Project Manager Sales
Resume:
Robin B. Baker
Robin Baker
New York, NY
***********@*****.***
Event Manager ? Media Relations / Support ? Budgets / Account Management
Event Management: Defined, developed and implemented event concepts and
managed logistics. Experienced in developing events to build product
awareness. Generated all procurement documents, site selection, coordinated
resources, and maintained budgets. Managed event team and agencies to
achieve the desired goal for numerous clients.
Media Relations: Functioned as main contact for all media inquiries,
managed relationships and media needs. Managed media logistics for national
and international events. Experienced in handling the sensitivities and
requirements for media, executive and high profile individuals.
Budgets / Cash Management: Managed the Public Relations department budget
over a 6 year period. For all event, managed procurement, cash management,
and budget reconciliation.
Account Management: Land Rover/Jaguar, Bentley, Ferrari.
Sample Events: Auto shows, recognition events, international events,
product launches, internal meetings/ training, social events, consumer
events, tasting events.
EMPLOYMENT SUMMARY
Freelance Event Producer, New York, NY
02/2013-Present
Client: The Altman Building
o Responsible for event production while working with a creative
designer and operations manager. Responsible for vendor
coordination, production schedules and on site management.
Events Include: 2013 Many Hopes Charity Event, Vias Wine
Tasting, Baldor Tasting Experience, Roulit Dance Company Gala,
Bright Roll Consumer Conference, NYC Dept. of Ed Conference,
Gilt Sale, Savor the Success: Women in Business Conference,
Honda/GM Media Announcement, Dish West Tasting Event, Mondo
Musica, Walden Wedding.
Account Executive, New York, NY
05/2012-02/2013
Go!
o Responsible for maintaining relationships with current clients
and cultivating new opportunities. Worked to secure the Range
Rover consumer launch event, and to maintain the growing
relationship with Land Rover/Jaguar, Bentley and Ferrari.
Result: RFP opportunities and continued considerations from
these and other automotive vendors.
Public Relations Specialist/Event Coordinator, Atlanta, GA
01/2006-
5/2012
Porsche Cars North America
o Managed special events for the Public Relations department.
Worked with a cross-departmental group to accomplish two
renditions of Rennsport Reunion, an international gathering of
car enthusiasts and racing legends. Managed an 1.8mil budget
and logistics for the 3 day event held in 2004 and 2011. Worked
as part of the creative team to develop the look, feel and
message for the event. One of 3 leads for the employee team
both in training and on site. Acted as on-site manager for
staff and agency. Result: Over 30,000 tickets sold, 100
legendary Porsche racecar drivers in attendance, over 2000
vehicles registered and on display and 300 media reporting on
the weekend events.
o Acted as the main department contact for media and all incoming
inquires including customer issues and vendor solicitation.
Worked on 7 city Porsche Road Show to improve media relations
with current contact and introduced Porsche to new media
outlets. Result: Improved relationships with media and vendors
to increase productivity.
o Managed all media logistics and movements for domestic and
international media launches. Experienced in international
travel and requirements. Functioned as the "go to" person for
all media attendees prior to and during all media events.
Result: Improved relationships with media and increased event
coordination.
o Managed all logistics for vehicle launches including site,
vendors and agency, coordinated logistics, travel and special
needs for staff and media attendees. Result:
Coordinated/Planned over 40 vehicle launch events which led to
over 30 magazine covers and hundreds of articles promoting
Porsche.
o Worked with agency and social media coordinator to develop media
list for Porsche Road Show. Managed invitations, media
logistics and on site media relations and coordination at 7
national events. Result: Over 40 media in attendance which
lead to numerous articles promoting Porsche. Improved relations
with current media and introduced Porsche to new media outlets.
o Organized and planned media/customer pre-auto show events
including vehicle loading, catering, visuals and logistics.
Result: 5 years of highly successful media events which
resulted in numerous articles and improved relationships with
automotive, lifestyle and business media.
o Worked in coordination with our Marketing department and German
headquarters to produce successful media days during 3 national
auto shows, Detroit, Los Angeles and New York. Result: 5 years
of highly successful vehicle reveals which resulted in numerous
magazine covers and articles promoting Porsche.
o Managed the RFP/Procurement requirements including financial and
contractual needs for international Porsche AG events. Result:
PR department increased compliance with new procurement and
finance requirements within 1 year.
o Remained under budget for 6 years while still able to reach
department goals .
. Prepared and managed all event budgets, department
invoicing and project budgets.
. Maintained monthly reconciliation of budget and all
forecasting for Public Relations department. Reported to
GM and Porsche CFO.
Sr. Administrative Specialist/Department Coordinator, Lincolnshire, IL
02/2002-10/2005
09/2010-07/2011
Takeda Pharmaceuticals
o Developed employee recognition event for 250 attendees. Managed
10 person event team, assigned and delegated tasks, worked
within allotted budget. Negotiated with vendors to provide
employee reward activities during event. Arranged all lodging,
transfers, catering, and coordinated "Family Game Night"
activity for all attendees. Result: Most attended recognition
event for IT department. Implemented new processes for
coordination of events for the department.
o For Takeda Pharmaceuticals, implemented internal events and
promotions for IT department. Worked on launch team for sales
training and launch of new drug. Result: Achieved successful
motivational employee events
o For Takeda Pharmaceuticals, streamlined internal finance process
to achieve more efficiency and better budget tracking. The IT
department remained under budget for 3 years while still able to
reach department goals
. Developed department budget processes, acted as main
contact for internal and field employees for the sales and
IT departments.
. Maintained IT department budgets for 7 general managers.
Reported monthly updates to CIO.
Project Manager/Event Coordinator, Libertyville, IL
04/2000-
02/2002
Vector Marketing
o Developed weekly training meetings and monthly activity nights
for 30 - 40 summer office employees for 2 consecutive summers.
Developed and conducted training for staff and new hires in 10
regional offices. Result: Company implemented protocols for
office assistance in the region
o Coordinated, managed and trained new hires for the company.
Implemented new training procedures for regional district office
managers and their staff. Developed new processes for regional
base pay compensation for sales representatives. Result:
Increased revenue for company, productivity of district offices
and sales representatives.
Contact this candidate