Neil Horowitz
*** ******* **.-*********** **-****7-908-***-**** - *******@*****.***
Education
Hofstra University, Hempstead NY Graduated
Bachelors of Business Administration in Marketing December 2011
Employment
Advanstar Communications, Iselin, NJ March 2013-July 2013
Temporary Marketing Assistant
• Perform Market research
• Organize data and gather information
• Carry out day to day administrative tasks
• Articulate excellent written and verbal communication skills
• Maintain a strong understanding of the advertising industry
The Newark Group, Cranford, NJ March 2012-September 2012
2012 Corporate Marketing Intern Program
• Performed marketing research through assessing size and potential for identified market opportunity
• Assessed and proved out competitor’s current “go-to-market” strategies and pricing for “current state”
products in this space
• Identified geographic “hot-spots” for initial and full roll-out of new innovative products
• Assisted the team in the assessment of the first ever internet sales presence for the Newark Group
• Identified and aligned manufacturing partners for outsourcing of the critical process step
• Utilized databases to generate leads for the sales team
• Utilized operational data to resolve where faulty products where coming from in order to reduce the
production of those faulty products for an increase in revenue
• Edited marketing copy and promotional material
• Coordinated between various departments in order to complete assigned projects and tasks.
• Coordinated and organized sales meetings
• Assisted in the generation of ideas for new innovative products for the Newark Group
• Assisted in the creation and editing of direct mail and email lists
• Assisted in the promotion of the companies tradeshows
Sanjika Worldwide, New York, N.Y. February 2012-May 2012
Digital Marketing Intern
• Interacted with the agencies current and potential clients as well as industry professionals and effectively
ensured their needs had previously been and where currently being met
• Participated in in-house training opportunities on products and services and attended all scheduled meetings
(remote)
• Researched and supported events for Atlanta, New York, Miami, and Los Angeles offices
• Consistently worked on assigned team strategy for further inbound market penetration
• Contributed to the Sanjika blog and departmental monthly email-marketing newsletter
• Maintained local and national public relations media lists, the editorial calendar, the industry awards calendar,
and managed deadlines and ensured timely submissions
• Sustained case study asset gathering and delivery
The SS United States Conservancy, New York, N.Y. December 2009-May 2010
Marketing Intern
• Planned and executed events exceeding 100+ guests
• Performed research on grants and potential clientele of the organization
• Conducted sales of organizations merchandise
• Created proposals for fundraising and awareness building activities
Computer Skills
Microsoft Office(Word, Excel, Access, PowerPoint, and Outlook) skills, Adobe Photoshop, Word Press, Online Research, Hoovers
Database, Webinar training in (Microsoft Office Excel, Word, and PowerPoint, SEO, Blogging with Word Press, and Social Media)