Sales Manager

Terence L. Woznicki

**** ******* **** **** abg3l8@r.postjobfree.com

Home: 714-***-****

Yorba Linda, CA 92886

Mobile: 714-***-****

Operations /

Sales / Technical support Manager

Successful sales / product management professional possessing extensive and

broad technical knowledge from 25 years plus hands on experience in both

distribution and manufacturing of products and services. I have excellent

communication and presentation skills. I can offer innovative and practical

solutions. I also have proven effective leadership skills able to develop

business partnerships, mentor staff, disciplined in providing customer

service, teamwork and achieve high performance standards. I can be a

contributing factor to the overall growth and stability of a progressive

growth oriented organization.

Areas of Expertise

. Sales, Presentations, Marketing . Contract

Negotiations and Purchasing

. Operations Management . Training

and Development of Staff and Reps.

. Technical / Customer Service Management . Computer

efficient in Windows and Macintosh systems

. Architectural & Engineering Blueprints . Supervision of

staff

Professional Experience

LED Concepts, inc.

Lake Forest, Ca.

Director of New Market Development (sales manager) May 09 -

October 15, 2010

Responsibilities include:

. Manage, train and make joint field sales calls with independent sales

representatives.

. Sales calls to Architects, Lighting Designers and Engineers for the

purpose of setting specifications and sales.

. Write marketing / sales plan based on our target customer.

. Search out and assemble a database of target customers.

. Search for and interview independent representatives for USA coverage.

. Assist in writing technical specifications for new product literature.

. Conduct marketing research: pricing, market size, competitive products,

and potential market growth.

Significant Achievements:

I was instrumental in the development of a new product line, making

numerous changes based on research of the end user. The second phase of

getting the product to a sales team for marketing just begin. I was in

process of putting together nation-wide independent representative

agencies. I was successful in landing several large contracts in the first

three weeks of sales efforts.

Nora Lighting City of

Commerce, CA. Technical Support Manager /Inside Sales Manager / Quotations

Manager January 06 - March 08

Responsibilities include:

. Technical assistance to all inside and outside . All Quotations and

follow up

. Customer and Rep interface . Sale support to Regional Managers

and reps (52 agencies)

. Interface with Software vendor to improve database . Generate

Sales/Quote reports for Regional Managers

. Manage Quotation Database . Interface with engineering for

product development

. Interface with marketing dept in an effort produce . Interface with

suppliers for product development

technical specifications for all products. .

Supervise staff

Significant Achievements:

. I developed a method that allows all quotations, specifications and

literature to be delivered via email.

. I have also implemented a quotation module database that has been

modified to our specific needs.

These changes allow for instant access to any quotation that has ever been

generated thus allowing for modifications or changes based on project

changes, pricing or quantity needs. These changes have made a significant

difference in communications with our reps allowing for a much quicker

response time and sales increase of over 24% over the prior year in the

same period. Before I was hired the Quotation Dept. would generate about

600 +- quotes annually. During my first year after implementing numerous

changes we generated over 1800 quotations. Sales increased as a percentage

of the increased quotations I was able to respond to every request.

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ELA Lighting

City of Industry, Ca.

Inside Sales Manager / Technical Support

November 2003 - August 2005

Responsibilities include:

. Technical assistances and all quotations for . Quotation follow up

architectural lighting . Supervise order

desk/customer service

. Take all technical product information . Generate sales and

backlog reports

telephone calls, e-mails and faxes

. Customer interface with respect to manufacturing, shipping schedules and

warranty return and repair

Significant Achievements:

. Developed and implemented electronic presentation delivery method

(including drawings and specifications), that

resulted in 20% increase in the number of presentation and ultimately

increased sales by $400k. This was accomplished in a 12 week period.

. Significantly cut response time to all inquires regarding products or

pricing.

** I was hired to take over as west coast regional sales manager, after

sales stabilized and increased. Due to

corporate financial difficulties I was told that my inside position would

not change for quite sometime. I was finally laid off with many others in

an effort to preserve cash flow until a suitable buyer for the company was

located.

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US Traffic Corporation

Santa Fe Springs, Ca.

Sales Manager /Operations Manager

February 2003 - September 2003

Supervised operations for four different manufacturing divisions of US

Traffic. I had a direct staff of 4 department supervisors that had

responsibility for 63 employees including, customer service, sales,

engineering and manufacturing and 61 independent sales agencies that

required my technical assistance.

Responsibilities include:

. Managed day-to-day operations, people and predicaments .

Supervised manufacturing and sales/service staff

. Interfaced and trained customer service department .

Interaction with sales and independent sales agents

. Interaction with engineering, new product development &UL . Negotiate

with suppliers and vendors

. Track all pertinent data for sales/shipping and labor .

Track inbound containers from overseas partners

. Conducted weekly production meetings

. Track and generate production / cost / backlog

. Trained Sales Reps on new product also made joint calls. .

Participated in trade show.

Significant Achievements:

. Implement a production review and update procedure that improved

manufacturing time and reduced back orders.

. Achieved major cost cutting through negotiations and changing vendors

*** I am no longer at US Traffic because of a corporate buy out and

subsequent merging of several companies that also included personnel and

moving all manufacturing to Mexico.

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National Electric Manufacturing Corp.

Commerce, Ca.

Operations Manager/ Inside Sales Mgr.

March 2000 - January 2003

This company manufactured, work and inspection lighting for the

professional mechanic and maintenance persons. I was their in house

technology expert and consultant.

Responsibilities include:

. New product development, which included interface with sales department

and large OEM customers.

. I was the main contact for all technical support for all sale personal

and O.E.M. customers

. Conducted extensive market research for target OEM clients

. Sourcing for components and processing, including overseas suppliers

. UL and CE compliance work responsibility including all contact and

documentation with Underwriter Laboratories

. Main contact with all vendors and outside engineering companies including

overseas suppliers, which included pc

power boards, plastic injection molding, magnetic and electronic

ballast, lamps and others

. Product labeling, and product compliance procedures

. US patent searches concerning infringement avoidance

. Production problems and was charged to remedy the problems

Significant Achievements:

. I wrote all of the user and care manuals for products including some of

the illustrations and had them translated to

Spanish and French, resulting in increased sales to Canada and South

America

. Remedy production problems, i.e. by outsourcing subassemblies saving

significant time & cost

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Remote Source Lighting International Inc.

San Juan Capistrano, Ca.

West Coast O.E.M. / National Accounts - Sales Manager

June 1996 - August 1998

This was a start up company specializing in fiber optic lighting systems.

Closed Sept. 98

Responsibilities include:

. Managed independent west coast sales agencies.

. Conducted extensive market research for target client qualifications

. Attended and worked various trade shows aimed at targeting new OEM and

National Accounts clients.

. Qualify and target various trade publication advertising.

. Presided over collaborative meetings with vendors and engineering staff

to alleviate new product

problems and existing field problems

Significant Achievements:

. Developed a new marketing plan directed toward integrating existing

product line and technology as well as new

technology into target O.E.M.s product lines.

**Note: I worked as an independent consultant for 8 months for Remote

Source Lighting Int. as a project manager, which included working with

engineering staff and staff physicists and light lab, before going on

staff.

Alpha and Omega Marketing Services

Yorba Linda, Ca.

January 1993 -

to June1996

Independent Manufacturer's agent, Distributor and Service Agency of

Equipment and disposables.

Specializing in highly technical sales.

Founder and principal marketing agent / Sales Manager

Initially, targeted hospitals and hospital buying groups. Products

included: laser fibers and accessories, general surgical instruments,

endoscopes and accessories, medical light guides, fiber optic illumination

(light sources), specialty instrumentation and mechanical instrument

holding devices, orthopedic surgical instrumentation.

Marketing further to target the O.E.M. industrial market due to the medical

market economical slump and down turn.

Responsibilities include:

. Qualify, seek out and cold call potential clients . Consulted on

medical and lighting systems

. Set up several small companies on computer accounting systems . Set up

local area networks (LAN) for CAD/CAM systems for CNC machine shop for use

on mills and machine centers

Significant Achievements:

. Developed, sold and built custom work lighting systems to Boeing Corp.,

Gulf Stream Aerospace Corp. and Lear Jet, Inc. These lighting systems are

used during the manufacturing process as temporary lighting in the fuselage

and cabin during assembly process and remain in use for up to 6 months

before being transferred to another aircraft

. Worked with a C.N.C production machine shop to develop a product line to

market to limousine builders that I sold to the largest limousine builder

in the USA.

The Lite Gallery, Inc.

Anaheim,

California

Founder / President /Sales Manager

1974 to November 1992

Wholesale/Retail lighting distributor and manufacturing. Plan, set up and

supervise the continued daily operations of business involving all

departments. Our target market was new construction single-

family/multifamily construction, Hotels and Restaurant-new and remodels,

(homeowners) remodeling, decorators/designers. This also included a 3500

sq. foot retail showroom.

Responsibilities include:

. President and Treasurer . Consult heavily with residential, restaurant

and hotel contractors / builders

. Presentations to architectural departments, designers and project

managers . Layout of HID outdoor area lighting

. Worked closely with various banks, CPAs and controllers.. Trustee of the

company's pension trust funds and also

. Managed various aspects of insuring a business in the daily operations.

. I created and maintained a Macintosh computer network (LAN) as work

stations . Authorize all corporate purchases including all capital

equipment. . Develop and approve corporate policies, procedures, and

benefits.

. Negotiate all major inventory purchases and customer contracts. . Sales

manager and sales trainer

. Managed all staff through department heads and handled the ongoing

employee relations

Significant Achievements:

. I was able to start a company in an economically depressed time and

increased sales to just short of 5 million annually in just a few years.

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