D iana Matteson McClendon
**** ****** ***** ********, ** 92009
**********@**.***
P rofessional Summary
Diana is a Senior Business Development and Marketing Specialist with over 27
years of expertise in product presentations, sales and client relations for the interior
design and contract furni ture industry. She has extensive product knowledge which
coupled with her ability to isolate opportunities with her clients is successful at
t ransitioning prospects in to valued customers. She is diverse in sales
responsibili ties including Business Development, In terior Design & Specifications,
Space Planning, Project Management, Supervision and Exemplary Customer
Service Administration. She is also known for excellence in communications,
organizational, interpersonal and time management skills. Throughout her career
she has excelled in building and maintaining long-term client relationships and
exceeding sales quotas.
I ndust ry Experience
Space Concepts I n te riors for Business, 1995 – 2011
CEO P r incipal – Conceptualized and buil t successful contract furniture
dealership. Primary focus on relationship selling within the A&D, Real Estate,
Developer and Corporate sector. Objective was to build and strengthen
relationships within my professional network resulting in sales in excess of $6m
annually utilizing the consortium of talented professionals.
Venezianna, I nc., 1994 - 1999
Pa r tner Design – Designed and developed a residential furniture line with a
p rimary focus of products sold to Williams Sonoma Pottery Barn for their catalog
and showroom locations nationally. Three manufacturing plants locally handled an
excess of $50m in sales annually. Managed product design, showroom
merchandising and national rep network.
Carole Eichen I n te riors, I nc., 1990 – 1994
Sales Executive National Business Development Manager Public
R elations – I dentified sales opportunities in new housing communities,
coordinated demographic needs of clients with design team to present solutions to
builders that resulted in increased sales. Extensive networking and relationship
building through events, organizations, philanthropy with NAHB, BIA, SMC &
I IDA. Keynote speaker in industry related topics to NAHB, BIA and SMC. Public
Relations and marketing to develop the CEI brand.
Facilitec I n te riors for Business, 1987 - 1990
Business Development and Sales – Responsible for business development,
managing and maintaining Haworth accounts. Managed full sales cycle including
business development, space planning, specifying, project management and
i nstallation. Superior client follow up and relationship management skills with the
ability to increase sales through identifying sales opportunities and nurtu ring long
term relationships.
P rofessional Associations Skills
• In ternational In terior Design Association – I IDA since 1988
• National Association of Home Builders – NAHB, BIA, SMC
o Keynote Speaker for Annual Conference Authored industry
p ublications
• PSS I I I Xerox Program, Professional Sales Skills
• Zig Ziglar / Brian Tracy, Motivational & Sales Enhancement
• Tom Hopkins, Sales Motivation Training
• Steven Covey, Motivational & Sales Enhancement
• Mike Ferry Organization, Private Coaching Client
• Co-Chair HomeAid Orange County
• WomenOnCourse – Executive Golf Member
• OCAR NSDCAR – Member since 2003
• Past Architectural Commit tee Chair – Marbella Country Club
• GIZA 2020 Design – Space Planning Software CAD In tegration
• MAC PC IPAD – Excel, Power Point, Publisher, Word, QuickBooks Pro,
Social Networking, Microsoft Project, Photoshop, and Iwork: Keynote,
N umbers, Pages.
References
- Tangram In teriors, Crystal Paselk, 949-***-****
- National Office Furniture, Diana Weise, 949-***-****
- CP In teriors, Peter Chu, 973-***-****
Un related Work Experience
Real Living Lifestyles Real Estate (Formerly Windermere) 2011
Landmar k Realtors, 2005 - 2009
Surte r re P roperties, 2009 - 2011
Ca DRE # 01400363
Education
W ADES College of Design A A I n terior Design & Fashion Merchandising, 1981
UCLA - I n terior Design Certification Program, 1994
UOP - University Of Phoenix, BA Studies, 1997
USM - University of Santa Monica MA S tudies in Psychology, 1999