Identify design solutions with Fresh Team Designers and guide and lead them

with proper strategic concept development of the brands. Coordinate and

communicate schedules and job direction with design team, suppliers, and

printers. Design and produce illustration and packaging for Own Brand

products (private label packaging). Arrange and direct illustration and

photography for packaging. Supervise and direct press-checks for final

production of artwork, throughout the country and in Mexico. Minimize

timelines to increase speed to market without sacrificing quality. Work

with Design Manager and Design Director to establish realistic completion

dates for projects. Present packaging concepts to senior management at

design critiques and store reviews.

...continued...

97 to 99, Packaging Designer

Own Brand Design; Daymon Associates; San Antonio, TX

Design and produce illustration and packaging for Own Brand products

(private label packaging). Communicate directly

with suppliers and printers on job direction and detail. Present packaging

concepts to senior management at design critiques

and store reviews.

95 to 97, Art Director

Art/Production Department; Lammert Publications, Inc.; San Antonio, TX

Direct, design, illustrate, and supervise production of brochures,

magazines, maps, and books. Screen, interview, hire, and supervise

production artists. Coordinate and supervise pre-press work. Solicit,

award, and supervise print jobs.

Troubleshoot workflow, computer, and network problems.

94 to 95, Graphic Designer/ Illustrator

Graphics Department; Harte-Hanks Multi-Media Graphics; San Antonio, TX

Design, illustrate, and produce brochures, newsletters, posters, catalogs,

annual reports, and ads. Design and produce graphics

for slide presentations.

93 to 94, Graphic Designer/ Illustrator

Art/Production Department; Prime Time, Inc. (a subsidiary of Clear Channel

Communications); San Antonio, TX

Design, illustrate, and produce letterhead ensembles, logos, brochures,

newsletters, posters, and ads.

92 to 93, Graphic Designer/ Illustrator

Art Department; The Creative Press; San Antonio, TX

Design, illustrate, and produce product labels, brochures, pamphlets,

letterhead ensembles, and posters. Confer with printers

on job direction and detail.

90 to 91, Graphic Designer/ Illustrator

Instructional Design and Evaluation Department; Rochester Institute of

Technology; Rochester, NY

Design, illustrate, and produce camera-ready art for posters, logos and

brochures. Assist senior graphic designers.

EDUCATION

Graduate Studies: 1989-91; Rochester Institute of Technology; Rochester,

New York

Bachelor of Arts: 1987; Our Lady of the Lake University; San Antonio, Texas

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