MARK MARCELLI
Chico, California 95973
Home: 530-***-**** * Cellular: 530-***-****
E-mail: abg5lm@r.postjobfree.com
Executive: operations & sales Management
Executive Profile
Accomplished, seasoned, strategic business/operations management leader
with over 25 years experience building and aggressively motivating sales
teams to generate consistent revenue and profit growth. Background includes
channel development and management, developing and implementing sales
training for seasoned and novice sales force members, new product launches
and providing sales leadership for publicly-traded and private companies.
Consistently successful in identifying and capitalizing on market
opportunities to build brand recognition, drive revenue growth, expand
market penetration and win dominant market share for the enterprise. Have
exceptional analytical, organizational and leadership skills. Highly
effective in developing channel and direct customer relationships.
key strengths
Strategy Development for Sales & Revenue Growth - Sales & Marketing
Leadership
Business Channel Development & Management - Product Pricing &
Management
Team Building, Management, Training & Motivation - New Product
Launches
Achieving & Surpassing Sales Quotas
PROFESSIONAL HIGHLIGHTS:
MANAGEMENT / LEADERSHIP
Managed a regional business unit responsible for generating over $30-
million in annual sales and applied strategic planning, visionary
leadership, and best practices to improve operations and achieve goals
across sales, warehouse, distribution, and customer service categories.
Formulated and executed organizational and management programs to convert
underperforming Northern California business units.
Analyzed financial data, prepared short and long-term budget forecasts, and
administered operating budgets. Created and implemented annual budget
plans and used a "best-in-class" forecasting model to maximize profits,
manage expenditures, and control all labor and operating costs.
OPERATIONS / LOGISTICS
Set the benchmark as a working manager and directed sales, merchandising,
warehouse, distribution, and customer relations activities for a high
volume Northern California distribution center.
Managed all operations with integrity; pioneered solutions across all areas
of warehouse, distribution, and product support activities; and implemented
operational efficiencies, process enhancements, and business systems to
streamline workflow, improve productivity, and add shareholder value.
Easily maneuvered on a complex work environment; introduced policies and
procedures to accommodate growth, control costs, achieve customer
satisfaction; and maximize safety.
Mark Marcelli
Page 2
Assigned to the Pepsi Bottling Group's New York Headquarters as the
Delivery Logistics Operations Manager and charged with creating,
implementing, and overseeing planning, creation, and implementation of
logistical routes for all Pepsi selling and product distribution activities
in Northern and Central California, the San Francisco Bay Area, and Western
Nevada. Also partnered with Senior Vice Presidents to identify and select
locations for new product distribution centers.
SALES / MARKETING
Established sales, merchandising, and distribution targets for managers and
sales staff; exceeded sales quotas for all products; and managed key
accounts with Safeway, Raley's, Longs Stores, Rite Aid, WinCo, Food Source,
and other leading independent and major grocery store chains.
Conducted customer calls with sales representatives and District Managers
and motivated the sales team to deliver superior results in all sales
volume, merchandising, and customer relations categories.
Compiled and evaluated sales, market research, and client requirements
data; prepared account forecasts; and developed targeted sales programs to
develop new business, penetrate new markets, and promote product loyalty.
HUMAN RESOURCES / TRAINING
Established an environment to attract talented people; recruited and hired
a culturally diverse employee team; and maintained a workplace that
encouraged high employee performance.
Developed a strong management team and used motivating leadership to train,
mentor, and oversee as many as 80 employees.
Built pride in work; improved employee morale; implemented incentives to
reward outstanding employees and retain top performing workers; and
facilitated training designed to improve the talents, skills, performance,
and productivity of managers, sales representatives, and other staff.
CUSTOMER SERVICE
Enhanced positive customer relations at all organizational levels and
achieved customer satisfaction goals using excellent listening skills and
innovative problem solving techniques.
Provided prompt and courteous customer service to meet the needs of a large
customer portfolio and commended for being extremely service-oriented with
excellent follow-through skills.
EMPLOYMENT HISTORY:
Branch Manager, Terminix, VisaLia
(December 2008 - Present)
Direct P&L accountability for area serving over 2000 customers and an
Annual operating budget of over $7 million.
Manage a staff of 15 including a Service Manager, Office Staff, Outside
Sales Professional's, and Pest Control Technicians.
Achieved double digit growth in Revenue and Profit in each of the past two
years.
Mark Marcelli
Page 3
Branch Manager, aramark uniform company
(Oct 2007 - December 2008)
Direct P&L accountability for area serving over 1000 customers and a Annual
operating budget of $4 million
Managed a staff including 2 Account Executives, 1 District Manager and 12
Route Sales Representatives.
Grew business by 15% over prior year.
Home depot supply company
(July 2007 - October 2007)
Support Manager managing 2 Assistant Managers and 17 Merchandisers covering
53 Home Depot Stores in the Eureka, San Francisco Bay Area, Salinas, Napa
and Vacaville areas.Grew business by 15% over prior year.
PEPSI BOTTLING GROUP
(June 1981 - May 2007)
Promoted into increasingly responsible leadership positions
throughout a successful career with the world's largest manufacturer,
seller, and distributor of Pepsi-Cola beverages.
Career Highlights:
Lead Territory Sales Manager Durham, CA 02/04 -
05/07
Territory Sales Manager Sacramento, CA 05/99 -
01/04
Delivery Logistics Manager Somers, NY 05/98 -
05/99
Operations Support Manager Pleasanton, CA 07/97 - 05/98
Territory Development Manager Sacramento, CA 10/94 -
07/97
Key Account Manager Sacramento, CA 07/93 - 10/94
Territory Development Manager Sacramento, CA 10/91 -
07/93
Merchandising Manager Fresno, CA 01/87 - 10/91
EDUCATION AND TRAINING
Bachelor of SCIENCE DEGREE PROGRAM - POLITICAL SCIENCE MAJOR
California State University, Fresno (completed four years toward
BS degree, 7 units remain)
Special Training / Continuing Education: (partial listing)
Supervisory Skills Training ? World Class Sales Coach
Preparing Others to Sell ? P.E.P.S.I. Selling Methods
Territory University Selling Foundation ? Diversity Training
Six Month Terminix Branch Manager Training Program