Nicholas r. baranowski
*** ***** **, ************, ** 19148
Cell - 856-***-****
Email - *************@*****.***
Marketing / Sales Professional
A highly talented and dedicated marketing/sales professional eager to apply
creativity and exceptional project management, consultation, strategy and
client relations skills. Proven leader with national retailer experience
possessing a demonstrated record of delivering high performance results in
sales, advertising/marketing, business operations and team development.
Accomplished merchandiser, dedicated to overseeing sales growth and key
initiatives for development of new sales. Adept ability to increase
revenue, profitability, and customer satisfaction. Dynamic, creative,
independent, driven, versatile, articulate, confident and trusted.
Employment Background
MetroPCS - Fort Washington, PA November
2008 - Present
MetroPCS is the fifth largest wireless telecommunications network in the
U.S. currently serving about 9 million customers.
Senior Marketing Coordinator
. Strategic planning/development and implement of overall market
strategy to increase sales, penetration, and brand recognition.
Proven record of over a 200% increase in total customer base from 2008-
2012.
. Plan and negotiate media buys to ensure consistent brand messaging and
maximum exposure through multiple mediums
. Plan and manage campaigns in line with annual budget of $2 million for
local market initiatives
. Project Management of the Regional Brand Ambassador Program to ensure
local branding is aligned with corporate initiatives.
. Conceptualize marketing strategies and implementations for
approximately 36 events per quarter (average of 75,000 impressions per
quarter).
. Team development/training and oversight of Local Market Manager and
staff equaling an average of 167 shifts per quarter (providing an
average of over 25,000 direct interactions per quarter).
. Event planning/promotions of quarterly market meetings and bi-annual
sales/dealer events to improve knowledge base and enhance sales.
. Visual/merchandizing presentation and design of custom collateral and
diligently manage inventory for new and existing stores.
. Skillfully control brand management through social media and local
print and coordinate ad schedules and payment accordingly.
. Partnership development with Original Equipment Manufacturers (OEM)
and strategic partnerships to develop and implement special programs
and product launches.
. Develop, write, and produce internal quarterly newsletter.
. Market Research/analysis with Prime Locator (Nielsen Data) to
determine marketing strategy and opportunities for new sales door
locations. Including managing reports of demographic and consumer
information for mapping and strategic planning.
. Regional office liaison to corporate headquarters for all sales and
marketing, and promotional collateral/POP for over 230 distribution
points.
excelleRX - Philadelphia, PA December 2003
- November 2008
excelleRx is the industry-leading national hospice pharmacy who sets the
standard for hospice and palliative care medication management and pharmacy
distribution services.
Marketing Project Manager January 2007
- November 2008
. Generated ideas and executed marketing campaigns for Hospice Pharmacia
and excelleRx (corporate).
. Wrote and managed content for Operations, Sales, Client Relations and
other departments for development of collateral for new services and
programs.
. Supported Ad development.
. Coordinated all marketing projects.
. Drafted responses to RFP's for Corporate Accounts.
. Performed environmental scanning and provided summary to executive
staff.
. Provided marketing support to New Business Development including
exhibit setup, show attendance, and coordination of events.
Research Assistant March 2006 -
January 2007
. Implemented trial programs and analyzed results for future sales
opportunities.
. Performed various marketing-related surveys.
. Designed and prepared forms/pamphlets/PowerPoint presentations for
Marketing/Research.
. Contacted patients directly and/or their caregivers via telephone for
prospective studies.
. Collected, compiled, and analyzed data for use in projects and
research deliverables.
Performance Care Support Center Technician
December 2003 - August 2005
(Internship/Seasonal)
. Researched and created Recruitment Plan
. Modified and configured Resource Manual for electronic formatting.
. Performed IT analysis (updated and refined electronic database).
. Screened and evaluated Dictaphone Records (QA Support).
. Assisted in the coordination of legal documentation during acquisition
process.
Education
Bachelor of Science in Marketing
William Paterson University - Wayne, NJ
Managing Multiple Projects, Objectives and Deadlines
March 2012
SkillPath Seminars
Exceptional Presentation Training May
2009
Black Diamond Associates
Improving Your Project Management Skills
July 2007
American Management Association
technical knowledge
Microsoft Office Suite, CRM, Prime Locator Tool, Access, and Adobe Premium
Elements 8.