Jeanette Marie Chavez ***•***•**** ***********@*****.*** www.linkedin.com/pub/jeanette-marie-chavez/7/921/387/
Professional Experience year of
Gap Inc., San Francisco CA 2013
Studio Traffic Manager Freelance/Contract:
• Proactive problem solver with a history of successful and collaborative solutions.
• Strong organizational skills with the ability to multi-task, time and asset management.
• Able to bring a sense of calm assurance to high-energy interactions along with having a sense of humor and positive attitude.
• Excellent interpersonal, listening, and communication skills.
• Created and updated spreadsheets, project tracking, presentation, and used workflow software.
• Responsible for efficient management of the creative-production workflow for every in-house projects.
• Collaborated with all relevant marketing functions to facilitate seamless execution and creative excellence.
• Team focus on resource allocation, schedule facilitation, workload balance, and change management.
• Asset management maintained proper timelines and team rosters for all projects, keeping them current and readily available to all parties.
• Opened projects in the system Fast Track and created job jackets, master schedule, status report.
• Manage and publish out-of-office calendars, ensure proxies are assigned and announced when necessary.
• Administer our workload system, maintaining accurate project data for 100-200 concurrent projects.
• Partner with the Senior Manager's to maintain data integrity and proactively solve problems as they occur.
• Ensure the Senior Manager has immediate access to accurate project and workload information at all times.
• Routed projects for approval per schedule.
KBB, Irvine CA 2013
Interactive Producer Freelance/Contract:
• Produce custom advertiser campaigns from insertion order through launch and post-launch tracking and reporting.
• Created production timelines and manage workflow for internal teams, as well as agency asset collection and approvals.
• Ensured high quality campaigns by working with internal creative and development teams, vendors, and agencies to align
with ad specifications, product vision, and advertiser goals
• Represent Creative team for custom campaigns, participated in calls with media and creative agencies to understand advertiser
goals and communicate creative ideas and technical project scope.
• Served as liaison between creative/technical resources and product marketing/sales on sold custom campaigns.
• Provided pre-sales support by brainstorming content, estimating costs, suggesting scope, and scheduling design resources for sales comps.
• Improve creative workflow processes, establishing and documenting best practices.
• Establishes and negotiate new vendor relationships as needed.
• Experienced with digital advertising creative and production, rich media, ad serving and ad management technologies, web
and mobile design and development, and social network integration.
• Executed strong project management skills with high attention to detail, ability to lead cross-functional teams and external
creative/technology resources and hold teams to success metrics and high quality standards.
• Problem solver with the ability to drive successful outcomes in high intensity, quick turn-around environment.
• Demonstrated ability to execute complex projects with minimal guidance.
• Maintained strong sense of project ownership and ability to follow through with delivery dates to maximize revenue potential.
• Effective and diplomatic communicator to manage project scope with advertisers and keep project on schedule for live date.
• Experienced with content management systems.
FUSE Interactive, Laguna Beach CA 2012
Media Traffic Project Manager Staff:
• Ensured correct specifications for all magazine publication ads and promotional print projects and Broadcast TV.
• Released final files (jpg. png, psd, PFD Photoshop, Adobe Acobat CS) to magazine ad portals and FTP sites
(Ad Transmit, Fetch, Yousendit, web/server base) and sent out confirmations to AE’s, Media Buyer and client.
• Uploaded and downloaded files to FTP sites and organized archiving of creative files and schedules on servers.
• Responsible for overseeing all Video (sizzle, pre-roll Adobe CS) Broadcast TV spots, digital creative for website micro sites,
expandable banners, Social Media (Facebook, Twitter) and print materials (Adobe CS) for magazine, NP, and OOH for Kawasaki account.
• Maintained a high correspondence with Client from start of creative brief to final completion. Kept client and internal team informed
of status of current and on going projects and kept a high communication with third party vendors and onsite/offsite creative team.
• Managed client estimates and project budget, Studio and vendor invoices, PO’s and approved final billing report.
• Created and distributed Traffic instructions and creative files (Adobe CS) to networks and routed final cuts with substantiation of claims
and legal documentation required for network S&P final clearance for all new creative TV spots (Adobe CS).
Omnicom Media Group, NY 2008-2012
Studio Traffic Project Manager Staff:
• Trafficked and oversee new projects from kick off of creative brief, through development, to final execution of print and video project/launch.
• Create Timeline/Schedule that are implemented for new creative TV spots (Adobe CS) and print for Coty client and creative agency.
• Obtain quotes from vendors, create new estimates, PO’s, invoices and approve final billing.
• Distribute Traffic Instructions to all networks with client brand/product and creative name of spot, ISCI code, date of air and
network program with unit(s).
• Assign new job number and ISCI code to new TV creative for Trafficking, Clearance and billing.
• Traffic TV spot as a low-res QuickTime (Adobe CS) file to all networks for clearance with legal documentation containing
substantiation of claims, Producer’s signed affidavit with storyboard/script.
• Submit clearance report to client and creative agency if there are restrictions and revisions needed for
substantiation of claims and/or commercial content, advise TV edits, NTSC specs/safety for final clearance.
• Expedite uploading/download of files (Adobe CS) from FTP site. Responsible for archiving all TV creative.
• Manage Quality Control and format of digital files, high res art, logo’s, tags and TV billboards.
• Upon receiving all network clearance approval for the final cut and legal documentation, release the final high res digital file or
tape (Digibeta/HDCAM-SR) to the vendor and authorize vendor duplication and distribution.
• For TV creative requesting production editing with Voice Over (VO) for narration of tag GWP promo, coordinate casting for VO talent
with agent/rep.
• Send VO talent samples to client for VO selection for recording of TV spot in Studio.
• Contact signatory for SAG/AFTRA contract for VO recording and talent residuals.
• Coordinate contract agreement with VO agent/rep and of signing contract for signatory, and book recording date.
• Maintain high correspondence with clients, TV networks for Traffic and Clearance, and vendors to meet air dates.
• Scout and book Designers, Animators, Video Editors, Copywriters, base on workload and creative demand.
• Project managed and oversee new projects from kick off of creative brief, through development, to final execution of project/launch.
• Studio photographer (Adobe CS) actively shooting conventions (Sony), featured colleagues receiving awards, PR events and
New Business Development creative projects for new client presentation, pitches (Chobani).
Macy’s Merchandising Group, NY 2007
Print Production Project Manager Contract:
• Monitored production of Macy*s Brand Guides, I N C, Charter Club, Alfani, Style & Co., American Rag,
including Martha Stewart Collection, Decorative House wares, Food Prep, Textiles and TableTop brand guides, catalogs,
store signage, promotional pieces, and posters (Adobe CS).
• Managed entire print production process from start to finish, which included, developing and implementing timelines and budget on all private
label and Martha Stewart projects. Created specs, PO’s and estimates and billing.
• Routing of projects through departments for revisions and sign offs, and “point of contact” for all inquiries.
• Triple bid projects to vendors, submitted letter of instruction and distribution list for packing and shipping.
• Organized status and Communication meetings, with spreadsheets, to Visual and Merchandising team.
• Ensured QC of color proofs (Adobe CS) for mark up of color correction and retouching with vendor and Art Director.
LimitedBrands Center Visual Merchandising, NY 2007
Project Manager Contract:
• Created a cross-functional communication with Victoria’s Secret Creative Visual Services, prototype, Merchandising, and
Graphic Design team on components (Adobe CS) and timeline of project launch.
• Managed cost, work flow and creative implementation of projects for Designers/Studio, hired freelancers and monitored workload.
• Ensured specs and materials on production of all visual elements (Adobe CS), launch fixtures, banners, and window elevations
for Lab stores and map placement of all materials in Victoria’s Secret stores.
• Coordinated weekly team meetings to drive for completion of each phase of projects.
• Provided all information regarding materials (Adobe CS) to Visual Communications for brand guides.
• Attained a great relationship with outside vendors while providing strong communication with internal team.
Spier Advertising INC, NY 2004-2007
Traffic Production Manager Staff:
• Responsible for facilitating strict deadlines while managing routing of assignments through departments.
• Obtained quotes from vendors and created new job numbers, PO’s and estimates.
• Created specs and composite size mechanical (Adobe CS) for multiple publications.
• Handled ordering and pricing of ad materials from vendors and advised cost to Executives.
• Ensured specs and Quality Control of proofs (Adobe CS), marked up for color correction/retouching, and accountable for client approvals of
final Kodak approvals.
• Accountable for all PDF-X/1A’s to be uploaded to FTP sites (Adobe CS), or CD and color proofs for release for all
Doubleday/Broadway Books, HarperCollins, Penguin, Rodale, Kraft, HIP accounts.
• Managed specs, Traffic and QC rich media banners, email blast, interactive Flash and GIF files for web/internet (Adobe CS).
Estee Lauder, NY 2004
Creative Project Manager Freelance/Contract:
• Responsible for final PDF files (Adobe CS) to be uploaded to FTP site for release.
• Monitor all Estee Lauder accessories/cosmetics products to be shot in studio and QC final studio files.
• Confirmed naming of files, correct image size/format for all graphics to be used in Estee Lauder
PowerPoint and Interactive/Keynote presentations for retail accessories and cosmetics.
• Responsible for all cosmetics and accessories for studio shoot of product and QC final files.
Calvin Klein, Inc. NY 2003
Traffic Coordinator Freelance:
• Responsible for routing of assignments from layout to final mechanical (Adobe CS) throughout departments while implementing
tight deadlines and budget.
• Created new job numbers, schedules, and timelines for all print material projects.
Shepardson Stern & Kaminsky, NY 2002
Project Manager for Branding/PR Contract:
• Managed and oversee all studio projects for SS+K accounts which included Time Warner Cable,
Road Runner Online web banners and email blast, American Bar Association, and Chubb Insurance.
• Corresponded with printers, publications, freelance photographers, designers on and off location.
• Created production schedules and implemented tight deadlines and budget, hired freelancer when needed.
• Responsible for all print production materials, digital proofs, bluelines, CD’s, confirmations, specs (Adobe CS), PDF’s
(Acobe CS), comps, brochures, direct mail, new job numbers, versioning branding, estimates, and PO’s.
Bartle Bogle Hegarty, NY 2002
Production Project Manager Contract:
• Responsible for all prepress print production materials (Adobe CS) for Reebok advertisements consisting of kiosk, bus shelters,
wall postings, and magazine publications.
• Interaction with vendors, clients, and Account Management team.
• Organized and tabulated all bluelines, printed material, and final art for release.
• Checked and updated spec sheets for new projects and responsible for obtaining material extensions.
• Updated all print production schedules and timelines.
• Accountable for all job estimates, triple bids to vendors, and client approval/sign offs of final proofs.
Image Axis, NY 1999-2002
Production Project Manager Staff:
• Management of studio and monitored all phases of production for all ad projects for final release.
• Responsible for ad specs and materials (Adobe CS) to be routed into studio for production,
scanning, retouching, from layout to final mechanical digital file.
• Oversee and mark up all retouching for Estee Lauder, Clinique, Tommy Hilfiger products, ads, prototypes.
• Quality control for all digital output (Adobe CS) of Lambda’s, duraclears, duratrans, flexprints, LVT’s, Iris prints, and all digital proofs.
• Accountable for all job estimates, triple bids to vendors, and client approval/sign offs of final proofs.
Martha Stewart Living, NY 1998
Advertising Production Coordinator Contract:
• Liaison with printers and MSLO Quality Team, and ad agencies regarding ad materials and proofs Adobe CS) .
• Inspected film and proofs, and trafficking IO’s and ad materials to printer.
• Created and maintain magazine dummy wall with ad proofs and editorial pages.
• Approved all ad bluelines from plant to page positioning and reconcile final folios to map.
School Of Visual Arts, NY: B.F.A. Received The David Rhodes “Outstanding Achievement Award”
Major: Photography, Graphic Design; Mac CS Graphic Programs
Skills: Mac CS • QuarkXpress • InDesign • Photoshop • Illustrator • Final Cut Pro • Flash • Premiere • Bridge • MPEG Streamclip
• After Effects • Adobe Acrobat • Fetch • StuffIt • Ad Transmit • Donovan • Microsoft Word • Excel • Outlook • PowerPoint • WorkamaJjig • Robo
Head • Silent Partner • MS Project • Basecamp • Fast Track
PHOTOGRAPHY: Studio & location shooting • Fashion & Portrait photography • Still Life • ProPhoto Studio lights