Sales Marketing
Resume:
PAMELA GIAMBATTISTA
***************@*****.***
SUMMARY:
. Marketing communications professional with extensive years of experience
in marketing, advertising, public relations, sales support, and business
development.
. Excellent experience in managing communications between vendors and sales
representatives to successfully plan and execute National Sales Meeting
for 1200+ attendees. Created an on-line efficiency system, streamlining
attendee information leading to greater dealer participation and an
increase in sales.
. Good experience in communicating all departmental direct mail and email
blasts.
. Executed all special projects for President, VP of Marketing, and MARCOM
Director, maintaining accurate and detailed files. Initiated special
copier promotion leading to the highest monthly sales of business copiers
generating over one million dollars in monthly copier sales
. Streamlined shipping of products leading to a 30% savings in delivery
charges.
. Proven ability to coordinate the planning and execution of strategic
marketing initiatives driving desired results.
. Possesses excellent communication and project management skills and the
ability to excel in a team environment.
. Strong experience in analyzing and preparing reports, business
correspondence, and presentations.
. Proficient in managing/ executing/ evaluating specialized projects
including sales, marketing, and direct dealer channel.
. Created and managed promotional merchandise web site and on-line shopping
tool leading to a 25% increase in sales.
SKILLS:
. Microsoft Office Suite (Word, Excel, PowerPoint), Lotus Notes, Content
Management Systems
PROFESSIONAL EXPERIENCE:
GMM Productions, Elmwood Park, NJ
2012 - Present
Marketing Coordinator
. Managed advertising and marketing for clients within their budget.
. Provided direction for the use of social media and the demographics of
the event.
. Handled calls and emails and generated reports.
. Scheduled meetings and appointments.
. Created and directed promotional merchandise Website and on-line shopping
tool.
Kyocera Mita America, Fairfield, NJ
2004 - 2012
Marketing Communications Administrator
. Managed/ executed/ evaluated specialized projects including sales,
marketing, and direct dealer channel.
. Managed communications between vendors and sales representatives to
successfully plan and execute National Sales Meeting for 1200+ attendees.
. Developed and implemented marketing promotions designed to increase
revenue.
. Responsible for communicating all departmental direct mail and email
blasts.
. Created and directed promotional merchandise Website and on-line shopping
tool.
. Creation/ Administration of customizable collateral website.
. Administered dealer Rewards Program website.
. Daily management of all three sites.
Shop-Rite 2003
- 2004
Administrative Support
. Managed $3.5M budget for marketing department, including general
accounting duties.
. Managed workflow for billing resolution.
. Executed all special projects for President, VP of Marketing, and MARCOM
Director, maintaining accurate and detailed files.
. Initiated department cost savings through negotiated contract
adjustments.
. Advertising/ Public Relations Support.
. Assisted with all facets of advertising including media plan, tracking,
billing and contract negotiations.
. Provided logistical support to PR Director including the monitoring and
reporting of corporate mentions and competitor activity in various print
and on-line publications.
. Ability to achieve desired results in stressful environments.
. Problem-solving multi-tasked with exceptional interpersonal skills.
Air Power Inc., Fairfield, NJ
1985 - 2003
Owner
. Managed workflow for billing resolution.
. Initiated department cost savings through negotiated contract
adjustments.
EDUCATION:
. Bachelor's Degree in Business, Montclair State University, Montclair, NJ,
1984
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