Manager Marketing
Resume:
DUSTIN S. HICKERSON
**** ******* **** **** ** Texarkana, AR 71854 * 903-***-**** * ************@*******.***
O BJECTIVE
To pursue a career in a growing company dedicated to growth, teamwork, and stellar performance.
S UMMARY
A seasoned leader that can direct an organization in the visioning of a marketing strategy and
development of a project plan. Skilled in effective sales and marketing communications, business
development, team building and mentoring.
EDUCATION
Bachelor of Science in Exercise Science August 2004
Southern Arkansas University Magnolia, AR
Licensed Nursing Home Administrator (Arkansas-state only) February 2011
P ROFESSIONAL EXPERIENCE
Heritage and Reunion Plaza October 2009-Present
Stonegate Senior Living Corporation
600 W 52nd Texarkana, TX 75501
External Marketing Director
Supervisor: Elizabeth Brit
• Responsible for developing and maintaining professional relationships with Hospitals, Physicians,
Case Managers, Assisted living Managers, and Social Workers.
• Collaborate with operations, business office manager, and clinical staff to ensure the intake
process meets the needs of the patient, family at both facilities.
• Identified and managed the marketing organization's key external business partner relationships.
• Wrote formal marketing plans and formulated strategic schedules for two long term care facilities.
• Managed a marketing/admissions team in the execution of a marketing campaign that was
successful at acquiring, in 2010, a total of 248 admission opportunities and 27 lost opportunities.
With a conversion rate of 90%.
P ROFESSIONAL EXPERIENCE CONTINUED
Peachtree Hospice August 2008 - October 2009
2910 Jenny Lind Building 4 Fort Smith, AR 72901 Texarkana, AR
Provider Relations Manager
Supervisor: Jim Petrus
• Collaborate with operations and clinical staff to ensure the intake process meets the needs of the
patient, family, and referral source.
• Created the company's distinct B2B and B2C brand messages.
• Responsible for developing and maintaining professional relationships with Hospitals, Physicians,
Case Managers, Assisted living Managers, Nursing Home Administrators throughout a designated
territory of Southwest Arkansas and Northeast Texas.
• Responsible for planning, organizing, and directing activities within their specific area.
• Helped determine corporate strategic business direction, and build a full-time staff.
LifeTime Wellness LTD August 2006 - August 2008
1500 WatersRidge Lewisville, TX 75029 Texarkana, TX
Wellness Director
Supervisor: Michael Brown
• Managed a team of wellness specialist in the design of the wellness program at two long term
care facilities.
• Planned and implemented resident weekly care plan meetings after collaborating with an
interdisciplinary team.
• Conducted group fitness classes that encompassed a range of exercise activities.
• Engaged in various other projects, including a networking opportunity to present the program to
local hospitals, physicians and case managers.
• Partnered with physical and occupational therapists to devise maintenance programs for residents
to exercise and maintain the strength and coordination they acquired through traditional
rehabilitation.
E XTRACURRICULAR ACTIVITIES
• Special Olympics Volunteer.
• Overall winner Arkansas State Bodybuilding and Figure Championship (Mr. Arkansas) National
Qualifier
• Member of Highland Park Baptist Church.
• Arkansas High School Athletic Trainer (Volunteer)
• Sigma Pi Fraternity Alumni.
• Named to Dean's list at Southern Arkansas University.
• Awarded Outstanding Student Leader.
• Named to Kappa Delta Pi Honor Society.
• Elected Senator, Student Government Association.
• Member, Student Activities Board.
• Student representative for Academic Affairs Committee.
R ESEARCH
• Effects of an 8-week Super Slow (Power of 10) Program on Components of Physical Fitness
James W. Navalta Phd., Dustin S. Hickerson, and Douglas R. Young
Southern Arkansas University
Department of Health, Kinesiology, and Recreation
• Comparison of Body Composition Measurements Using Various Breathing Patterns in the Bod
Pod
Dustin S. Hickerson, Douglas R. Young, and Cassie Franks
Southern Arkansas University
Department of Health, Kinesiology, and Recreation
DUSTIN S. HICKERSON
5411 Capitol Hill West Rd Texarkana, AR 71854 * 903-***-**** * ************@*******.***
R EFERENCES
Marc Smith, M.D.
Neurosurgical Associates of Texarkana
1002 Texas Blvd., Ste. 406, Texarkana, TX 75501
Brian Harris, ACNP
Express Care
5483 Summerhill Rd
Texarkana, Tx 75503
Philip Hahn, DPM
Advanced Foot & Ankle Center
5606 Summerhill Rd
Texakana, TX 75503
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