Erica Tyler
Associate Editor of Travel and Entertainment at SmartyGirl
*******@*****.***
Summary
A Web Writer with a Masters Degree and extensive experience in highly technical research and analysis. Key
competencies:
• Analytical Abilities
• Critical Thinking
• Real Estate Knowledge
• Project Management
• Effective Communication
• Time Management
Specialties: Word, Excel, Access, FrontPage, PowerPoint, Windows XP, Windows 7, Microsoft Publisher,
Thomson One, Costar, Hoovers.
Experience
Associate Editor of Travel and Entertainment at SmartyGirl
April 2012 - Present (1 year 6 months)
Monitoring trends for Travel and Entertainment for SmartyGirlEntertainment and SmartyGirlTravel blog
posts.
• Creates digital content with relevant keywords to raise site traffic and edits according to web copy writing
conventions
• Increase web traffic by 17% through social media marketing campaigns and link building
• Monitors and assists with Interns and quarterly campaigns
Administrative Assistant at DTZ (via Ajilon Staffing)
December 2012 - April 2013 (5 months)
Assisting commercial real estate brokers with research and market analysis and compiling this data into
presentations for clients.
• Finding and researching companies utilizing internet and real estate sources to determine target markets
• Deciphering which properties closely match client requirements and coordinating tours for clients to view
properties.
Administrative Analyst at Toshiba Business Solutions (via Ajilon Staffing),
June 2012 - October 2012 (5 months)
Researched and analyzed multiple sources of data to determine client printing needs and inputted this analysis
into spreadsheets to present in a presentation.
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• Organized data from multiple sources and compiled them into a single spreadsheet for analysis
• Identified money saving measures based on collected data to help clients cut costs.
Research Assistant at Ventas (formerly Nationwide Health Properties)
April 2007 - December 2011 (4 years 9 months)
Researched Real Estate Investment Trust industry trends and analyzed healthcare and real estate industry
data.
• Screened over 1000 National and International news articles on a weekly basis; reduced and synthesized
relevant information for companywide distribution. Provided critical legal and industry information ensuring
proactive approach to potential issues.
• Organized research project to create internal database of privately owned senior housing operators as a
source of potential new tenants; mailed out contact letter to introduce sales representatives to companies;
resulted in 150 potential leads
• Compiled, filtered and produced weekly and monthly reports to keep executives aware of company standing
against competitors; analyzed stock prices of other Real Estate Investment Trusts across various industries;
provided data for acquisition decisions.
Research Analyst at Alliant Tax
June 2005 - April 2007 (1 year 11 months)
Researched disclosure laws in the field of California real estate. Handled multiple projects and analyzed
spreadsheets.
• Provided homebuyers with tax disclosures in a timely manner to assist them in their decision as required by
law.
• Contacted state, city and county agencies to obtain data regarding existing or new property taxes.
Marketing and Consulting Assistant at Hanley Wood (formerly The Meyers Group
January 2005 - June 2005 (6 months)
Assisted the Marketing and Consulting department in various capacities.
• Organized email subscription list of over 300 contacts rendering it useful for company promotions; alerted
subscribers to seminars conducted by company and organized RSVP list to ensure a successful program.
• Implemented new filing system to ensure that client data was accurate for easy retrieval.
Research Associate at Marketing and Consulting Assistant
September 2004 - January 2005 (5 months)
Contacted various real estate markets and conducted telephone surveys to gauge current trends in the
industry.
• Consistently met weekly deadline by being persistent and following up to get necessary data
• Proofread reports for accuracy
Educational Support Specialist at Allied Business Schools
October 2002 - September 2004 (2 years)
Assisted via telephone, students in the areas of Real Estate Sales and Appraisal in preparation for the State
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Exams; proofread company documents for accuracy.
• Managed the files of 30+ students and assisted them with their courses.
• Submitted weekly reports in order to ensure that the students completed their programs.
Research Associate at Quorum Consulting
March 2000 - August 2000 (6 months)
Assisted Company President by proofreading and editing documents. Conducted Internet searches on current
medical issues and catalogued information in Excel. Organized the mailings of surveys to participants, and
entered the information into databases.
Volunteer Experience
Volunteer Builder at Habitat for Humanity of Orange County
January 2012 - Present (1 year 9 months)
Helped build homes for families in Nicaragua.
Skills & Expertise
Blogging
Access
Marketing
Analysis
Time Management
Competitive Analysis
Project Management
Editing
Program Management
Research
Microsoft Excel
PowerPoint
Real Estate
Teamwork
Proofreading
Databases
Certifications
Real Estate Broker's License
California Department of Real Estate License 01790531
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Education
California State University-Fullerton
Master of Arts, Anthropology, 2000 - 2003
Activities and Societies: Roots and Shoots, Lambda Alpha National Honors Society
UC Davis
Bachelor of Arts/Bachelor of Science, English/Anthropology, 1994 - 1999
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Erica Tyler
Associate Editor of Travel and Entertainment at SmartyGirl
*******@*****.***
Contact Erica on LinkedIn
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