Kathy Gold
*****-* ********* ****. #*** • Mission Hills, CA 91345 • ****@*********.*** • kathygold.com
Highly creative and multitalented Marketing Specialist who contributes to the organizations business
objectives and marketing initiatives. Extensive experience with corporate identity, print collateral, advertising,
web design, and multimedia. Skilled in both print and web design. Accustomed to performing in deadline-
driven environments. Focused on achieving goals and plans laid out. .
• White Hat Organic SEO • Banner and HTML Advertising • Web and Print Design
• Email Marketing • Online and Offline Marketing • Online and Offline Promotion
Computer and Technical Proficiencies: HTML JavaScript CGI Perl PHP Photoshop Image
Ready Poser Microsoft Office Suite FTP UNIX C++ DHTML Java Dreamweaver ASP
PROFESSIONAL EXPERIENCE
FREELANCE Internet Marketer specializing in ecommerce, sales and ROI, Self-Employed/Freelance,
Mission Hills, California, 2009 to Present
• Designs, builds and develops as well as online and offline marketing and promotion
Key Accomplishments and Direct Contributions as a Freelance Internet Marketer and Website
Designer:
Performs SEO services for clients; successfully getting their websites to the first page of
google.com
Designs, builds ecommerce websites that generate revenue for clients
Designs, builds websites that generate customers and leads for clients
DIRECTOR OF MARKETING / WEBSITE DESIGNER, EuroTeezer, Sunland, California, 2003 to 2009
• Created, developed, built, updated, and maintained all company’s websites as well as all the online
marketing and promotion.
• Established and maintained professional and productive relationships with vendors and businesses
Key Accomplishments and Direct Contributions as the Director of Marketing at EuroTeezer:
Performed Organic White Hat SEO services, all grassroots online marketing and promotion.
Developed and implemented strategic marketing and sales campaigns while maintaining a
strict budget which significantly increased overall sales, revenue, and brand identity
Created a website which eliminated the need for instructional videos, reduced overall costs,
streamlined purchase processes, and increased sales by developing a membership database
Saved the company over $500,000 through the optimization of the company’s five websites
MANAGER OF WEB PROMOTION / WEB DESIGN, Mole Richardson, Hollywood, CA, 1999 to 2003
• Created, developed, built, and maintained the company’s ecommerce, wireless, and intranet websites
Key Accomplishments and Direct Contributions as the Manager of Web Promotion / Design:
Designed and built the AOL TV ecommerce store which reached over 1 million new customers
Streamlined the ordering process which increased overall sales and increased the client base
Developed a successful marketing campaign for the company’s affiliate program which
significantly increased brand identity, affiliate retention, and overall sales and revenue
OPERATIONS MANAGER / OWNER / PRESIDENT, Digital Gold, Studio City, California, 1996 to 1999
• Managed, motivated, and mentored employees throughout the U.S. and facilitated training programs
• Designed and built ecommerce and brochure websites & developed marketing/promotional campaigns
Key Accomplishments and Direct Contributions as the Operations Manager at Digital Gold:
Secured large clients, including Courtyard Marriott, Beverly Hills Hotel, and Suzuki Cars
Professional Development Training: Computer Learning Center – Computer Programming Fundamentals