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Sales Manager

Location:
Northridge, CA, 91326
Posted:
August 06, 2011

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Resume:

PAMELA HARRIS

***** ****** ****** * Porter Ranch, CA 91326 * 310-***-**** *

pharrislicen

sin

g@a

ol.

com

Brand Licensing Executive

Results-oriented, passionate, analytical, revenue generating professional.

Resourceful/self-starter with proven sales track record. Continually met

objectives and exceeded predetermined revenue targets.

. Contract Negotiations

. Build Solid Toy Brands

. Launch New Product Lines

. Strong Retail Relationships

. Establish Product Development Process

. Design Cohesive Programs

. Identify New Businesss Opportunities

. Domestic/ International Licensing Industry Relationships

LICENSING WORKS! (Independent Licensing Agency)

Consultant January 2011-Present

Solicit domestic licenses for Hard and Soft Line categories including

Apparel, Accessories, Home Furnishings,

Toys, Collectibles, Halloween Costumes, Collectibles, Gift/Novelty and

Stationery.

. Responsible for re-launching KEWPIE as a "Junior" property at retail.

. Develop licensing programs for TARZAN 100TH Anniversary, ZORRO, BUCK

ROGERS,

PUPPY IN MY POCKET, MOULIN ROUGE, TETRIS, CASTLE, HEARTS FOR HEARTS

GIRLS

and PLAYTIME BUDDIES.

. Actively search/identify and entertain "new business" opportunities

for agency representation.

PARAMOUNT PICTURES (Motion Picture/TV Studio)

Manager of Licensing March 2008-September

2010

Managed Domestic Licensing programs for Hard Lines and Soft Lines,

including Apparel, Accessories, Home Furnishings, Toys, Dolls, Halloween

Costumes, Collectibles, Gift/Novelty and Stationery categories.

. Achieved maximum success re-launching classic film library titles:

THE GODFATHER, GREASE, BREAKFAST AT TIFFANY'S, THE WARRIORS, TOP GUN,

FLASH DANCE and FOOTLOOSE.

. Established ANGEL CAT SUGAR as a successful brand in U.S., with retail

placement at Walmart,

Walgreens, CVS and Rite-Aid.

. Accomplished retail product placement for BREAKFAST AT TIFFANY'S 50th

Anniversary, GREASE

and IT'S A WONDERFUL LIFE at Target, Barnes & Noble, Borders and

Lowes.

. Forecasted/projected ultimates and actuals revenue quarterly.

Solicited, negotiated and finalized

licensing agreements. Developed and maintained relationships with

licensees and retailers.

. Effectively communicated daily with client base of 70 and 7 Celebrity

Estate offices.

. Continually met individual goals and increased revenue by 25%

annually. Personally delivered CASH

advance revenue receipts in excess of $2M, with Minimum Guaranteed

revenue of over $3.5M.

ADVENTURE PUBLISHING GROUP (Licensing Industry Trade Magazine Publisher)

West Coast Advertising Director November 2006-March 2008

Sold advertising space for The Licensing Book and The Toy Book to

entertainment/animation studios, production

and toy companies in California, Nevada and New York.

. Signed up 16 new accounts and generated revenue over $200,000 within

first 6 months.

. Created/presented advertising proposals to potential clients and

negotiated terms for Insertion Orders.

. Tracked sales to completion and receipt of art/editorial materials.

Pamela Harris Resume

Page 2

PLAYHUT ENTERTAINMENT (Toy Company Entertainment Division)

Director of Licensing April 2003 - April

2004

Launched in-house entertainment division for prominently established toy

company. Developed licensing programs

for "Chinamation" properties BIRD ISLAND, WAY OF THE WARRIORS, LITTLE MONK

and DeCHENG.

. Spearheaded launch of LITTLE SIGNZ licensing program. Project managed

writing, illustration,

self-publishing and retail placement of children's book for LITTLE

SIGNZ.

. Developed infrastructure including PR firm, Media Consultant and Legal

Counsel. Interacted daily on press releases and media calls for

toy/entertainment divisions.

. Established in-house Chinese Licensing Agency. Built relationships

with key executives in order to acquire properties for international

representation thru offices in China.

. Managed staff of 4 -- Assistant, Product Development Coordinator,

Media Consultant and PR firm.

HEARST ENTERTAINMENT (Diversified Media Company)

Director of Licensing

April 1999 - April 2003

Managed/developed domestic licensing programs for classic comic strip

properties BEETLE BAILEY,

THE FAMILY CIRCUS, HAGAR THE HORRIBLE, MANDRAKE THE MAGICIAN, FLASH GORDON.

. Established retail promotion with AAFES to support the 50th

Anniversary of BEETLE BAILEY.

. Increased sales by 50% and generated licensing revenue of $2M in Hard

and Soft Lines categories.

. Re-launched FELIX THE CAT "Junior Brand" at mass/specialty accounts --

Hot Topic, Target/Wal-Mart.

. Managed staff of 2 -- Assistant and Product Development Coordinator.

SONY SIGNATURES (Motion Picture Studio)

Manager of Licensing May 1994 -

April 1999

Developed/executed/managed domestic licensing programs for Columbia/TriStar

motion pictures, television, music and third-party properties: MEN IN

BLACK, JUMANJI, STARSHIP TROOPERS, MATILDA, WHEEL OF FORTUNE, THE NANNY,

JEOPARDY, I DREAM OF JEANNIE, THE THREE STOOGES, RINGO STARR, and PRINCE.

. Built successful licensing program for television show THE NANNY.

Worked closely with Fran Drescher to develop the "Talking Nanny Doll."

Arranged appearance at Toy Fair and on David Letterman Show.

. Launched line of collectible products for RINGO STARR. Arranged

plate/figurine signing for manufacturer.

. Worked closely with retailers guaranteeing shelf space for up-coming

motion picture tie-ins. Presented retail programs to mass/specialty

accounts.

. Generated revenue in excess of $5M in Soft and Hard Lines categories

. Supervised staff of 3 -- Assistant, Product Development and Sales

Coordinator.

Education

West Los Angeles City College

UCLA Extension Classes



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