ADELINA MARIE HESPELL
Woxall, PA 18979
*******.*******@*****.***
QUALIFICATIONS
* Results-oriented sales and marketing professional with over 6 years
experience.
* Highly motivated to surpass sales quotas and attain marketing
objectives.
* Proven ability to generate new leads and substantially increase sales.
* Skilled at developing long term relationships with clients, generating
loyalty above and beyond the sales relationship.
* Enthusiastic, creative team player with strong problem solving and
organizational skills.
* Confident leader with high impact presentation and delivery skills.
EDUCATION
Bachelor of Science in Business Administration, University of Delaware,
Newark, DE
Double Major: Marketing & Management
RELEVANT WORK EXPERIENCE
Indirect Account Manager, Cricket Communications Inc., King of Prussia, PA
Jan 2009-
April 2011
. Recruited and on boarding over 30 new points of indirect sales
distribution in assigned territory as well as replaced underperforming
and closing accounts
. Met or exceeded business objectives set forth in the market business
plan, including net subscriber growth, churn and ARPU. Top 15% of
peers in relation to attaining sales targets for 2010 and 2011.
. Contributed to the market business plan by developing key strategies
for sales, marketing, PR, finance, human resources, and customer
operations by bringing field knowledge to the market leadership team.
Implement these key strategies/policies to align with company
initiatives
. Developed and maintained long term relationships with account
principals, owners, managers and employees to ensure cohesion in goals
and strategies
. Planned and oversaw monthly and quarterly marketing events and outside
of the box initiatives to increase customer traffic and increase
awareness of Cricket in local communities
. Led and motivated indirect sales assistant to carry out company
merchandising, training and branding initiatives in support of my
accounts
Field Account Manager, MarketSource, Philadelphia, PA
June/2006-
January 2009
Nokia Program
. One of six non-managerial employees chosen to attend the manager
summit to be recognized as a team leader
. Created a system for daily organization that was implemented program
wide to over 110 field representatives
. Recognized for outstanding job performance with a monetary award in
August/2008
. Created incentive programs to generate further product sell through
opportunities
. Worked closely with the Nokia team, including the marketing team,
account team, Verizon account sales manager and Verizon account VP to
create market sell through strategies, marketing materials to generate
new business ideas
. Built and maintained strong relationships with Verizon management
teams from director level down
Adelina Hespell
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. Effectively managed an assigned territory of 138 accounts in the
Pennsylvania, South Jersey, Delaware region to directly increase sales
at these locations
. Created and Facilitated regional training presentations to be given at
Verizon corporate offices on product knowledge and sales processes
. Participated in industry trade shows, kick-offs and other related
events to promote Nokia and inform carrier representatives of product
line
. Proactively learned all technical aspects of Nokia's products and
services and stayed informed on product changes
TeleNav Program
. Have a proven track record of increased TeleNav sales in assigned
territory
. Built and maintained strong relationships with upper level and store
level management as well as retail sales associates of Sprint/Nextel,
AT&T and RadioShack
. Managed an assigned territory of 170 accounts in the Pennsylvania,
South Jersey, Delaware region to visit and train regularly based on
company initiatives
. Created and facilitated regional training presentations to retail
sales associates, managers and upper management on product knowledge
and sales processes
. Participated in industry trade shows, kick-offs and other related
events to promote TeleNav and to keep the market informed
. Learned all technical aspects of TeleNav and TeleNav Track and stayed
informed on product changes. Notified clients and colleagues of new
product updates and alternative ways to increase sales
Corporate Account Executive, T-Mobile USA, Blue Bell, PA
July/2005-June/2006
. Made 50-80 Cold-calls and telemarketing calls per day
. Acquired new business through prospecting in assigned territory
. Achieved Outstanding Sales Performance Awards by reaching over 125% of
quota in August/2005, November/2006
. Managed current accounts to ensure business retention and customer
satisfaction
. Cultivated and sustained relationships with small to medium size
businesses of all industries
. Created and presented technical presentations and sales proposals to
all top level executives of prospective clients
. Maintained strong and current knowledge of all wireless data and voice
products and services
. Seven Steps of the Sale Certification and Certified Blackberry
Specialist
Continued