Sales Manager

Stephen Ruddell-Lopez

** *** **, ***. ***, Long Beach, CA 90802 Phone: 310-***-**** Email: abg9j2@r.postjobfree.com

QUALIFICATIONS SUMMARY

• Business & International Relations graduate, Master’s in Marketing and Sales Management (MDCM) with eight years of

experience in customer service, account management, product management, marketing strategies and contract

administration.

• Multi-cultural and multi-lingual background; have lived and worked over 5 years in Latin America.

• Currently working on my second master’s degree in Foreign Trade (part-time), also studying to pass the Project

Management (PMP) examination.

PROFESSIONAL EXPERIENCE

TurpialTravel.com Long Beach, CA

Marketing Manager Dec 2010 – current

- In charge of developing marketing product mix: tours, group specials.

- Improved company’s online marketing presence by applying new web engine techniques, keywords, Google-apps.

- Developed bilingual printed material and worked with several advertising agencies and online media.

- Developed thorough market research to look for partners and tourism groups, that our company can benchmark with and form

joint ventures, to increase branding.

Pro-Ethics.com Santiago, Chile

Owner/Director Dec 2010 – current

- In charge of developing three consulting startup companies: www.pro-factory.cl, www.pro-ethics.com and www.pro-wellness.cl.

- Developed bi-lingual product/marketing materials, programs and technical application notes for multinational clients.

- Conducted market research and analyzed industry needs for ethics and compliance programs.

- Identified market requirements and developed product strategies for company’s key products and services.

- Participated in the cross functional team that oversaw product roadmap, pricing and sales.

- Organized training conferences for company sales force and customers.

ZurnWilkins Paso Robles, CA, USA

Product Manager Jul 2010 – Jan 2011

- In charge of life cycle management for two industrial valve product lines: RMO and ACV (initial projected annual sales:

US$750k).

- Worked with engineering department on new product development and strategies for expanding business with complementary

products.

- Launched “Wilkins Genuine Repair Kits Parts Board” program for distribution (reps) and retail accounts; totaling 1,500 stores;

generated incremental repair kits sales by US$500k and increased parts kits availability.

- Developed tri-lingual (English, Spanish, French-Canadian) product/marketing material: flyers, brochures, product book;

packaging, spec-sheets, and technical application notes for internationalization efforts.

- Conducted market research and analyzed industry periodicals, professional journals, technical procedures, technical papers

and product datasheets.

- Identified market requirements and developed product strategies for company’s key markets, as well as negotiating with

distributors.

- Participated in the cross functional team that oversaw product roadmap (5S) and pricing (P&L) for all products.

- Assisted in training conferences and construction/engineering trade shows, for company sales force and various customers.

Corporación de Fomento de la Producción (CORFO) Santiago, Chile

Program Manager (InvestChile) Feb 2007 – Jul 2010

- Part of the project evaluation team that reviewed FDI projects for Chile: portfolio worth US$275 million, as well as analyzed

foreign investment trends for Latin America in order to analyze global market potential.

- Organized FDi conferences nationally and internationally, to attract investors and market the Chilean industry

- Conducted strategic planning for various cluster programs, implemented market & economic reports, press releases and

industry articles for local-foreign media; managed an annual program budget of US$800k.

- In charge of managing government relationship with New Zealand, Norway, California, Florida, Georgia, Australia: coordinated

various B2B events and training conferences, led investor tours, media plans and joint events that supported the exchange of

1

Stephen Ruddell-Lopez

21 7th PL, Apt. 510, Long Beach, CA 90802 Phone: 310-***-**** Email: abg9j2@r.postjobfree.com

best practices from various FDi organizations.

2

Stephen Ruddell-Lopez

21 7th PL, Apt. 510, Long Beach, CA 90802 Phone: 310-***-**** Email: abg9j2@r.postjobfree.com

Ford Motor Company Santiago,Chile

Brand Manager Mar 2006 - Dec 2006

- In charge of managing product mix for two car lines: Passengers: KA, Fiesta, Focus; Medium Size and Full Size Pickups:

Ranger, F-150, 250, 350.

- Launched Ford Mustang model, a first in the Chilean car market, increasing brand awareness and sales by US$500K.

- Responsible for planning and implementing marketing plans & life cycle management, product launches, budgets, strategic

planning (6 sigma) & forecasting, negotiation with distributors, product training, media planning and various marketing events.

- Performed market and segment analysis, distribution channels, analyzed customer needs and market trends.

- Responsible for product sourcing & logistics from Brazil, Argentina, USA, Canada, Thailand and China (supply chain

management), Chilean market positioning and pricing analysis.

- Coordinated Santiago Car Show (assigned product line) and customer promotions.

GMAC - General Motors Santiago, Chile

District Manager/ Key Accounts Mar 2005 – Dec 2005

- Responsible for the commercial, financial and operations relationship between GMAC and 3 largest Chevrolet dealers

in Chile.

- Developed commercial & marketing plans to enable growth in car-financing products provided by GMAC, as well as

insurance products provided by a joint-venture with Seguro Chevrolet-Magallanes.

- Responsible for establishing training conferences for sales force, in various subjects related to the car industry as

well as the introduction of new products, to enable growth of GMAC s market share by 15%.

- Coordinated assigned customer promotions and negotiated collection terms with dealers.

- Conducted market research and analysis of Chilean financial and car market, in order to provide "hard data" for sales

group and forecast analysis; developed different types of inventory planning, in order to provide support for Wholesale

department within GMAC.

Teledyne Electronics/Teledyne Relays Hawthorne, CA, USA

Key Accounts Manager/Accounts Executive Sep 2000 – Dec 2002

- Responsible for customer service (inside sales) and tracking performance of key OEM customers in the US, Europe, Asia and

Israel; portfolio worth more than US$50 million in annual sales.

- Developed strong analytical skills of B2B market trends and positioning of B2B industrial products.

- Responsible for project (procurement: ITAR, EAR) and product management, contract reviews and worked with R&D

department to ensure target costs, worked with supply chain management and logistical programs (MIS, JIT, MRP, ERP, ISO-

9001) and maintained product schedules for multi-national manufacturing (supply chain management).

EDUCATION

Universidad de Chile Santiago, Chile

Post Graduate Diploma in International Strategies and Commercial Policies Dec 2009

(Master s degree in progress, estimated completion date: 12/2012)

Universidad de Santiago Santiago, Chile

Post Graduate Diploma in Project Evaluation Jul 2009

Instituto de Empresa Business School (IE) Madrid, Spain

MBA in Marketing and Sales Management (MDCM) Sep 2004

- Member of the CEULA Research center

Lake Forest College Lake Forest, IL, USA

BA: Business and International Relations Jul 2000

Thesis: "Growth of E-Commerce in Latin America".

- Member of: Phi Sigma Iota, Delta Chi Fraternity, Vice-President of Latinos Unidos, International Student Organization and

Model UN Club and editor of International News column for Student Newspaper, "The Forrester."

ADDITIONAL INFORMATION

Languages: English (native); Spanish (native); Portuguese (basic)

3

Stephen Ruddell-Lopez

21 7th PL, Apt. 510, Long Beach, CA 90802 Phone: 310-***-**** Email: abg9j2@r.postjobfree.com

Computer Skills: MS-Office Suite, CRM: SAP, Goldmine; ERP: AXAPTA, Mapics, MMA; Lotus Notes, Dashboards and VOC

programs.

Activities: Volunteering & community service, tennis, golf, motorcycling.

4

Contact this candidate