Zenaida Binayug-Cleveland
***** ***** ***., *** **** 55309 MN, USA
*******@*****.*** **.*********@*****.***
Mobile Phone: 763-***-**** Home Phone: 763-***-****
SENIOR HUMAN RESOURCES MANAGEMENT PROFESSIONAL
Dynamic and proven senior human resources management professional with extensive experience
positively impacting organizational performance. A trusted advisor and confidant to management in an
environment where the ability to influence and build relationships is critical. A strategic business partner
with strong collaboration skills. Excellent conflict resolution, decision making and change management
skills. Above average ability to build strong working relations with all levels in the organization.
Experienced in multi-cultural work settings/environment.
CORE SKILLS
HR Strategies Business Strategies
Management Coaching Organizational Effectiveness & Development
Key Talent Management Workforce/HR Planning
Strategic Planning and Budgeting Performance Management & Improvement Systems
Policy Development and Deployment Employee Safety, Welfare, Wellness & Health
Employee Training & Development Employee & Labor Relations
Conflict Resolution Legal/HR Regulatory Compliance
Change Management Manufacturing Processes
ISO & Quality Mgmt. Systems Compensation & Benefits Administration
PROFESSIONAL EXPERIENCE
Human Resources Director March 2009 – April 2013
Quantum Hotels & Resorts, Inc. Makati, Philippines
Participated in the development of the corporate strategic plan and the annual business plan. Provided
leadership in translating corporate strategies and business objectives into functional plans and goals for
the Company and the entire HR team. Provided corporate and functional leadership in designing,
developing, and implementing human resources strategies, programs, tools, resources, and policies that
optimize revenue and profitability and support the achievement of the company’s long term profitable
growth goals by aligning the people resources with the vision, mission, values and business objectives of
the organization.
Partnered with hotel business/functional leaders to grow technical and leadership capabilities throughout
the organization. Served as strategic and proactive business partner and advisor to management and
business managers on all human resource issues.
HR & Administration Manager March 2007 – Feb. 2009
pITstop Precision IT Services On Time, Inc. Makati, Philippines
Was directly responsible for the HR and Administration staff of the Company, performing all HR
activities, including succession planning, culture & engagement, compensation management, payroll,
benefits, staffing, and learning and development and office administration, security and maintenance.
Provided organization consulting on key people strategies in support of the business segment objectives.
Initiated appropriate key talent development, sourcing and deployment strategies. Provided coaching to
business unit heads and leaders and facilitated the identification of appropriate Leadership Development
programs to identified candidates. Ensured that all human resource practices are in compliance
with regulatory, legal and contract requirements, company standards and values. Instituted HR
and Admin. programs, policies and procedures.
HR Manager October 2005 – January 2007
Derm Pharma, Inc. Makati City, Philippines
Provided full spectrum of HR support to the Company and to its affiliate companies. Developed,
implemented and led effective and efficient staffing processes and support to ensure that ongoing,
periodic and seasonal needs of the Company were met. Created a work environment that improved
employee relations and reduced legal exposure while achieving quality standards and business results.
Collaborated with management and business units heads to review and implement all aspects of HR
programs and procedures including recruitment, training, discipline, employee relations, and even
retention. Developed and instituted innovative staffing strategies that reduced turnaround time by 20%.
Trained internal candidates to fill hard-to-find positions.
HR Manager cum Deputy OIC/Asst. GM August 2002 – October 2005
Sofitel Grand Boulevard Hotel Manila, Philippines
Provided leadership and strategic direction to the management and administration of all facets of human
resources function. Designed, planned, and implemented all aspects of Human Resource development
for the hotel. Responsibilities included succession planning, development of management, interpretation
of company policies, processes and procedures, strategic recruiting plan creation and implementation,
recruiting, screening, hiring, orientation, employee relations, performance management, reward and
recognition, retention strategy, benefits administration, and to serve as initial point of contact for all HR
issues. Assisted GM in managing employee performance to improve retention, reduce attrition, improve
employee morale.
Handled labour relations and effectively dealt with the union officers resulting to peaceful, productive
and harmonious working relationship. Stabilized industrial peace and employer-employee relations in the
workplace through proactive approaches in resolving conflicts, employee concerns and grievances. Was
well recognized by the union leaders and a very effective facilitator in grievance meetings. Developed
and implemented programs for retrenchment and reduced work week.
HR & Administration Manager April 1999 – May 2002
Automotive Interiors Corporation (Toyo Seat Phils. Corp) Laguna, Philippines
Primary responsible in planning and administering strategies and programs in support of the overall
business objectives. Led the development, execution, coordination and communication of human
resource initiatives in all areas of human resources. Supported plant/operations management in
establishing and leading business unit and HR unit strategies to ensure achievement of business
objectives. Ensured successful deployment of HR and Admin. strategies and tactics. Served as the main
point of contact/consultant for managers on employee relations, performance management, employee
motivation and discipline, training and HR compliance issues. Assisted, advised and influenced
managers, and supervisors with day-to-day HR related issues. Provide proactive, innovative, and
customer focused HR solutions that are based on knowledge of the business, employees, and established
objectives.
HRM Manager January 1996 – March 1999
Jaka Investments Corporation Makati City, Philippines
Was initially hired as Recruitment Manager for the conglomerate and was promoted to HRM Manager
Manager after a year providing HR services and support to its affiliates companies. Advised business
leaders on fair practices and employee performance and discipline issues to reduce corporate liability.
Helped company achieve competitive advantage by retaining top talents. Professionalized the recruitment
process which resulted to a speedy and effective manpower sourcing specifically for its property
development and construction company. Made revisions to the existing recruitment and hiring procedures
resulting in a more systematic and simplified process. Introduced the use of psychological exams as a
recruitment tool. Was overall in-charge of the recruitment, selection and hiring functions for the Group's
food manufacturing, consumer products distribution, manpower and security, investments and property
management and development companies. Successfully coordinated and facilitated a high level HR
conference for the Group's HR officers and managers from all its offices within the country.
Implemented Management by Objective as a performance management tool and then later on adapted
Balanced Scorecard
Personnel/HR Manager December 1994 – January 1996
Amanpulo Palawan Island, Philippines
Managed and led the human resources department which involved recruitment, records management,
employee and labor relations, training, compensation and benefits administration, manpower planning
and human resources information system and employee services like the cafeteria, accommodation and
health services.
Accomplishments: Improved turnover rate by introducing various employee retention programs.
Institutionalized monthly employee events that serve to foster strong team spirit and overall good will.
Improved employee services (cafeteria, accommodation and health facilities) in the resort which resulted
in improved employee satisfaction.
Other previous positions held:
1. Personnel Manager for The Mario’s Group of Restaurants
2. Admin. & Personnel Officer for Topros, Inc.
3. HRD Supervisor for MOF, Incorporated
4. Admin. Asst./Dept. Head for Ephpheta, Inc.
EDUCATION:
Advanced Studies : Short Course on Business Studies/Administration/Management
Through : Jaka Advanced Management Program, Philippines
College Course : Bachelor of Science in Psychology
Institute/University : St. Paul University, Philippines
Award : 93/100 Cum Laude
Graduation Date : 1986